A review of BuzzStream PR and outreach software solution
BuzzStream is a PR and outreach software solution developed for marketers in the digital age to help them connect with influencers, build relationships and conduct personalized outreach activities in an efficient and productive way.
With this platform, marketers can quickly and easily find influencers on social media and other facets of the web to have relevant content shared and linked by the target audience. This software solution is intended for small- to mid-sized businesses and large enterprises who are engaged heavily in PR management, email outreach and link building.
What Is BuzzStream and How Does It Work?
BuzzStream helps users to find profiles and contact information on influencers associated with their industry. As you may well know, link building is not about finding just any influencer. As a marketer trying to build connections and relationships through link building, it’s important you find the right influencers who are actually associated or relevant to the industry you’re operating in. BuzzStream, with its tools and capabilities, actually helps you do that.
This particular software solution is a web-based service developed for businesses and organizations of any size across all industries. If you’re looking to market your brand online in a more effective and efficient way, BuzzStream has the kind of features and tools that can help you do that.
One of the key features you can find in this platform is the link building tools. BuzzStream provides the tools and functionality that help users to be more effective during the entire process, from finding prospects to tracking, reporting and finally relationship management.
Another component of the software solution designed to help marketers promote their brand online is the email outreach management feature. Email outreach is undoubtedly one of the most effective ways to promote one’s brand online, but it is undeniably one of the most time-consuming processes as well. BuzzStream helps make email outreach a lot less time-consuming and more practical and effective.
The Benefits of BuzzStream Influencer Outreach and Relationship Management Software
One of the biggest benefits users can gain from BuzzStream is the wide-ranging features packed into this robust platform. With BuzzStream, you can research influencers easily and efficiently and conduct personalized outreach in a practical and productive way.
Automated influencer research
Doing research to find influencers, collecting contact information, discovering social profiles and analyzing site metrics are all very complex and time-consuming tasks. But as tough and tedious as those tasks are, someone has to do them because they are integral in digital marketing and brand promotion.
What BuzzStream does is perform all those said tasks for you. It finds relevant contact information, social profiles and site metrics so you don’t have to spend a ridiculous amount of time doing all those things. With the automated process, it’s much easier for users to prioritize the more crucial and influential contacts.
With BuzzStream, you can:
- Add influential contacts to your database with just a single click.
- Quickly transform SERPs (search engine results page) into an easy-to-browse prospect list.
- Let the software solution collect all crucial data for you.
- And use that data to segment your contact lists.
Social media and email conversations tracking
When you’re doing marketing on email or on social media, sometimes it’s hard to keep track with the conversations and the messages you’ve been sending out. BuzzStream allows users to keep track of all their emails, status updates and tweets on social media. It also lets you set reminders to follow up on, so you’ll never lose track of conversations, social media messages and outreach projects ever again.
Using BuzzStream to keep track of your conversations works like this:
- First you sort out your database to find the right contacts.
- Then you create or choose the appropriate template for your campaign.
- You write a personalized message based on previous conversations, history notes or your contact’s most recent social media posts.
- Choose the appropriate time to send your outreach message.
- Set a reminder so you never forget to follow-up with the contact.
Centralized workspace
BuzzStream also offers a centralized workspace, a core database for your entire team. From here, team members can collaborate on certain tasks, share notes and effectively manage projects all in one location.
BuzzStream Pricing Plans
BuzzStream offers four pricing plans for you to choose from, based on the number of users and the level of outreach your company is engaging in. Check out these plans and see which ones fit your needs best.
Starter – $24 per month
- One user ($24 for additional user)
- Free trial available
- 1,000 contacts
- 50 Discovery results per search
- 30 prospecting searches
- A wide variety of features
Group – $99 per month
- Three users ($33 per additional user)
- Free trial
- 25,000 contacts
- Unlimited Discovery results
- 250 prospecting searches
- All Starter Plan features
Professional – $299 per month
- Six users ($50 per additional user)
- Free trial
- 100,000 contacts
- Unlimited Discovery results
- 1,000 prospecting searches
- All Group Plan features
Custom – Starts at $999 per month
- 15+ users
- Contact the vendor for demo/trial
- 300,000+ contacts
- Unlimited Discovery results
- 4,000+ prospecting searches
- All Professional Plan features
You may contact BuzzStream directly for additional information on their subscription plans and visit their official website for a more in-depth look at the features that come with the packages.
Conclusion
BuzzStream is a competent and highly functional link management and outreach software solution for small to mi-sized businesses and large enterprises. It has all the features and the capabilities your business needs to market your brand and your products online in a more efficient and practical way. It’s definitely worth checking out.
