Aritic PinPoint

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What is Aritic PinPoint?

"Aritic PinPoint is a full-stack marketing automation software platform for the digital marketing team at SMBs. It helps to build the brands and relationship with leads."

Aritic PinPoint is a full-stack marketing automation software platform for the digital marketing team at SMBs. It helps to build the relationship with leads, automate marketing campaigns and convert leads to paying customers easily. It has features such as landing page builder, lead scoring, lead tracking, lead nurturing, email marketing, email marketing automation, marketing campaign builder, a/b testing, web site tracking features with marketing file and library management.

Features:

  • Create Landing Pages & Capture Leads with Forms:
    Collect leads and contacts through responsive landing pages and embedded forms. Use simple drag and drop editor to design your landing page, form, or choose a ready-to-use template from template library.

  • Nurture Leads through Multi-channel Campaigns:
    Connect with your leads and contacts across multiple channels like email, SMS, push notifications, web notification, on-site widget and social media. Effectively nurture them, with effective content and lead journey.

  • Use Lead Scoring for Increased Conversions:
    Assign scores to your leads based on their website interaction, engagement, marketing messages and every other action that they perform. Identify the warmest leads based on the highest score and pass them to the sales team immediately.

  • Drip Marketing Campaigns:
    Create automated drip campaigns to nurture your leads better. Specify lead actions, behaviors or time span to launch a drip campaign. Use A/B testing method to know which campaign will give maximum results.

  • Dynamic Content:
    Automate the change in your call-outs, messages, or other website areas based on your prospect fields with Dynamic Content

  • A/B Testing:
    Run multiple A/B tests on your landing pages, content, email campaigns, and other areas of marketing to ensure maximum results.

  • Progressive Profiling:
    Lower the friction in conversions with iterative forms designed with questions based on information you already know about the prospect.

  • Content Management:
    Manage your content with the help of integrated Wordpress or hosted Wordpress.

  • SEO and Competition analysis:
    Use keyword SEO analysis of your website and blog. Analyze competition ranking from PinPoint.


Aritic PinPoint scored 94/100 (No. 1 in Marketing Automation) in the Marketing Automation category. This is based on user satisfaction (99/100), press buzz (40/100), recent user trends (rising), and other relevant information on Aritic PinPoint gathered from around the web.

The score for this software has improved over the past month. What is this?


Aritic PinPoint Awards

Aritic PinPoint Marketing Automation Software Award 2020 Aritic PinPoint Quality Choice Badge 2020 Aritic PinPoint Trusted Vendor Badge 2020

Regional Restrictions: We can provide our service Globally.

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Aritic PinPoint Review

Editors' Review by the Marketing Automation Software Review Team

Aritic PinPoint is a primary component of the Aritic Automation Suite, which comes with Aritic Sales CRM, Aritic Mail and Aritic Desk. It’s a marketing automation solution designed to assist in acquiring potential leads and converting them into brand advocates.

The Aritic PinPoint software solution is based on four clear steps: attract, convert, close and delight. It focuses on helping to maximize your audience and optimize opportunities to improve your overall business performance. This solution is suitable for businesses such as start-ups, small to mid-sized companies and enterprises.

Its four-step process works like this:

  • Attract – the system makes use of content assets, social ads and search engine optimization to attract potential leads and prospective visitors.
  • Convert – this step basically tracks and monitors the activities of visitors to show relevant ads, search results and forms.
  • Close – this step lets you nurture leads using hyper-targeted automation campaigns in order to trigger the conversion process.
  • Delight – in order to convert the customers, this step focuses on tracking, monitoring and delighting customers with exclusive retention campaigns.

Aritic PinPoint Features

Aritic PinPoint comes with powerful features designed to improve your ability to convert leads, conduct marketing campaigns and integrate with other powerful applications. Its most notable features are as follows:

File manager

Having a web-based application lets you upload important data and information online. This means you’ll be able to properly manage and share images, assets and other files with other team members. It can also reduce the risk of users losing their files.

Integrations

Since this system allows for integration, you can connect other applications to the system. As such, you can better conduct email marketing campaigns using your Gmail or integrate with Salesforce CRM to keep marketing and sales activities in sync.

Anonymous nurturing

This feature lets you track browser data and nurture anonymous visitors. This helps you capture their attention by showing them retargeted ads based on their initial interest.

Mobile automation

Mobile automation is critical in conducting SMS and push campaigns for mobile users. This is quite helpful in improving your relationship with your current customer base. Any news regarding discounts or special offers can be sent through this method. It also helps in delighting your customers with specific retention campaigns.

