Affiliate Tracking Software

Top Affiliate Tracking Software

  14 84/100
Advertising & Affiliate Software

Affiliate Tracking

Standard affiliate marketing software solutions provide a comprehensive platform to set up and manage affiliate networks and are generally used by affiliate marketing managers.

On the other hand, affiliate tracking software is mainly focused on the monitoring of conversions. These solutions can be used by both affiliate managers as well as affiliates such as publishers or bloggers. Conversions can be tracked through methods such as browser cookie tracking or IP address tracking.

Affiliate tracking solutions generally feature a reporting dashboard that provides users with real-time customer metrics including the number of clicks generated, geolocations, traffic entry and exit paths, transaction values and fees, as well as an outstanding payment balance. These solutions can also offer analytics and reporting to help users evaluate their campaign performance to better target their most profitable types of visitor. Advanced solutions can also provide affiliates with tools to easily create their own custom branded landing pages or forms, as well as integrations with payment processors.

Expert Pick

Post Affiliate Pro

Post Affiliate Pro 90


Post Affiliate Pro is your ultimate affiliate software that runs your entire affiliate program and automates it. It provides intuitive, fast & expandable experience. View Listing...

PostAffiliatePro is a powerful, fully fledged affiliate tracking software with features that meet the demands of both affiliate managers and their affiliates alike. The solution is easily scalable meaning it can grow alongside an affiliate program without any issues.

How is Affiliate Tracking Software Used?

Affiliate tracking software is used as a means to evaluate marketing campaigns, administer payment and recruit affiliates. The aforementioned processes are meant to focus entirely on promoting your business and maintain momentum with marketers and advertisers. Having social reach across the web is key to gaining loyal customers and willing affiliates. For these reasons alone, many companies and enterprises are turning to affiliate tracking platforms.

With multiple affiliates capable of driving traffic for you—such as product reviews and radio advertisements—tracking and managing these processes can be difficult. The software solution, in turn, implements payment solutions in accordance with the affiliate’s commission. Other than tracking and payment, these solutions also provide statistics and analytics. This increases a user's ability to make better decisions about which products need to be boosted and what marketing strategy is most effective.

PostAffiliatePro, a powerful affiliate software solution, offers intuitive, effective and quick processes to manage marketing campaigns and track affiliates. As one of the best affiliate programs in the current market, it automates an entire system, including commission payouts and smart rewards. It has a 14-day free trial with its Essential plan costing $69 as a monthly fee. Some of its unique features include white-label affiliate links, custom affiliate tracking codes, direct links tracking, forced matrix, fraud protection, multiple currencies, private campaigns, ad channels tracking and tracking methods.

With this being said, here is a list of the five essential features most affiliate software solutions should have in their systems:

Sign-up forms

As the name states, tracking platforms offer sign-up forms for people who wish to become affiliates with your business. Several methods to strike a deal with a promising affiliate range from emails to paid advertisements. In order to close the deal, the sign-up forms collect information, create accounts, assign commission plans and generate emails for the affiliates to start immediately.

Management center

Affiliates need a centralized location to view their progress. As such, these software solutions often feature a management center, where affiliates are able to view their updated and recent activity. This includes payment history, sales and clicks they’ve generated. Furthermore, it allows them to view their commission plan and the amount due to them, which is automatically calculated by the system and lessens miscalculations.

Flexible commission

For companies selling a multitude of products, affiliates are expected to earn different rates of commission from each other. By being able to customize your commission structures, you allow for flexibility regarding your payment plans. Since affiliates sell and promote products differently, their rates should differ accordingly.

Customized landing pages

With personalized and relevant landing pages come increased conversion rates. Having the right landing page for your targeted audience improves your chances of converting visitors into customers or affiliates. Most custom pages are optimized according to a specific keyword and boost a visitor’s interest in your product.

Promotional tools

Your affiliates should be given the ability to integrate promotional tools into the system. This means being able to customize the tool according to their name, affiliate links, landing page and more. What this does is it provides more options and methods for them to boost your product and gain extra income in return.

What are the Benefits of Affiliate Tracking Software?

