ActiveCampaign

What do you like about ActiveCampaign?

Super powerful. Able to do a lot of things such as automations and evergreen set-ups.

What do you dislike about ActiveCampaign?

There is a learning curve at the beginning but overall it works seamless once you do.

What have you been using it for and what problems did ActiveCampaign solve?

Online marketing and emails.

What do you like about ActiveCampaign?

Excellent email marketing and CRM solution. Automations you can build are extremely useful with multiple options and conditions you can use. Email sending capability is exactly what you'd want, and fairly easy to set up intelligent and condition based auto-sequences and campaigns.

What do you dislike about ActiveCampaign?

Mainly the UI. It's a little buggy at times with buttons not working until page refresh and sometimes doesn't fit to screen (needing horizontal scroll to see everything). Not being able to duplicate conditions when creating audience segments is a small, specific thing, but it's seriously annoying. E.g. adding a list of countries or tags to include in a segment requires starting from scratch for each condition, rather than being able to duplicate previous one and just change the country, tag, etc.

What have you been using it for and what problems did ActiveCampaign solve?

Email marketing, email automation, CRM, storing data on customers and leads.

What do you like about ActiveCampaign?

It is an automation tool in the essential marketing management, it is part of my daily life thanks to its easy adaptation to my system and its flexibility in its adjustments. It indudes active campaign actions where digital marketing is of work such as templates and simple forms. On the other hand it allows a connection between colleagues and potential clients, it is possible to improve communication between members of the work team to carry out a more organized marketing management and with customers thanks to sales channels and sending automated emails for a more response fast and efficient. The newsletter and reports are detailed and specify every step I am taking in my work. It is possible to integrate it with other software to perform a joint work of accounting and billing.

What do you dislike about ActiveCampaign?

I have certain problems with the emails I need to send, filtering does not allow me to send emails as required; On the other hand, the forms that customers fill out could be more complete, detailed and with better quality. The price can be a bit high, it cloud be better adjusted to the tools and features it offers. I can highlight customer service, it does its job very well and always tries to make my experience in the software comfortable and fluid.

What have you been using it for and what problems did ActiveCampaign solve?

I discovered that the solutions that ActiveCampaign broght me, no other software did. With is use, it largely covers many aspects of marketing management, we improve promotions and sales, the knowledge of the account registration and the comments of each client, the improvements in my company's CRM system, simplicity, efficiency and agility in every commercial work we do. We got more than we expected, we were rewarded and now we are more than grateful to ActiveCampaign, nothing better than the satisfaction of all our customers.

What do you like about ActiveCampaign?

I like it because it is a channel for the generation of massive leads email marketing. That's why it is popularly included with marketing automation tools, its email lead generation process happens through four fundamental functions: Mail Marketing, Marketing Automation, Sales and CRM, and Messaging, its dashboard is quite complete and intutive, Active Campaign takes care of all the work and other additional work, almost without intervention, except the initial information loaded. If you know how to take advantage of the program:
It can help in the process of motivating and convincing customers to go from being potential customers to real customers.
Strengthen the relationship with clients and their commitment to the relationship you are proposing.
Your greatest advantage is the visual automation editor with which you can establish e-mail flows that no other provider can match.
Another option with which this program facilitates life is the segmentation of subscriber groups using tags or distinctive features under which to create a group, with which I can establish very property separate interest groups within your subscribers and send accurate messages to each of your potential customers. Presumably, this last feature is fundamental to any effective marketing campaign that seeks to individualize proposals and fine-tune them for each target population.
Precise and effective sales filters can be created.
It is a good tool to launch sales campaigns.
He examined the different elements of this application in search of its value and potential for your commercial purposes.
On the ActiveCampaign website, you can choose between a free and a paid account.
If you choose to get to know the platform first before buying a payment plan, click on the "Try it for free" button. This allows you to have a 14-day free trial.

What do you dislike about ActiveCampaign?

Unfortunately, the size of the companies admitted is quite limited. While ActiveCampaign provides a Business plan for bulk users, its capabilities would hardly match the broad and constantly changing needs of large enterprises, making it very limited. The CRM service is expensive, although it is not required initially.
There are some difficulties with the text editor, but they are improving it.
With so many features you sometimes don't know about very good alternatives, but all these features that put you at a disadvantage is not even the slightest in terms of their advantages which are greater.

What have you been using it for and what problems did ActiveCampaign solve?

I can make filters for my campaigns using as criteria the labels I have introduced or the lists created, in a similar way to the simple procedure I can use in a spreadsheet like Excel to make filters: just go to the menu and choose the right button: filter with label, filter by list or filter by status.
In the central part of the dashboard I found the active contacts, that is, who really reads the emails I am sending.
They are organized according to their activity with your projects: I can see the contacts that have been interacting more with my electronic marketing, which is an important indicator of motivation to purchase. Already identified with the help of the program, I may decide to give them personalized attention to broaden their motivation.
Another action that makes it easier for me to organize and manage my campaigns is to select multiple contacts to create a list, add them to an existing list or put a label on them.
A complementary way to manage my lists is to import and export the contacts. For example, I can export my lists of buyers to Facebook, to create segmented groups with specific conditions to advertise on this social network.
I can also do the reverse: a case would be to import your email contacts to Active Campaign. What I can do in this program with my contacts is much higher than what I usually see.
ActiveCampaign shows me your picture, the tags and lists in which I have included it and, using different sources of information, shows me your profiles in the social networks in which you are registered. I can even see the pages he has visited between what he has sent.

What do you like about ActiveCampaign?