Social monitoring

Social monitoring is another core feature that allows you to track and monitor the performance of your social campaigns and advertisements. What this does is it helps in changing your strategies to better suit what your customers are more interested in. This can be integrated with Twitter and Facebook campaigns.

Chatbots

Customers lose interest fast. If you don’t immediately tend to their queries and questions, you can easily lose them as an interested brand advocate. To avoid this from happening, businesses make use of chatbots. They’re created to help nurture and retain visitors by answering their questions and capturing their details.

AriticPinPoint landing pages forms

Aritic PinPoint Benefits

With various marketing automation tools, users can reap several benefits from the Aritic PinPoint system. You can benefit from, streamlined processes and increased sales revenue, as well as a 24/7 customer support team. Furthermore, here are three key benefits users can receive from using Aritic PinPoint:

Enhanced lead capture

One of the main goals sales teams focus on is lead generation. They are tasked with capturing the attention of interested customers and potential clients and later converting them into brand advocates.

With Aritic PinPoint, you can easily create custom responsive embedded forms and landing pages. The solution is designed with a simple drag-and-drop interface that allows you access to reliable lead capture tools and customization options for brand identity.

Additionally, if you don’t have the time to create landing pages or embedded forms from scratch, you can always make use of its available pre-made templates.

Multi-channel marketing campaigns

Having strong social media connections is critical in improving the way your business works. If you want to reach a wider audience and generate more leads, then you should make use of several online platforms to do so. Aritic PinPoint allows users to make use of email, social media channels and even SMS to reach customers better. The best part about this is that all channels can be monitored through a unified interface.

Robust leading scoring tools

Robust leading scoring tools refer to the ability to identify leads that are most likely to convert. This can greatly benefit you as more time can be spent tracking and monitoring the more important leads. It identifies these leads through several indicators such as their responses, interactions and engagements.

Aritic PinPoint lead scoring

Aritic PinPoint Pricing

Aritic Pinpoint’s pricing plans differ according to the number of contacts and the specific payment plan you subscribe to. Payment plans can range from by month, by 12 months or by 24 months. Currently, it offers four pricing plans. They are as follows: Lite, Starter, Professional and Enterprise. The features and functionalities offered vary accordingly. However, if you’re not sure which pricing plan to get, you can always try its free trial version. Free trials are available for the first three plans with less than 500 contacts.

The Lite pricing plan can be priced monthly for $19 to $189 dollars. Its most notable features include marketing automation, deal CRM, sales pipeline, push notification campaigns, lead scoring, website tracking and more. However, it can only be available for one user. It’s best suited for marketing automation beginners.

The next pricing plan is Starter, whose price ranges from $79 to $399. It has all the features offered by the Lite but with additional tools. These tools include multi-channel drips, SMS campaigns (powered by Twilio), engagement scoring, lead source analytics, advanced email analytics, etc. Compared to Lite, two users can make use of this system. It’s perfect for growth-focused businesses.

The Professional pricing plan is the most popular one, widely used by several businesses and small companies. Its monthly price can range from $99 to $449. It has all the features and tools mentioned in Starter. However, more advanced functionalities such as marketing messages, dynamic content and Lead Ads integration for both Twitter and Facebook are made available as well. For advanced marketing professionals, this pricing plan is made just for you.

Lastly Aritic Pinpoint offers the Enterprise pricing plan for businesses with high-performance requirements. It has everything from the Professional plan with powerful features such as ad analytics, enterprise single sign-on, lead enrichment, audit logs and mobile application publishing. Some add-ons are also made available. They include partner inbound success training, designated campaign support, priority access, developer support and uptime SLA.

Conclusion

If you’re looking for a software solution designed to automate your business funnel and streamline daily operations, then you should consider Aritic Pinpoint. It’s a web-based software solution with prominent features and integration capabilities with popular applications like Salesforce, Zoho CRM, Gmail and more. It helps users in simplifying the marketing process and increasing sales revenue.

All digital marketing needs and requirements can be addressed in a single platform, including segmentation filters, analytics and lead scoring to name a few. With this solution, you can effectively nurture leads, convert them into brand advocates, conduct drip campaigns and analyze your performance afterward.

