This software helps hold webinars, through both video and voice calling, with team members. Some of the more advanced webinar software applications help manage webinar branding, as well as allow for customized invitations, registrations, and agenda planning. Most of these products also come equipped with screen sharing and instant messaging features. Read the full software guide...
Product recommendations, vendor rankings, market overview and tips on how to select Webinar software for business. Published in December 2018.
This software helps hold webinars, through both video and voice calling, with team members. Some of the more advanced webinar software applications help manage webinar branding, as well as allow for customized invitations, registrations, and agenda planning...FREE DOWNLOAD Webinar-Software-Buyer-Guide-2018.pdf
A webinar is a web-based or online seminar that transforms a traditional presentation into real-time conversations between the presenter and the individuals viewing the seminar.
The term webinar is actually a combination of two words—web and seminar. The web-based seminar can either be a live presentation or pre-recorded and the presenter will often host a live Q&A session after the pre-recorded presentation.
To make a webinar possible, hosts or presenters often rely on webinar software solutions. These solutions allow them to broadcast live web seminars to an audience while also being able to switch to their computer screens for slideshow presentations and demonstrations.
Webinar software solutions come with a wide range of features designed to make webinars and online presentations a lot easier and more convenient. Users will be able to invite guests online, regardless of their location, to co-host the webinar.
Some of the core features of webinar software solutions include interactivity—such as the ability to discuss back-and-forth between the host and the audience—as well as the ability to send and receive information in real-time.
A number of webinar solutions also allow users to start polls, communicate via online chat, and share their desktop view and other digital materials during a live event.
The ability to download and view presentations, digital boards, polls and surveys functionality, text chat, recording functions for later viewing, desktop sharing, and multidirectional conferencing are just a few of the most basic features and capabilities of most webinar software solutions in the market.
A webinar is typically defined as a live online-based seminar and video conference that utilizes the internet and a software application to deliver real-time interaction between the host/presenter and the audience, which are often located in various locations.
Webinar software users will be able to switch between camera-based video and their computer desktop screens for demonstrations and/or slideshows. There are plenty of webinar software solutions available, and they all come with varying features and capabilities.
Most webinar software solutions in the market allow users to format their platform according to the type of webinar they are trying to organize. The types of webinars most available software solutions support include:
A workshop-type webinar typically makes use of the ability to share computer screens with the audience and co-hosts/panelists—which is what most webinar software solutions generally offer. Hosts will be able to provide their audience with a step-by-step guide on whatever it is they’re trying to work on with the webinar participants. That screen share feature also enables users to give their audience the ability to follow their instructions in a clear and straightforward fashion.
An educational-type webinar essentially resembles a type of lecture seminar. The educational type of webinar is actually the most common type of webinar, due to the fact that they are much more convenient to organize and host.
The lecture type or educational type of webinar is designed to educate or pass on information to the audience regarding a specific subject, for example, whether it’s a webinar about web design or about setting up your own webinar.
A webinar software solution offers the right tools and functionalities to enable hosts to demonstrate their expertise and the things they wish to share with their audience. It offers features that will enable presenters to properly display their expertise and actually persuade their audience to purchase their products and/or services.
Conferences and meetings make up another type of webinar. Webinar software solutions are not just ideal for web-based seminars and presentations. The features and tools available with most solutions allow users to conduct meetings and conferences online with no problem.
Some webinar software solutions allow businesses to conduct meetings internally through video conference calls and other useful tools. With meeting-style webinars, individuals who are not directly participating in the meeting can simply sit in and watch.
Audience-driven webinars, or a question-and-answer-type presentation, encourage interaction and camaraderie between the host and his or her audience. Webinar software solutions that support audience-driven functionality deliver tools and applications that provide the unique ability for audiences to ask questions and presenters to answer them.
This type of webinar is relatively simple and straightforward when it comes to content, needing only a short presentation for the audience to get the ball rolling. Most software solutions in the market offer the tools and capabilities that allow businesses and entrepreneurs to organize this type of webinar and it is beneficial to both sides—the host and the audience. This is because it’s all about providing the audience with accurate and precise information about topics of interest.
A panelist discussion webinar is a type of web-based seminar that is popular among groups, entrepreneurial teams, and professional teams. Unlike audience-driven webinars, panelist discussion is normally driven by a moderator with all the panelists simply presenting their ideas and expertise on a specific topic.
Furthermore, just like with the audience-driven webinars, panelist discussion-type webinars are supported by most webinar software solutions as well. A lot of the tools and applications required for organizing a panelist discussion webinar are exactly the same as those of audience-driven web-based seminars.
There are plenty of things that a good webinar software solution offers to both the presenter/host and the participants/attendees. These solutions provide useful and effective tools for hosts when conducting online lectures and/or information dissemination sessions.
However, there are a few deciding factors you need to consider when choosing the right webinar software solution for your needs.
First off, the webinar software has to support multiple presenters and types of webinars. As you’ve seen above, there are many different types of webinars. If you’re looking to develop or organize any of those types of webinars, you need a software solution that can support the type of presentations and/or sessions you’re trying to set up.
Second, the webinar software solution should have all the necessary features and capabilities like video file sharing, screen sharing, live chat, conference call functionality, video or voice pre-recording, and other tools and applications necessary for a smooth and efficient webinar.
Third, the webinar solution should also be easy to use and manage. Ease of use is a crucial factor when it comes to any software solution. The webinar software you choose should be user-friendly and have a short learning curve so that people can use it almost immediately out of the box.
Finally, the webinar software solution should also be affordable or reasonably priced. Depending on the budget constraints of the customer/company, the software solution should certainly have reasonable pricing.
Webinar software solutions offer a variety of benefits to users, regardless of which type of webinar they are trying to organize. A good and effective webinar solution enables users to capitalize on four key elements—train and inform employees and customers, generate leads and awareness, build rapport, and increase sales.
Webinar software solutions allow businesses to train their employees effectively and to deliver comprehensive and accurate information to customers, business partners, and target audiences. They also help to build rapport with the improved customer and employee engagement.
By being able to organize professional and engaging webinars, businesses, entrepreneurs, and professionals will also be able to generate more leads and awareness for their brand. Additionally, with the ability to increase potential leads and awareness comes improved sales.
|API||Application Programming Interfaces (APIs) are programmatic intersections with external products or platforms that allow for custom integrations with your own solutions or other solutions you are using.|
|Calendar Management||Manage and update calendars for scheduling or consolidation of events across teams, departments or business functions.|
|Chat||Live text chat with customers, website visitors, mobile contacts and others.|
|Contact Management||Manage large amounts of personal or business contacts in a centralized system.|
|Contact Sharing||Share contacts across teams or platforms to give access to others or to migrate address books across different systems.|
|Email Integration||Integration with email clients or providers to create and send emails as well as view received emails within an application.|
|External Integrations||Integrations with other software products or platforms to improve efficiency and compatibility across systems.|
|Google Apps Integration||Integration with the G Suite, including Gmail, Google Docs, Google Sheets, Google Calendar, etc.|
|History/Version Control||Track revision history, file versions and other changing data, commonly used in collaborative applications.|
|Multi-User||Supports more than just one user account and generally allows for collaboration with colleagues.|
|Notifications||Includes notification support and sends you alerts with information on important events and other time sensitive instances. For example through push notifications on mobile phones or email notifications.|
|Project Management||Manage projects from conception through the planning stage to delivery and post-project reporting phases. This allows organisation teams to organise resources, plan budgets and improve efficiency in the delivery of project objectives.|
|Scheduling||Schedule tasks, resources, appointments, payments, communications, etc.|
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