It is an incredible tool that automates marketing management. It fulfills the functions and requirements that we need in our work, the whole of its integrations allows to make the work easier and without having to look for anything in other programs.
The interface is complete, has a design and innovative tools. Your CRM system helps us to do a better job with each of our clients. Along with this, contact management and the automation of our emails help us get closer to our customers and be able to carry out an appropriate active campaign.

What do you dislike about ActiveCampaign?

It is a complete platform and this implies that it has a quite complex learning curve, however, with dedication and help of customer support, it is possible to manage and know better how each of its tools and functions are used.

What have you been using it for and what problems did ActiveCampaign solve?

It has brought us benefits in the automation of marketing work, now we have greater accessibility to the entire CRM system from a single vision, making all the work much easier. The active campaign will become more effective thanks to the automation of emails and how easy it can be to do all our work in just a few steps. It saves us time and money, by requiring less staff in the active campaign work and thanks to the automation capacity, we do everything much faster and with a high quality.

What do you like about ActiveCampaign?

It is very intuitive: Edit the templates was very easy.
The HTML editor is in the template editor, so users with more technological knowledge have unlimited possibilities when editing any template in HTML mode. Despite this, everything is very easy to find and use for a rookie.

What do you dislike about ActiveCampaign?

The designs of their templates are simpler and simple, not to say ugly, than other software, for example MailChimp that has stood out for its beauty when sending a message.

What have you been using it for and what problems did ActiveCampaign solve?

With ActiveCampaign I was able to quickly create a flow of automatic emails in a simple way and the best thing was that it gave me a preview of the flow and quickly detect any incongruity of conditions, emails that do not fit in the sequence, to improve my work.

What do you like about ActiveCampaign?

I like the fact that it is easy to use and create complex automations at the best price and with a great capacity for delivery. The board is very intuitive. It has unique characteristics that take it to another level. ActiveCampaign is very different from the rest of its competitors, the ability to automate your email campaigns at full speed. The cost is also a reference among its competitors, this tool is quite viable to implement in your business.

What do you dislike about ActiveCampaign?

The only aspect I do not like about ActiveCampaign is that it does not allow me to save my credentials and I have to log in every time I go to the tool. It is a bit akward.

What have you been using it for and what problems did ActiveCampaign solve?

This tool has satisfied my needs regarding email marketing, it is very reliable. In addition, it has the possibility of a good integration with third-party tools that allow a better and greater flow of understanding.

What do you like about ActiveCampaign?

It is a fast software with an effective automation system, it is easy to perform marketing management tasks, as well as develop promotional campaigns, with the help of complete and useful tools, which make all the work easy.

What do you dislike about ActiveCampaign?

The constant updates Active Campaign improves the experience every day, however, I personally believe that the reports need better tools to deepen the detail and accuracy.

What have you been using it for and what problems did ActiveCampaign solve?

The promotional marketing work is now much easier, I have been able to create promotional campaigns, carry out marketing by email and generate detailed reports on all the work done. It is an incredible time saver and facilitator of work.

What do you like about ActiveCampaign?

My experience with ActiveCampaign has been pleasant so far. The automation of marketing complements my work by giving me the opportunity to be bolder and more optimal in what I do. Contact management has been very useful, allowing me to be closer to customers and interact more closely with them. The integrations from different points have been a perfect complement to continue working according to everything I need to cover.

What do you dislike about ActiveCampaign?

In general terms ActiveCampaign really is a software that works correctly. For my compliance and comfort I feel that you need more customization options, the labeling functions does not provide many options of design changes or personalization; which does not completely adapt to my tastes. It is not strictly a problem, but it is something that I would like to improve so that it adapts more comfortably to my work.

What have you been using it for and what problems did ActiveCampaign solve?

We arrive with greater audacity to the people indicated, just what we need, with the automation of emails and marketing campaigns in general, which has really been a benefit. It relieves the workload and saves us a lot of time invested. Everyone in my working group agrees that ActiveCampaign is a simple tool but with its great functionality it is really very efficient.

What do you like about ActiveCampaign?

A flexible software that fully adapts to the marketing needs it presents, fully automating all large-scale email management, thus improving our campaign processes. It is really very simple to use and easy to configure, without a doubt, I can configure the whole process of automation and campaigns according to how I decide and I need it. It is accessible and the training is extremely fast, a beginner can quickly learn all the management.

What do you dislike about ActiveCampaign?

I only encounter one problem. The interface may be too simple, some color or labeling options are needed. When I want to build a segmentation rule, it would be ideal if I could customize a little better, however, I can only do it in the simplest way possible, which takes away a bit of charisma. This does not mean that you can still manage the marketing campaign without problems.

What have you been using it for and what problems did ActiveCampaign solve?

Undoubtedly, prices are not impediments, since it is accessible to all members of the marketing team, which greatly facilitates the management of work. The active campaign thanks to the mail automation has allowed us to reach the group of people we want to reach, in this way it is much faster and easier to obtain potential customers for the company.

What do you like about ActiveCampaign?

I've been using ActiveCampaign for a few years now, and I love it. We switched from Mailchimp because we were looking for some more advanced automation features, and after testing many different tools we ended up with ActiveCampaign.

ActiveCampaign has automation options you'd expect with a much more expensive platform (like Hubspot), but it costs a fraction of those other options. It's a great solution for startups and SMBs.

What do you dislike about ActiveCampaign?

Just a few things. Their forms aren't very customizable, so it's tough to make them look good when embedding on your site. Some of their competitors also include a landing page builder, which would be a nice add-on of course.

What have you been using it for and what problems did ActiveCampaign solve?

We use it for email marketing and marketing automation. They help us create and send beautiful newsletters, and their automation features help us move leads through our marketing funnel easily.