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Aritic PinPoint Product Overview

  • Create Landing Pages & Capture Leads with Forms

  • Drip Email Marketing Campaign

  • Automate Lead Management

  • Progressive Profiling

  • Gated Videos

  • Similar Leads - AI Engine

  • Landing Pages

  • Content Management System

  • SEO and SEM

  • Push Notification, App Notification, On-Site widgets etc


Languages: English, Spanish, German, Portuguese
Regional Restrictions: We can provide our service Globally.
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Marketing Automation Software Buyer Guide 2020

Product recommendations, vendor rankings, market overview and tips on how to select Marketing Automation software for business. Published in May 2020.

Software solutions in this group help users build and scale automated marketing campaigns to engage with customers in a personalized and tailored manner across various different channels. Some common software features include ad targeting, automatically gen...

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Aritic PinPoint Features

  • A/B Testing
  • Analytics
  • API
  • Audience Targeting
  • Batch Permissions & Access
  • Brand Management
  • Budgeting
  • Calendar Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • External Integrations
  • Forecasting
  • Google Apps Integration
  • Keyword Tracking
  • Lead Management
  • Lead Scoring
  • Link Tracking
  • Marketing Automation
  • Multi-Account
  • Multi-Site
  • Multi-User
  • Notifications
  • Password & Access Management
  • Referral Tracking
  • Scheduling
  • SEO
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons
  • SMS
  • Bug Tracking
  • Social Media Monitoring
Compare Pricing

Aritic PinPoint Pricing Plans

Lite

$59.00
1 user(s) / month
  • Marketing Automation
  • 10x Free Emails per Contact
  • Push Notification Campaign
  • Lead Capture Forms
  • List Segmentation
  • Lead Scoring
  • Manage Email Campaigns
  • Send Newsletter
  • On-page Widgets
  • Responsive Landing Pages
  • Website tracking
  • Integrations

Starter

$219.00
2 user(s) / month
  • Everything from Lite
  • Multi-channel Drips
  • SMS campaigns (Powered by Twilio)
  • Engagement scoring
  • 1 on 1 SMS (Powered by Twilio)
  • Social Monitoring
  • Contact Marketing Stages
  • Marketing Messages
  • Read Mailbox
  • Lead source Analytics
  • Advanced Email Analytics
  • Facebook Custom Audience Sync
  • Lead Enrichment Integration
  • Marketing Asset Management

Professional

$249.00
5 user(s) / month
  • Everything from Starter
  • Marketing Messages
  • Progressive Profiling
  • Dynamic Content
  • Tasks & reminders
  • Dynamic Email Campaigns
  • Facebook Lead Ads Integration
  • Twitter Lead Ads Integration
  • Advance Campaign Analytics
  • Team Management
  • Kiosk Mode
  • Account Based Marketing
  • Custom dashboard
  • Custom reports
  • Chat support during office hour

Plans starting from: $19.00/month Credit card required: No

Aritic PinPoint FAQs

What is Aritic PinPoint generally used for?

Lead generation, Lead nurturing, SEO Keyword monitoring, Competition analysis, Marketing Automation, Email Marketing, Drip Marketing Campaign, Campaign Budgeting and planning.

Who are the main user groups of Aritic PinPoint?

CMO - Chief Marketing officer; Marketing Ops, Lifecycle Flow; SDR Manager; Digital Marketing, Campaign Manager; Nurture Campaign Manager; Field Marketing Manager

What are some applications Aritic PinPoint is commonly used in tandem with?

CRM, and Service Support or Desk

Does Aritic PinPoint offer an API?

Yes.

Does Aritic PinPoint offer guides, tutorials and or customer support?

Yes.

Does Aritic PinPoint integrate with any other apps?

AriticCRM, Salesforce, ZohoCRM, Hubspot, Microsoft dynamics, SugarCRM, Wordpress, Drupal, Joomla, Outlook, Gmail, and Many more.

What platforms does Aritic PinPoint support?

Webapps.

Does Aritic PinPoint offer multi-user capability (e.g. teams)?

Yes - It is roles based system.

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Aritic PinPoint User Reviews

Average User Rating:
4.94/5 based on 50 user ratings.
Your Rating:

Sentiment Scale
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User Sentiment Map

The sentiment map shows a snapshot of how Crozdesk users have rated Aritic PinPoint over time. It shows how existing users see Aritic PinPoint with regards to its usefulness, ease of use, value for money and customer service.

Overall
9.9/10
Arrow Left Recent Older Arrow Left
Usefulness
10.0/10
Ease of use
9.7/10
Value for money
10.0/10
Customer service
10.0/10
User profile picture

"Power-packed comprehensive marketing automation tool"

// Content strategist at Facet Software ltd

What do you like about Aritic PinPoint?

