Darius for Retail

The Velocity value proposition is quite simply “more shoppers, spending more, more often” – our company is a unique combination of creative marketing and personalization technology.

We create and activate highly targeted sales campaigns using our shopper engagement platform, Darius, to engage each shopper with personalized and relevant content to get them into the store, growing the basket and keep them coming back for more.

The Darius “software-as-a-service” revenue generating platform, which runs “in the cloud”, allows us to manage the full shopper journey – pre-store, in-store, post-store – on behalf of the retailer but to the benefit of all stakeholders, including suppliers and brands.

We can integrate with any in-store technologies (such as Wifi, digital displays, iBeacons, point of sale, dynamic lighting, IoT devices, etc. as appropriate) but always with the shopper at the center, providing a single view of their behavior.

We can engage via email, SMS, social media, mobile apps and place “calls to action” on physical marketing too – so that all communication channels are tracked and measured – improving return on marketing investment.

Velocity provides a managed service and strategic guidance to clients and their supplier partners to make sure that benefits are delivered quickly and built upon.

Velocity Worldwide operates in a number of regions, including the UK, Ireland, Australia and North America and operates in a range of retail environments, including shopping centers, malls, sports stadiums, apparel stores, QSR and supermarkets.