Competera

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What is Competera?

"Market-driven and demand-based pricing for enterprise retailers"

Competera offers a unified pricing platform for enterprise retailers to recover lost profits and meet new shopping patterns with the help of optimal pricing for each product across all selling channels with a unique combination of pricing engines and deep learning tech.

Competera delivers the right mix of pricing approaches in one place.
Market-driven Pricing:
* Price following via customizable rules
* Product matching & data scraping**
* True KVIs’ suggestions
* True competitors’ identification

Demand-based Pricing:
* Pricing recommendations based on demand elasticity
* Cannibalization and cross-elasticity are taken into account
* Category goal-driven pricing scenarios

Markdown Optimization**
* Cascaded price reductions to clear old stock
* Differentiated discount % recommendations

Competitive Data**
* Product matching
* Marketplace crawling
* Competitive analytics
**optional

Every client enjoys an individual pricing design and gets support from a dedicated account management team, including an account manager, a pricing solutions architect and customer care managers.

There are two stages of cooperation with Competera Pricing Platform: PoC & Roll-out. Usually, pre-PoC integration lasts for 4-8 weeks depending on the available resources on the client’s side. After a successful PoC, the roll-out stage takes up to three days per one category.


Competera scored 90/100 in the Retail category. This is based on user satisfaction (99/100), press buzz (40/100), recent user trends (rising), and other relevant information on Competera gathered from around the web.

The score for this software has declined over the past month. What is this?


Competera Awards

Competera Business Intelligence (BI) Software Award 2017 Competera Quality Choice Badge 2020
  • Competera

Competera Product Overview

  • Workplace for coherent pricing to boost commercial efficiency from day 1

  • Margin protection with the help of the right market-driven decisions in the short term and demand-driven engine in the long term;

  • Operational cost-saving with smart pricing automation and cause & effect transparency

  • Well-balanced sales & profits with the help of the portfolio-level pricing management considering the cross-product impacts

  • Profitability-boosting strategies that work in the real world

  • An individual pricing design for every retailer

  • Rapid deployment, friendly adoption: first profit uplifts in 60 days

  • 600%-800% ROI

  • PoC-proven results


Languages: English

Retail Software Buyer Guide 2020

Product recommendations, vendor rankings, market overview and tips on how to select Retail software for business. Published in May 2020.

Software solutions in this category help eCommerce and local retail shops manage their business operations. These products help automate certain tasks in inventory and financial management, orders and sales management, payment and invoicing, etc. In additio...

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Competera Features

  • A/B Testing
  • Analytics
  • API
  • Contact Management
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Forecasting
  • Inventory Tracking
  • Keyword Tracking
  • Link Tracking
  • Multi-Site
  • Multi-User
  • Notifications
  • Project Management
  • Referral Tracking
  • SEO
  • Supplier Management
  • Third-Party Plugins/Add-Ons
  • Sales Motivator
  • Shipping Management
  • Order management
  • BitCoin
  • PayPal
  • Stripe
  • Bug Tracking

Competera FAQs

What platforms does Competera support?

  • Magento
  • Google Analytics
  • Oracle
  • SAP
  • Amazon

Does Competera offer guides, tutorials and or customer support?

Each project has a dedicated Integration team led by an Account Manager. Their main responsibility is to streamline communication within the client’s organization regarding the solution requirements and business metrics completion review.

What is Competera generally used for?

Competera Pricing Platform is used to make the right price decisions to recover lost profits and meet new shopping patterns.

What are some applications Competera is commonly used in tandem with?

  • Magento
  • Google Analytics
  • Oracle
  • SAP
  • Amazon

Does Competera integrate with any other apps?

  • Magento
  • Google Analytics
  • Oracle
  • SAP
  • Amazon

Does Competera offer multi-user capability (e.g. teams)?

Yes. Competera offers a multi-user access to the platform.

Who are the main user groups of Competera?

Large brick&click and online retailers.

Does Competera offer an API?

Yes.

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Competera User Reviews

Average User Rating:
4.94/5 based on 16 user ratings.
Your Rating:

Sentiment Scale
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User Sentiment Map

The sentiment map shows a snapshot of how Crozdesk users have rated Competera over time. It shows how existing users see Competera with regards to its usefulness, ease of use, value for money and customer service.

Overall
9.7/10
Arrow Left Recent Older Arrow Left
Usefulness
10.0/10
Ease of use
10.0/10
Value for money
8.7/10
Customer service
10.0/10
User profile picture

"Effective price optimization tool for online retail"

// PA to Founder at OMG International

What do you like about Competera?

Our company collaborates with Competera from 2016. I am a new user of Competera repricing software. i like that I can rely on quality data to make a profitable repricing. I also appreciate that I can set more ambitious goals with help of repricing software.

What do you dislike about Competera?

Everything is working great with a product. I think, there is just one thing where Competera can upgrade. It will be great if I could get the automated notifications when the product matches are completed.

What have you been using it for and what problems did Competera solve?

My goals are (1) to optimize a pricing with automated repricing tool, (2) simplify my daily job with help of e-mail alert, (3) automate the renewal of assortment via API integration. After not so long utilization of the product I see I can achieve these goals in a short time.

5/5
Usefulness
5/5
Ease of use
5/5
Value for money
5/5
Customer service
User profile picture

"I use a Price Management product"

// Executive Manager at STANLEYBET

What do you like about Competera?

There are two things I like the best in daily using of Competera. It’s a user-friendly interface. And it’s a great customer support team. The guys from support helped me to get a handle with the dashboard at the outset. And now they inform me about the product updates to be sure that I get the maximum from the product. Thanks for that!

And about the product. I’ve been using Price Management product for only a short time, but the results are already quite obvious. Now I can automatically manage the product categories much faster and precise. This converts into the profit of online store and good KPI’s performance. I’m pleased with the product.

What do you dislike about Competera?

Honestly, I can’t find any cases, which I dislike in the product. Now I’m fully satisfied user :)
Hope to keep it that way.

What have you been using it for and what problems did Competera solve?

First of all, I have enough market view with reliable data on competitors’ prices and promotions. So I can build a data-based strategy for product categories’ pricing.

Secondly, I started saving my time on routine manual repricing. As a result, I can complete my daily tasks faster and take the time to plan new activities.

5/5
Usefulness
5/5
Ease of use
4/5
Value for money
5/5
Customer service
User profile picture

"Well done price perception"

// E-commerce assistant at Elkor

What do you like about Competera?

We integrated to Competera to receive market insights about our competitors activities. Competera offers lightweight integration, actual and reliable data, good support, and information updates due to Elkor needs.Their method of collecting data did not cause an overload of our website, so we were able to work in a habitual flow.

What do you dislike about Competera?

I should mention, Competerais not the cheapest solution, but it worth to pay for quality of pricing platform and the services provided.

What have you been using it for and what problems did Competera solve?

Now we have more purchases in categories with product analogs towards our implacable competitor. The metrics on sales, stock turnover and margins increased in our store and I think the good pricing based on data is the reason.

5/5
Usefulness
5/5
Ease of use
4/5
Value for money
5/5
Customer service
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