Aritic PinPoint is an absolute powerhouse when it comes to customer tracking and anonymous visitor nurturing. I use Aritic PinPoint to nurture my anonymous visitors and convert them into leads. Their retargeting ad system is superb and works really well when you are trying to do only inbound marketing. The kiosk mode nurturing is also a great addition when you don't want to use cookies to track user behavior.

What do you dislike about Aritic PinPoint?

Aritic PinPoint is has so many features, some very minute and some too detailed. Sometimes it takes me more time to understand the complexity of this product. Otherwise, this tool has the best of everything put together in one place, like they say an integrated solution.

What have you been using it for and what problems did Aritic PinPoint solve?

My main concern was to properly segment my customer base as well as continue my lead acquisition practices. Thanks to dynamic segmentation in Aritic PinPoint, now I focus more on improving my practices and strategies. To implement and get desired results, i have this tool with me. Adding here - Their bidirectional Salesforce integration has been a boon for me. [PS: You should check their integration list.]

5/5
Usefulness
5/5
Ease of use
5/5
Value for money
5/5
Customer service
User profile picture

"Awesome integrated marketing automation suite for sales and marketing teams"

// Business systems analyst at MA group

What do you like about Aritic PinPoint?

We migrated to Aritic PinPoint after struggling with multiple tools, plugins, CMS, and analytics tools. We were using one tool for every single aspect like analytics, social media scheduling, email marketing, email mailbox monitoring, landing pages, SMS campaigns, CRM, etc. Things were unmanagable until we found Aritic PinPoint. Migrating to Aritic platform was easy, thanks to their support team. And what a relief - we had everything intgerated on one platform now - be it lead capturing or email campaigns or campaign monitoring or doing multichannel marketing. We started off with a trial version. Seeing the positive impact on our sales numbers and on our teams, we finally moved to the paid version of Aritic PinPoint.

What do you dislike about Aritic PinPoint?

Aritic PinPoint's core automation features are ideal for enterprises. If someone has a very small startup and very less udget, Aritic PinPoint will not work. Although they have a small plan for such customers, but mostly they are redircted to EasySendy Drip, a product of the same brand (but for small and medium businesses).

What have you been using it for and what problems did Aritic PinPoint solve?

Inbound marketing needs a lot of monitoring, lead profiling, and customizing to drive a business. We initially tried several outbound practices which did not work. It was then that we realized how wrong we were to ignore organic marketing being a digital platform. Now that we know where we went wrong, we are leveraging the entire potential of Aritic PinPoint to drive more traffic to our brand and trigger more relevant conversions. We have narrowed down our funnel by creating proper buyer persona. Using dynamic segmentation, we are now doing hyper targeted multichannel marketing (SMS, push, emails, mobiles, social media, and web). With all the features in place, Aritic PinPoint is definitely help us place our building blocks properly.

5/5
Usefulness
5/5
Ease of use
5/5
Value for money
5/5
Customer service
User profile picture

"Quite advanced and full stack automation suite"

// Information architect at Sonic IT

What do you like about Aritic PinPoint?

I have just started using Aritic PinPoint for my company. I am mainly looking into social media marketing here, and using Aritic PinPoint for that. Their social media monitoring features are really useful. I can track and monitor the entire engagement rates. Also, I have now set social media goals which makes tracking and monitoring really easy. Multiple social media platforms and one tool, I am loving it already.

What do you dislike about Aritic PinPoint?

Surely a must buy. Our content team has benefitted a lot in terms of lead acquisition, and lead nurturing. We have done several automation campaigns across multiple marketing channels and mostly we have received good results. The behavioral tracking has helped us most. We got proper training from our management before we started using the tool. I'd suggest every company to do that so that they can leverage the full potential of this tool

What have you been using it for and what problems did Aritic PinPoint solve?

Sales-marketing coordination was our primary goal before we invested in a marketing automation tool. Aritic PinPoint has lived upto our expectations

5/5
Usefulness
5/5
Ease of use
5/5
Value for money
5/5
Customer service
User profile picture

"Awesome integrated marketing automation suite for sales and marketing teams"

// User interface specialist at kelly IT

What do you like about Aritic PinPoint?

