Primary category: Email Marketing Software
User Ratings: 5.0/5 (3 ratings)
Related Categories: Email Digital Asset Management Marketing Automation
Pricing Model: trial/premium, from $7.00/month
Social Followers: 1.49k followers
Generally used by: Freelance, Startups, SMEs, Agencies, Enterprises

What is ActiveTrail?

ActiveTrail offers advanced and mobile responsive email templates, marketing automation, SMS sender, landings page builder, survey tool, optimization tools, signup form creator, and sales booster for e-commerce.
It maintains high delivery rate with full anti-spam compliance, manages ISP relations, supports multiple languages and provides advanced reporting and analytics.


The Email Marketing application ActiveTrail scored 66/100. This is based on user satisfaction (100/100), press buzz (33/100), recent user trends (falling) and other relevant information on ActiveTrail gathered from around the web.

The score for this service has declined over the past month. What is this?
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ActiveTrail Product Overview

  • Marketing Automation - Create workflows easily and react to users engagement and preferences

  • Landing page creator: With this feature users are able to easily build and design landing pages.

  • Dynamic sign-up forms: Easily design responsive and dynamic sign-up forms and implement them into website and landing page.

  • SMS sending software: ActiveTrail offers an array of enticing SMS packages.

  • Opt-in email lists: Opt-in email marketing allows its users to create quality email recipient lists with very low unsubscribe rates.

  • Viewing permissions: It is possible to use view-only permissions to allow limited access to specific reports.

ActiveTrail Pricing Plans

Starting from: $7.00/month

Credit card required: N/A

$7 for 0-500 contacts.
$12 for 501-1,000 contacts.
$24 for 1,001-2,500 contacts.
$38 for 2,501-5,000 contacts.
$55 for 5,001-10,000 contacts.
$169 for 10,001-20,000 contacts.
Free trial for all offered pricing plans.

ActiveTrail Features, Audience & Platforms

  • Customer Management
  • Marketing Automation
  • Social-Media Integration
  • Dashboard
  • Scheduling
  • Multi-User
  • A/B Testing
  • API
  • Data Import
  • External Integrations
  • Data Export
  • Contact Management
Who uses ActiveTrail:
Desktop Platforms:
Web App
Mobile Platforms:

Stats & Other Information on ActiveTrail

Company Info
Founded -
Based in Tel Aviv
Employees 51-200
3 Month Trend
Alexa Rank: 116191
3 Months Change: 8590

Languages: English, Spanish, French, German, Hebrew

ActiveTrail FAQs

Does ActiveTrail offer multi-user capability? (e.g. teams)

Yes, we offer user permissions, Admin reports, Admin can transfer email credits between accounts.

Does ActiveTrail offer an API?

It offers API RESTful

Does ActiveTrail integrate with any other apps?

ActiveTrail offers seamless integration to Google Analytics, Facebook Leads, Zapier (750+ apps), PayPal

Who are the main user groups of ActiveTrail?

This service is ideal for newbies to email marketing who don’t yet have a large subscriber list.

What is ActiveTrail generally used for?

It is generally used as an email marketing platform.

Does ActiveTrail offer guides, tutorials and or customer support?

Offer Live support, Chat, Phone, email Support, account manager, FAQs, blog, learning center, tips, and articles.

What platforms does ActiveTrail support? (e.g. native mobile apps)


ActiveTrail Alternatives

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ActiveTrail User Reviews

Average User Rating:
5.0 /5 based on 3 user ratings.
Your Rating:
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User-friendly. Customizable. Great Customer Support.

(5/5) (Content Marketing Writer at Freelance)

What do you like about ActiveTrail?

ActiveTrail allows me to optimize my emails with customization. I has made my job easier with easy to navigate and user-friendly interface.

What do you dislike about ActiveTrail?

I wish to see more templates althrough they a have a lot already. Easier way to segment customers please.

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Affordable and Effecient

(5/5) (Marketing Manager at Thomas Marketing Solutions)

What do you like about ActiveTrail?

. There is no hustle in registering and the good thing about it was its simple yet powerful. It is very friendly to user either you are a beginner or an expert marketer.

What do you dislike about ActiveTrail?

When it comes to segmentation and automated sequences, unfortunately, ActiveTrail makes it far more complicated than it needs to be.

What have you been using it for and what problems did ActiveTrail solve?

The feature to run separate A|B testing is really great, especially if you are running a big list. Organizing is easy and I love the fact, that it is pretty straight forward and simple. This is now my go-to tool for me and my team. Active Trail offers more than its price which makes it better than its competitors. It helps me reach my list faster and with ease.

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I have been using ActiveTrail for several years now and can confidently say that it is the friendliest I've seen. When I just got started it was so easy to understand how to work with it and their customer service team was really helpful and friendly. I have worked with several other email providers but this one truly stands out on its features and friendliness.

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