"KISSmetrics is an analytics solution that allows users to see the entire customer journey — across campaigns, web and mobile — and take actions that get results."
KISSmetrics is a web and mobile analytics platforms that allows users to track, analyze and optimize their digital marketing performance. KISSmetrics connects all data to one person by giving an overview of the entire customer journey.
While Google Analytics tells you what’s happening on your site or app, KISSmetrics tell you who’s doing it. With KISSmetrics you can discover where your best customers are coming from, learn how to improve your site, and maximize your conversions.
Over 1500 companies use KISSmetrics to increase their marketing ROI.
A/B test reports: Conduct A/B tests to optimize your site, app and overall impact.
Funnel reports: Receive funnel reports to see where users are getting stuck.
Cohorts: Take advantage of KISSmetric’s cohorts feature that helps you understand how behaviour changes over time.
Trusted by more than 1600 companies: Over 1600 companies use KISSmetrics to increase their marketing ROI.
Product recommendations, vendor rankings, market overview and tips on how to select Web Analytics software for business. Published in March 2019.
Web analytics software can be used to streamline and enhance the process of performing website analysis. These solutions are primarily used by analysts, marketers, or developers to generate reports on user experience based on how these users interacted with...FREE DOWNLOAD Web-Analytics-Software-Buyer-Guide-2018.pdf