"dotMailer is a flexible email marketing automation platform that helps its users create, automate, test and send emails in minutes."
dotMailer is an ‘Easy Enterprise’ solution that enables international organizations, large SMEs and agencies to manage and grow their email offering. They do this by transforming how brands engage new and existing customers, shoppers and members, to build greater loyalty, brand advocacy and spend.
dotMailer's powerful, easy-to-use and feature-rich technology, significantly improves organizations’ sales and marketing productivity, digital communications and ROI by cutting both the time and costs spent on carrying out complex and specialist tasks.
dotMailer allows marketers to optimize their data collection and segmentation, design and personalization, campaign management, testing and sending, reporting and analytics.
Reports: The reports are robust, showing open rates, browsers used, who clicked what, etc. It is easy to section out this information and deliver it to the appropriate stakeholders.
Import Mailing Lists: Users can load mailing lists and data straight into dotmailer, all in a matter of clicks.
Templates: dotMailer makes it easy to build template libraries, create and send campaigns.
Easy Editor: No HTML required. It's very easy to drag and drop elements, customizing a campaign according to user's needs.
Segmentation: Whatever type of data users have on them – geographical, transactional or behavioral.
Automation: dotMailer enables its users to automate key streams of their email marketing in minutes, so they get time back to focus on other things.
Pricing on request.
Main users of this tool are medium-suzed and large companies.
It is used for creating large scale marketing campaigns.
Web-based platform, no mobile apps offered.
dotMailer is commonly used in tandem with: Magento, Salesforce, Facebook, Google Analytics, Magiq, Saleslogix, Microsoft Dynamics.
It integrates with: Drupal, Google Analytics, Magento, SalesForce, WordPress.
It offers an API.
Support offered: Live Chat Support, Online Training, Phone Support, Specialized Training Courses.