"Highly customizable, white-label, on-premise software platforms for digital ad trading and data management."
Kritter Software Technology provides a ready-to-go ad trading stack that can be used as an ad server, demand-sided platform (DSP), supply-side platform (SSP) and an ad-exchange, and also can also provide a DMP infrastructure to house your first-party and third-party data. The stack is deployed on-location (on our partners' servers) to help our partners in-house their programmatic advertising with a short go-to-market time, versus white-label solutions from other companies that host the software on their own servers (SaaS).
More on our products...
Ad Trading Stack:
Onboard various kinds of demand and supply players in the digital advertising industry. Demand players can include direct advertisers, API advertisers and DSPs, and compatible supply partners consist of direct publishers, API publishers, SSPs and ad exchanges.
Aggregate ad space supply from publishers and match it with the right demand.
Manage trade with multiple demand and supply partners through a single interface.
Manage bids for ads using our machine learning algorithm, even at the domain level
Manage advertising space inventory, offer impressions to as many potential buyers as possible, and maximize revenue through automated sales of online media space.
Deliver the right advertisements to most conversion-likely consumers all from a central ad server using real-time bidding.
Enable targeting, tracking and reporting of impressions.
Data Management Platform:
Store, manage and sell all kinds of first-party data, as well as purchase and store third-party data from multiple sources, all through a single interface.
House data about user activity and tie user data together from multiple sources
Create campaign and audience segments and use these with the ATS for targeting and optimizing future media buys.
Understand user information and patterns to monetize accordingly.
Check our website out for more information on our team, our product features, and pricing!
Onboard any demand and supply.
Expand your brand reach to users across websites, apps and even connected or smart television.
Find the right audience using our advanced targeting capabilities.
Keep your audiences engaged using attractive ad formats .
Enhance your targeting capabilities by harnessing your own data.
Add on third-party data.
Get the transparency you need using our creative and granular reporting tools.
Product recommendations, vendor rankings, market overview and tips on how to select Advertising & Affiliate software for business. Published in July 2020.
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Yes. APIs are available.
Yes. Integrations with all demand partner types (direct advertisers, advertisers via API and demand-side-platforms) and all supply partner types (direct publishers, publishers via API, supply-side platforms, and ad exchanges) are available.
Yes. Demos can be provided on request. User guides and customer support will be at your fingertips.
Yes. User access controls are available.