Zoho Campaigns

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What is Zoho Campaigns?

From list management to automation and tracking reports, Zoho Campaigns is an easy-to-use email marketing application for businesses of all sizes at a reasonable price.

Zoho Campaigns is a feature-rich email and SMS marketing software for businesses of all sizes. From list and topic management to automation and tracking your reports, this easy-to-use email and SMS marketing application has it all at a reasonable price. Create responsive email campaigns using ready-to-use email templates or the drag-and-drop editor to design eye-catching emails. You can also automate your entire email campaign process and track your reports to plan, execute and manage future email campaigns.

Zoho Campaigns Awards

Zoho Campaigns currently scores 89/100 in the Email Marketing category. This is based on user satisfaction (86/100), press buzz (69/100), recent user trends (falling), and other relevant information on Zoho Campaigns gathered from around the web.

The score for this software has declined over the past month. What is this?

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Zoho Campaigns Product Overview

  • Create, plan, execute and monitor your email campaigns at a sensible price

  • Create and send responsive bulk emails which can be automated giving you full control to reach and engage your leads and customers

  • Dynamic Content in Zoho Campaigns helps you to target your leads and customers

  • Design impressive emails with the help of pre-designed templates to avoid creating email campaigns from scratch

  • Adheres to the requirements of the CAN SPAM Act helping you to create a transparent and honest relationship with your contacts.

  • Integrates with most of Zoho's in-house apps like the Zoho CRM, Zoho Survey, Zoho Analytics, etc.

  • Integrates with third-party apps like G-Suite, Shopify, Eventbrite and many more for better productivity.

  • Visualize how your audience might engage with your emails and pass the baton to email marketing automation by creating content and defining triggers sending behavior centric emails

  • Offers free, standard, and professional plans. The pay-as-you go plan helps you buy credits and send email campaigns without a monthly or annual subscription.

  • 240+ Free email templates to create eye-catching email campaigns

Languages Supported: Dutch, French, Hungarian, Italian, German, Japanese, Portuguese, Spanish, Chinese, Danish, Polish, Turkish, Russian, Vietnamese, Hindi, Korean
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Email Marketing Software Buyer Guide 2023

Product recommendations, vendor rankings, market overview and tips on how to select Email Marketing software for business. Published in December 2023.

The right software setup can greatly increase the efficiency and impact associated with email marketing activities. Most solutions in this space focus on the automation and compiling / sending of merge field emails or managing email newsletter campaigns. Th...


Zoho Campaigns Features

  • A/B Testing
  • Analytics
  • API
  • Audience Targeting
  • Batch Permissions & Access
  • Brand Management
  • Budgeting
  • Calendar Management
  • Chat
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • External Integrations
  • Forecasting
  • Google Apps Integration
  • History/Version Control
  • Inventory Tracking
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-Site
  • Multi-User
  • Notifications
  • Project Management
  • Referral Tracking
  • Scheduling
  • SEO
  • Social-Media Integration
  • Supplier Management
  • Task Scheduling/Tracking
  • Third-Party Plugins/Add-Ons
  • Travel Management
  • Call Recording
  • Call Tracking
  • Call Disposition
  • Softphone
  • Sales Motivator
  • Click-to-Dial
  • Bug Tracking
  • Net Promoter Score
  • Process Modeling
  • Process Reporting
  • Access Management
  • Release Management
  • Test Management
  • Dashboards
  • Status Notifications
  • Reports
  • Design Templates
Zoho Campaigns Pricing

Zoho Campaigns Pricing Plans

Forever free plan

  • Send 6000 emails per month to 2000 contacts
  • Admin + 4 users
  • Signup forms and popup forms
  • Basic responsive email templates
  • Reports and Analytics


5 user(s) / month
  • Features from Forever free plan
  • Unlimited emails
  • 10 users
  • Basic segmentation
  • Advanced ready-made email templates
  • Basic drag-and-drop workflows
  • Dedicated IP as add-on


5 user(s) / month
  • Features from Standard Plan
  • 20 users
  • Advanced segmentation
  • Contact scoring and tags
  • Advanced drag-and-drop workflows
  • Cart abandonment and purchase follow-ups with workflows
  • Popup forms
  • Dynamic content
  • Email polls and attachments
  • Batch sending
  • Recipient time zone sends
  • Recipient optimal open time sends

Credit card required: No

Zoho Campaigns FAQs

What is Zoho Campaigns generally used for?

Zoho Campaigns is an email and SMS marketing automation software from Zoho’s suite of business applications that are ideal for businesses of all sizes across the world. It's a smart and feature-rich software that helps you to manage your leads and contacts to drive more sales.

What are some applications Zoho Campaigns is commonly used in tandem with?

CRM software is the most common application that could be used in tandem with Zoho Campaigns for lead management. We have integrations with our in-house CRM application, Zoho CRM and other third-party applications including Salesforce, SugarCRM, Hubspot, etc.

Does Zoho Campaigns offer guides, tutorials and or customer support?

Yes, Zoho Campaigns provide help documents/user guides. You can get in touch with our support team via email at [email protected]. Our support team will be available 24/5 to address your requirements and answer all your questions. We also provide additional demo services for free which helps you to learn more about the features in Zoho Campaigns.

Does Zoho Campaigns offer multi-user capability (e.g. teams)?

Yes, Zoho Campaigns provide multi-user capability. Also, when there are multiple users in your organization, it is essential to be attentive about data access. The Roles and Privileges in Zoho Campaigns helps you to tread the line between easily sharing data between team members, yet maintaining strong protections for sensitive data.

Does Zoho Campaigns integrate with any other apps?

Yes, it offers 40+ integrations. Also, Zoho Flow and Zapier can be integrated to connect with other applications to which we are not providing direct integration.

What platforms does Zoho Campaigns support?

Linux, Mac, Web-based, Android, iPhone, iPad, Mobile Web App and Android

Who are the main user groups of Zoho Campaigns?

Small Business, Large Enterprises, Public Administrations, Non-Profit, Freelancers, Mid Size Business.

Does Zoho Campaigns offer an API?

Yes, it provides API.

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Zoho Campaigns User Reviews

Average User Rating:
4.3/5 based on 851 user ratings.
Your Rating:
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"Great email marketing software for businesses of all sizes"

What do you like about Zoho Campaigns?

One thing I like very much about Zoho Campaigns is the high number of default templates available in them. Also, we can send campaigns based on time zones which is very cool.

What do you dislike about Zoho Campaigns?

I do not have any particular dislike for Zoho Campaigns. All the features are very good and user friendly

What have you been using it for and what problems did Zoho Campaigns solve?

We have been using Zoho campaigns to send marketing email campaigns to all our potential users. This has helped us touch base with them on a constant basis

Ease of use
Value for money
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