Market-driven and demand-based pricing for enterprise retailers
Competera Pricing platform is a single ecosystem covering all types of pricing use cases in retail.
Competera Pricing platform helps retailers to set and maintain optimal prices using advanced AI and ML technologies. It is a ready-to-use tool helping to manage pricing at the category level for any number of SKUs. Competera combines competitive data, rule-based and demand-based engines to help businesses achieve strategic goals, whether it's margin growth or an increase in operational efficiency. It is an industry-agnostic solution suitable for online, offline, omnichannel, mono- or multi-brand retailers.
Depending on a retailer's needs at each stage of the pricing journey, Competera offers three major products that can be either combined or used separately. These products include Competitive Data providing real-time market data, Pricing Automation reducing repricing time by at least 50%, and Price Optimization generating up to 15% revenue uplift along with 8% margin growth. The cost of the platform depends on the number of SKUs under management, deployment scale, and product setup.
Every client enjoys an individual pricing design and gets support from a dedicated account management team, including an account manager, a pricing solutions architect, and customer care managers.
There are two stages of cooperation with Competera Pricing Platform: PoC & Roll-out. Usually, pre-PoC integration lasts for 2-6 weeks depending on the available resources on the client’s side. After a successful PoC, the roll-out stage takes up to three days per one category.
Customizable scraping including any website and information
Automated and manual matches capabilities, covering the most sophisticated product groups, industries, and any geography
Assortment and content analysis of e-commerce websites via extracting full catalogs in a structured way
Various integration options and data export formats
Self-service pricing configuration with preset and customizable rules
Optimal workflows for different user roles with easy-to-use interface
Real-time and batched repricing initiated by changes in cost, competition or other factors
SKU-level price interpretation, forecast projection, and a playground for what-if scenarios
Price optimization to hit two targets at the same time (one to grow and one to protect)
Exported price recommendations in any format for easier integration with your current system
Product recommendations, vendor rankings, market overview and tips on how to select Retail software for business. Published in May 2022.
Software solutions in this category help eCommerce and local retail shops manage their business operations. These products help automate certain tasks in inventory and financial management, orders and sales management, payment and invoicing, etc. In additio...FREE DOWNLOAD Retail-Software-Buyer-Guide-2018.pdf
Yes, Competera offers comprehensive guides for new users to get to know the platform. During the integration process, a dedicated team from Competera works with the users to make their onboarding smooth and quick. The customer support of the platform is available for the users 24/7 throughout the year.
Yes, Competera can be integrated with any type of ERP or other systems used by a retailer (including systems provided by Oracle, SAP, etc.)
Competera can be used for different pricing needs. For example, Competitive Data product is often used as a real-time market data monitoring tool, while Price Automation works best to automate and speed-up repricing. Price Optimization, in turn, helps to manage prices on the portfolio level with all cross-elasticities taken into account. The use of Competera is not limited to mentioned above needs, the product setup may differ depending on a retailer’s specific requests.
Online, offline, omnichannel, mono- or multi-brand retailers
Yes, Competera offers a multi-user access to the platform with the ability to adjust the access setting for each user group.
The sentiment map shows a snapshot of how Crozdesk users have rated Competera Pricing Platform over time. It shows how existing users see Competera Pricing Platform with regards to its usefulness, ease of use, value for money and customer service.