When it comes to marketing and promotion, building good relationships with your allies is an effective method of improving your business. Compared to customer relationship management, which seeks to boost customer loyalty to the business, affiliate tracking software tracks the growth of conversions. Referrals, recommendations and endorsements from marketers are what promotes your business. With their help, you are able to reach several people all at once through a multitude of channels, that you otherwise may not have been able to easily engage. As such, it’s important to compensate your marketers as well.

Furthermore, affiliate software not only tracks the networks you’ve built over time but also helps to compensate the marketers involved with promoting your goods and services. They receive a commission for every successful sale they’ve processed. Commissions aren’t the only thing they can receive—coupons, discounts and gift cards are some prime examples.

Overall, affiliate tracking software offers a variety of benefits, including product promotion, in-depth reporting, accounting management, increased website traffic and full payment details. As such, these solutions serve as a performance evaluation for certain networks used by the company which lets you see if a marketing campaign is working effectively or not. Additionally, they also allow you to see which parts of the network receive the most attention.

At the end of the day, manually tracking your affiliates can be a chore. It is easy to lose track of them, especially if your business is growing at an extent to which you can’t keep up. Affiliate tracking software lessens your load while ensuring each affiliate is happy with the business deal. It helps you make well-informed decisions based on performance evaluations and data statistics. As a result, you should expect to see a growth in traffic and revenue through implementing an effective affiliate tracking solution.

All Software Products

Offer18 92


Offer18 is an affiliate marketing platform that has evolved very efficiently in a short span of time and now holds a distinct position in the top affiliate marketing platforms View Listing... From: $49.00/month trial/premium Offer18 Pricing

Product Leader

Post Affiliate Pro 90


Post Affiliate Pro is your ultimate affiliate software that runs your entire affiliate program and automates it. It provides intuitive, fast & expandable experience. View Listing... From: $129.00/month trial/premium Post Affiliate Pro Pricing

2 Award(s)

Ambassador 87


Ambassador empowers marketing teams to increase revenue by leveraging the power of word-of-mouth. Our marketer-friendly software simplifies affiliate marketing. View Listing... From: $300.00/month premium only Ambassador Pricing

2 Award(s)
Product Leader

RedTrack 85

11 - the digital advertising data company that enables ad tracking, measurement, conversion attribution, and reporting all in one place. View Listing... From: $99.00/month trial/premium RedTrack Pricing


Tapfiliate 84


Tapfiliate is a cloud-based affiliate marketing software. It enables you to create, track and optimize your own affiliate programs. View Listing... From: $89.00/month trial/premium

2 Award(s)
Product Leader

ClickMeter 84


Clickmeter is a real-time web app that monitors, compares and optimises your ad campaigns. View Listing...

2 Award(s)
Product Leader

Refersion 83


Refersion is a full-featured affiliate marketing platform that you can launch in minutes. View Listing... From: $89.00/month trial/premium Refersion Pricing

2 Award(s)

Trackier 82


Trackier is a Performance Marketing Software utilized by ad agencies, ad networks, and professional advertisers to help them manage their relationships and communication. View Listing... From: $299.00/month trial/premium Trackier Pricing

1 Award(s)
Product Leader

iDevAffiliate 80


iDevAffiliate is a thorough affiliate tracking software, which also includes commission management and reporting features. View Listing... From: $39.00/month premium only iDevAffiliate Pricing

Product Leader

Improvely 79


Improvely is a conversion tracking and click fraud monitering app that works with AdWords, Bing Ads, Twitter Ads and Facebook Ads. View Listing...

1 Award(s)
Product Leader

Binom 78


Binom is an affiliate tracking software known for its speed of report-building, analytics depth, fast support response, and low price. Our main goal is to save your time! View Listing... From: $99.00/month trial/premium

Product Leader

TrackingDesk 62


TrackingDesk is a full feature campaign management platform for media buyers and affiliate marketers. View Listing... From: $50.00/month trial/premium




A simple and comprehensive solution for affiliate and referral marketing tracking. View Listing... From: $79.00/month trial/premium Refersoft Pricing



VaultPro, AI Powered Performance Marketing Platform for affiliate business. White-labelled solution tracks, measures, analyses & optimizes performance marketing campaigns. View Listing...

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