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What is Survicate?

"Survicate allows website owners to collect feedback and leads on their websites using widgets. Gathered data can be exported to CRM or marketing automation systems."

Survicate helps you generate more high-quality leads on your website.Widgets engage users so you can ask them questions that are important to your business and thus make work of sales team easier. Forms allow you to collect contact data and build insightful profiles of leads as answers are matched to given email address. Integrations with platforms like HubSpot make information flow easy to handle and quick.

A wide range of users can benefit from using Survicate: Our customers vary from banks to e-commerce.

Survicate scored 90/100 in the Lead Generation category. This is based on user satisfaction (92/100), expert reviews (80/100), press buzz (47/100), recent user trends (falling), and other relevant information on Survicate gathered from around the web.

The score for this software has improved over the past month. What is this?

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Survicate Review

Editors' Review by the Lead Generation Software Review Team

Each week we feature an app that has caught our or the Crozdesk community’s attention. We look for exciting features that make our lives easier, apps that take a radical approach to existing problems or a service that has everyone talking about it. In other words: Apps that we think you should know about.

This week’s featured app is . A Lead Generation software that allows website owners to collect feedback and leads on their websites using widgets. This powerful online tool helps marketers to improve business results, the overall quality of leads, and customer experience on their website/landing page.  makes engaging specific groups of your website visitors easy. It provides insight surveys, Calls to Action and lead forms. The surveys cover visitors needs, expectations, objections and characteristics. Calls to Action guide them towards conversion or prevent from abandoning the page. Forms deliver leads with useful insights.

Launched in 2014  was built to gather visitors’ feedback and to eliminate the lack of qualitative data available to marketers about their visitors. After gaining initial traction, the Survicate team realized their tool could do much more and provide users with more value as a Lead Generation & qualification solution. To make Survicate more effective, they developed integrations with a few Marketing Automation Platforms, including HubSpot and SALESManago and added features designed specifically for Lead Generation (email alerts when a new lead is captured, smart calls to action and more).

Their next objective is to add more features useful for Lead Generation – from more advanced reporting about captured leads to more types of Calls to Action. Already featuring tools like HubSpot, MailChimp, GetResponse and SALESManago, they want to add apps like Salesforce, Pardot and Marketo to this list. Their ambition is to become a natural extension to Marketing Automation and CRM platforms as a tool that increases their effectiveness and helps companies close deals easier and faster.

Good things about the app


You can connect to your favourite marketing tools: Google Analytics, Hubspot, Getresponse, MailChimp, PipeDrive, Shopify, Pipedrive, Salesmanago, Active Campaign.


allows you to launch precisely targeted Lead Generation forms to turn insights into useful knowledge used during the sales process. You can access leads profiles within the entire history of interactions. You can create different audience segments based on traffic sources, campaign parameters, number of visits, website behaviour, time onsite, language, device type, cookie value or identity. You can even target surveys based on answers from previous surveys or custom data from integrated applications.

Relevant surveys

Launch precisely targeted unobtrusive surveys, that help you better understand your website visitors, their needs, expectations, purchasing factors, confusion, objections and fears. Discover the aim of their visits and what is preventing them from achieving it. Turn this information into priceless knowledge for your Sales Team.

Things to remember

is a powerful Lead Generation software that has been successful by listening to its customers’ needs. This growing startup is building itself a name in the industry and always seeks to improve its product. Because you can connect it to many other major web tools it is extremely easy to be integrated to your current solutions. All in all an interesting web app that is definitely worth to try to increase conversion rates and get to know your users.


Starting with a basic plan at 50$ a month it goes up to 300$ for the professional version with a dedicated success manager.

Why don’t you check out their profile on Crozdesk and get started with  today!

  • Survicate
  • Survicate
  • Survicate

Survicate Product Overview

  • A/B testing: Test widgets to see which version performs the best.

  • Customization: Change appearance of survey widgets to match the design of your website.

  • Targeting: Decide who and when will see a survey. You can target visitors from specific sources or based on their behavior.

  • Integrations: Google Analytics, Pipedrive, Mailchimp, GetResponse and HubSpot.

  • Calls to Action: Redirect visitors to tailored landing pages or content based on answers given in a survey.

Languages: English
Software Buyer Guide 2019

Lead Generation Software Buyer Guide 2019

Product recommendations, vendor rankings, market overview and tips on how to select Lead Generation software for business. Published in June 2019.

Products in this category help automate the task of capturing, organizing and distributing lead data among the members of a sales team. These products usually come with a CRM database that stores lead data in an organized way, making it easier for sales man...


Survicate Features

  • A/B Testing
  • Analytics
  • API
  • Audience Targeting
  • Batch Permissions & Access
  • Calendar Management
  • Contact Management
  • Contact Sharing
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • External Integrations
  • Forecasting
  • Google Apps Integration
  • Inventory Tracking
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-User
  • Notifications
  • Referral Tracking
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons
  • Travel Management
  • Call Recording
  • Call Tracking
  • Call Disposition
  • Softphone
  • Sales Motivator
  • Click-to-Dial
  • Template Designer
  • Net Promoter Score
Compare Pricing

Survicate Pricing Plans


1 user(s) / month
  • 1000 respondents / month


1 user(s) / month
  • 5000 respondents / month


1 user(s) / month
  • 25000 respondents / month

Enterprise Plus

1 user(s) / month
  • Unlimited respondents

Plans starting from: $60.00/month Credit card required: No

Survicate FAQs

Who are the main user groups of Survicate?

Companies of all sizes who want to know more about their visitors and listen to the voice of their customers.

What is Survicate generally used for?

Collecting feedback from visitors and engaging them with targeted offers.

What are some applications Survicate is commonly used in tandem with?

HubSpot, Google Analytics, MailChimp, GetResponse.

Does Survicate integrate with any other apps?

HubSpot, Google Analytics, Active Campaign, GetResponse, MailChimp, Pipedrive, SalesManago.

Does Survicate offer an API?


Does Survicate offer multi-user capability (e.g. teams)?


Does Survicate offer guides, tutorials and or customer support?

Yes; a blog, FAQs and a knowledge base.

Survicate Alternatives

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Survicate User Reviews

Average User Rating:
4.58/5 based on 64 user ratings.
Your Rating:
User profile picture

Survicate is an elaborate tool with many features but is easy to use. I suppose I still do not know all possible applications. Integration with HubSpot helps us improve marketing activities and acquire more customers -we create buyer personas faster and gained deeper level of personalization in nurturing campaigns. This translates directly into increased revenue and profit. Design of widgets is nice so they do not negatively affect design of the website.

User profile picture

Survicate helps us generate leads.
This is a nice tool for collecting leads. Targeting allows to show surveys and leads only to users who are likely to be interested in purchasing. Most of leads forwarded to the sales team was of high quality and many resulted in closed sales. Without Survicate we would not have acquired those customers.

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