Agorapulse is a social media management platform, which assists organizations and companies in scheduling content, receiving reports and engaging the audience. This is all done with a single, centralized tool built specifically for teams. It’s more than just a management platform as it features a social community to engage in and moderation tools for your social network profiles. Not only is it user-friendly but it’s flexible and has a small learning curve.
This is ideal for people who aren’t experts when it comes to technology. If there are any problems that they may encounter then they can contact customer support. Accordingly, Agorapulse’s customer support is excellent when compared to other solutions.
This platform has an advanced suite of features, all designed to address your business needs. It comes with unlimited one-click reports, built-in CRM, real-time collaboration tools and some features that are only available in Agorapulse. When you use this solution, you get to benefit from automated inbox assistant, publishing queue categories, full coverage of static ad comments and affordable prices.
Agorapulse simplifies the entire process behind their daily operations and ensures complete updates regarding each person. This means they won’t have a problem checking up on comments, messages and tweets from the audience.
Interacting with customers is crucial, especially if a strong social media presence needs to be established. With the help of Agorapulse, more than 17,000 social media managers are equipped with a quick and efficient tool.
Agorapulse Features
Agorapulse includes many features that help social media departments better manage their social media platforms better, including:
Engage
Engage refers to Agorapulse’s ability to capture everything related to engagement. This means being able to view and manage messages, mentions, posts and comments in a unified location. You can add all your social media profiles, such as LinkedIn, Twitter, Facebook, Instagram and YouTube.
Now, you can build stronger relationships with your customers as all messages are managed well with Agorapulse. You can review, reply, assign and label them accordingly and even categorize them in chronological order.
Publish
This feature helps post the right content at the right time. When it comes to maintaining a strong social media presence, it’s important to have a reliable publishing tool. You can schedule your posts, queue content, organize them by category and upload bulk posts simultaneously.
Listen
Agorapulse allows you to be notified and updated regarding trends, influencers, hashtags and ambassadors in an organized and streamlined way. This helps you monitor how well your brand is doing online and give you insightful tips on how to better improve your performance. Now you can manage content by labelling content, setting up parameters and uncover saved searches.
Collaborate
Agorapulse provides teams and organizations with a dashboard catered to improve collaboration and visibility. With this feature, you can view which of your teammates or clients are in the app. This prevents real-time collision detection and enforces productivity in all areas of the business. You can also assign roles, view tasks and gain insights regarding the content approval process.
Measure
This refers to social reporting metrics. All numbers related to your social media efforts can be found in this feature. Now, you can generate reports on how well your content is doing and view the evolution of your metrics. By keeping tabs on your social metrics, you’ll be able to analyze your content on a deeper level.
Audience
When it comes to social media platforms, it’s important to learn about your audience well. You can view public information and private notes in the “Fans & Followers” tab. Doing so can help you identify your most passionate customers and track all interactions. This category comes with features such as Favorites list, custom labels and conversation history.
Shared calendar
A shared calendar allows improved collaboration options between businesses and clients. Now, you don’t have to rely on spreadsheets, which can be confusing. With this feature, everybody can see the overview of scheduled, published, to-approve and rejected content and publishing.
Agorapulse Benefits
Agorapulse also provides users with many benefits to users that assist with social media management, such as:
Cloud-based software
As a cloud-based social media management platform, Agorapulse takes all media platforms and profiles you own. It combines all of these into a single, centralized interface. By doing so, it becomes easier to check and manage your content.
Comprehensive features
Moreover, Agorapulse offers powerful features, all categorized in seven parts: engage, publish, listen, collaborate, measure, audience and a shared calendar.
These features are designed to complete a variety of tasks such as scheduling content, replying to messages and generating reports on your social reporting metrics. With Agorapulse, social media managers can make the best decisions for their entire business.
Cross-platform visibility
Agorapulse allows users to view, monitor and record every aspect of their social media channels and give better visibility of their operations and campaigns.
Easy to use platform
Agorapulse provides users with an easy to use and navigate interface which allows users of all technical ability to use and succeed with the platform.
Agorapulse Pricing
A free 28-day trial is offered by Agorapulse to help users and businesses know which plan addresses their business needs the best. No credit card information is required when you sing up to the free trial. This platform comes in two billing cycles with top four pricing packages:
Medium
For a price of $79.00 per month under the annual plan, Medium is best used by small businesses. Here, you can benefit from 10 social profiles and two users. It has features related to engagement and monitoring, publishing, reporting, social CRM and many more. Some add-ons have additional charges, such as profiles, users and shared calendars.
Large
The second plan is suitable for agencies. It’s priced at $159.00 per month under the annual plan. It comes with 25 social profiles and four users. If you want to add more profiles or users, you’ll have to pay a fixed price. Large has everything offered in Medium but with more tools such as ad comments monitoring, Twitter sync frequency, unified reports, data retention and publishing options.
X-Large
For a price of $239.00 per month, X-Large is perfect for large organizations. It has 40 social profiles and eight users. With all the features offered in Large, this platform offers more functionalities and numbers in ad comments monitoring and Twitter sync frequency. It also has other benefits like Group Training.
Enterprise
The last plan is priced at $399.00 per month at an annual billing cycle. Here, you benefit from 60 social profiles, 20 users and everything offered in X-Large. However, what makes this the most comprehensive plan is due to its increased number of ads under the ad comments monitoring feature and a longer period in Twitter sync frequency. Additional benefits include one-on-one training, priority support and a dedicated account manager.
Conclusion
Agorapulse can be used by different industries, such as mid-sized agencies, mid-sized businesses and large enterprise brands. With this software solution, users and managers can manage messages across different platforms, monitor social channels and identify your top customers.
This works well with Facebook, Instagram, Twitter, LinkedIn and YouTube. Since these platforms are the most popular ones online, users need a steady and reliable social media management tool to address key factors and business requirements.