We migrated to Aritic PinPoint after struggling with multiple tools, plugins, CMS, and analytics tools. We were using one tool for every single aspect like analytics, social media scheduling, email marketing, email mailbox monitoring, landing pages, SMS campaigns, CRM, etc. Things were unmanagable until we found Aritic PinPoint. Migrating to Aritic platform was easy, thanks to their support team. And what a relief - we had everything intgerated on one platform now - be it lead capturing or email campaigns or campaign monitoring or doing multichannel marketing. We started off with a trial version. Seeing the positive impact on our sales numbers and on our teams, we finally moved to the paid version of Aritic PinPoint.

What do you dislike about Aritic PinPoint?

Aritic PinPoint's core automation features are ideal for enterprises. If someone has a very small startup and very less udget, Aritic PinPoint will not work. Although they have a small plan for such customers, but mostly they are redircted to EasySendy Drip, a product of the same brand (but for small and medium businesses).

What have you been using it for and what problems did Aritic PinPoint solve?

Inbound marketing needs a lot of monitoring, lead profiling, and customizing to drive a business. We initially tried several outbound practices which did not work. It was then that we realized how wrong we were to ignore organic marketing being a digital platform. Now that we know where we went wrong, we are leveraging the entire potential of Aritic PinPoint to drive more traffic to our brand and trigger more relevant conversions. We have narrowed down our funnel by creating proper buyer persona. Using dynamic segmentation, we are now doing hyper targeted multichannel marketing (SMS, push, emails, mobiles, social media, and web). With all the features in place, Aritic PinPoint is definitely help us place our building blocks properly.

5/5
Usefulness
5/5
Ease of use
5/5
Value for money
5/5
Customer service
User profile picture

"Best Marketing Automation Tool out there in the market"

// Digital Marketing Consultant at Arvind Chaurasiya

What do you like about Aritic PinPoint?

Aritic PinPoint is one of a best Marketing Automation Tool out there in the market. It has a user interface that I loved mainly Segmentation feature that allows my team to segment the leads with user behavior pattern and affiliate suitable trigger to penetrate potential visitors.

What do you dislike about Aritic PinPoint?

A small flaw was there at the sign-up page called “Resend verification email Button” but as per my suggestion, that has now been implemented.

5/5
Usefulness
5/5
Ease of use
5/5
Value for money
5/5
Customer service
User profile picture

"The Identical leads feature is awesome"

// Area Sales Manager at MENARINI Group

What do you like about Aritic PinPoint?

The Identical leads feature always report us about the lead which can get closed and we have seen the sudden jump of 40% more closure by team as they work only on the leads which can be get closed faster.

The application webhook and Lead score triggers, it is something like marketing team always on work.

The approach of the team after sales is very good, we are completely new in marketing automation and the team of Aritic PinPoint has taken us from basics. We have taken a lot of time and they never given-up on same.

What do you dislike about Aritic PinPoint?

I most dislike about the application about the features list, it is huge and we are not able to use the all features.

What have you been using it for and what problems did Aritic PinPoint solve?

We have a huge sales team as due to pharmaceuticals domain with respect to marketing team.We need an application, which can increase the productivity of marketing team to match the sales team.

The application's identical leads feature and integration of CRM helped a lot.

The application's lead score based trigger reduce their time.

Now marketing team focus on creative and communication managed by the automation feature and among those - Automation drip campaign and Automation social campaign.

The sales ready leads coming to sales got increase by 40% and this is very great for us.

5/5
Usefulness
5/5
Ease of use
5/5
Value for money
5/5
Customer service
User profile picture

"Onboarding and Implementation team amazed me"

// chief dietitian at Fortis Healthcare

What do you like about Aritic PinPoint?

The best part is their support ,service and implementation team . In to the product the best part is the application feature of On-site widget and Form action definition. We am using these two feature most to convert visitors into connections using Aritic PinPoint.

What do you dislike about Aritic PinPoint?

I need improvement in their Ads and CMS system as it is on very basic stage.
Ads improvement need to increase the traffic and cost saving.

What have you been using it for and what problems did Aritic PinPoint solve?

I want to use this product for two purpose , increase my traffic and engage more with patient. it really help me to engage 16 folds more with respect to my old provider.

We use On-site widget, Forms , Forms action with leads scoring. It is just simple after that to engage using email,SMS,twitter, messenger, push notification etc.

5/5
Usefulness
4/5
Ease of use
5/5
Value for money
5/5
Customer service
Feb 28, 2018

Reply from Prem at DataAegis inc:

We have taken your feedback in our last meeting with your team and we will add this feature in our product very soon. Please keep pushing is to improve more and serve you better.

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