What is Buffer?

"Buffer simplifies social media sharing and message scheduling to increase the time you have to make and curate great online content."

Buffer is a tool to collate and share online content throughout your social media channels.

A clean, cheap and user-friendly social media marketing tool, Buffer allows you to schedule posts across multiple channels, driving traffic and increasing engagement with target audiences.

Buffer scored 94/100 (Top 3 in Social Media) in the Social Media category. This is based on user satisfaction (100/100), press buzz (69/100), and other relevant information on Buffer gathered from around the web.

The score for this service has declined over the past month. What is this?

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Buffer Product Overview

  • Share on 10 Social Profiles: Share easily across all your Twitter profiles, Facebook pages, Facebook profiles and LinkedIn accounts.

  • Team Members: Allow a co-worker to simultaneously manage your Buffer social media profiles.

  • Detailed Analytics: Get detailed analytics and insights on posts from aggregated statistics, comparisons and more.

  • Up to 100 posts and tweets in the Buffer: Add up to 100 posts and tweets to ensure you never have to nag again!

Languages: English
Software Buyer Guide 2018

Social Media Software Buyer Guide 2018

Product recommendations, vendor rankings, market overview and tips on how to select Social Media software for business. Published in December 2018.

Software for social media marketing is used to outreach, interact and schedule communicate with a wide range of audiences such as clients, consumers, stakeholders and the general public. It can be used for the acquisition of new customers and helps understa...


Buffer Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Keyword Tracking
  • Marketing Automation
  • Multi-Account
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons
  • Social Media Monitoring

Buffer User Reviews

Average User Rating:
5.0/5 based on 5 user ratings.
Your Rating:
User profile picture

// Sales Champ at Crozdesk

I'm not sure how valuable Buffer is for personal use, but as a marketer at a company that runs a lot of social media channels, I can tell you it is an indispensable tool for us.

You get to schedule your posts to get the optimum times for your audience and Buffer's browser extension saves a lot of time, as you can share content from any page and on the go.

We also found the 'suggested posts' very useful. Buffer has an algorithm that searches trending posts and filters the ones that seem to be relevant to you, so that you don't have to do the work of finding the articles.

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