What is PrestaShop?

"PrestaShop is a free ecommerce platform for creating an online store. Powering over 200,000 stores, it's no wonder PrestaShop is the leading ecommerce solution!"

With over 300 features, PrestaShop comes packed with everything you need to begin selling online. Just simply enter your email address and within minutes you will have your own store up and running online with absolutely no cost to you.

PrestaShop scored 78/100 in the eCommerce Solutions category. This is based on user satisfaction (53/100), press buzz (66/100), and other relevant information on PrestaShop gathered from around the web.

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PrestaShop Review

Editors' Review by the eCommerce Solutions Software Review Team

PrestaShop is an open source eCommerce software solution designed for small to medium-sized businesses and enterprises. A completely free shopping cart system, it powers online stores and retail shops all over the world.

PrestaShop offers businesses a fully functional online storefront, optimized for desktops/laptops as well as mobile devices.

PrestaShop allows users to have the software solution hosted via the cloud or downloaded from the website itself. The open-source online platform is a good online store starter solution geared towards small startups and SMBs wanting to delve into the world of online retail. The software solution has an extensive set of features and integration capabilities designed to help users build their eCommerce business.

PrestaShop Features

PrestaShop is a free open source shopping cart eCommerce platform—meaning it’s free to download and use. This, however, does not mean the solution is completely devoid of any expense for the user. Downloading the software solution, the user/business owner has to take care of web-hosting fees.

Moreover, businesses have to purchase a number of modules to allow them to integrate a variety of third-party solutions with their retail website. If the user has limited knowledge or experience with the technical aspects of web design and development, they might need to hire a professional web developer to help out.

However, even with all these possible expenses, startups and SMBs are still able to appreciate the fact that the eCommerce solution itself is free. That makes a huge difference when you’re trying to setup and manage an eCommerce business for the first time.

PrestaShop is an open source platform, which means users are able to obtain the source code and use it to tweak the system to fit their needs. Unlike other software solutions that are free, PrestaShop provides more comprehensive and reliable features to help build and expand your online business.

PrestaShop is available as a self-hosted platform and a cloud-based solution. Self-hosted PrestaShop is downloadable from the provider’s official website. They then connect the platform to a domain name and create their online retail store. This version allows businesses to choose their own hosting, which is important if they want their store servers to be situated in the same location as their headquarters or their customer base.

The PrestaShop Cloud, on the other hand, provides businesses with cloud hosting and the pre-installed PrestaShop engine. They are able to take advantage of the provided subdomain name or opt to connect their own domain name. There are, however, a few restrictions such as only being able to install official PrestaShop plugins and extensions or not having access to a database and the source code.

PrestaShop live demo ecommerce store web hosting

PrestaShop Benefits

PrestaShop offers quite a number of benefits for small and medium-sized businesses, enterprises, and startups. Perhaps one of the most apparent benefits is that it’s free. However, that is not the only reason why the open source eCommerce solution is ideal for most online businesses and those who are still in the process of moving their retail store online.

The solution is also open source, supported by a community of experts to help improve the system and keep it running. Another benefit is the ease of use. PrestaShop offers features and functions the average user could easily understand and operate. Building an online store from start to finish is relatively simple. Many of the online store components are customizable so businesses are able to bring in their own corporate elements and branding.

Users may also improve their online store and internal functions with a variety of add-on modules. Users of all levels of experience with similar software solutions are provided with expert and comprehensive training materials so they can make the most out of their PrestaShop online business. Features designed for managing various aspects of the online store are also available, such as payments, product listings, shipping, manufacturing, and supply chains.

In addition, PrestaShop also offers seamless integration with a number of business process solutions, services, and applications. The platform is available as a downloadable program—which the user needs to install—and as a cloud-hosted solution. PrestaShop is fully customizable and users are able to get their online stores up and running within minutes, without the licensing fees and/or revenue percentages other solutions typically charge.

PrestaShop is designed to empower retailers of all sizes and scales to build and manage a localized, fully customized eCommerce business with ease, scalability, and efficiency. With it being a global platform, the open source eCommerce platform offers good accessibility.

To make your business website unique, one that reflects your brand image, color scheme, and so on, PrestaShop offers full customization. Since the software solution is open source, it can be tweaked and tailored to meet your needs, match your branding, and provide you with a unique online presence.

PrestaShop offers competitive support to businesses, entrepreneurs, and startups that may have limited experience with the inner workings of running a successful online store. A team of experts will provide the help you need to handle technical issues regarding your website as well as some of the processes involved with an eCommerce platform.

PrestaShop Pricing

PrestaShop is an open source eCommerce platform and it’s totally free. It comes with two editions—a cloud-based system and a downloadable program the user has to install and set up. Check out the PrestaShop official website for more information about the eCommerce platform and its features and capabilities.


PrestaShop is a robust and easy-to-use eCommerce platform. It’s ideal for users who want to start an online store and entrepreneurs who need a stable and reliable solution to help them move their retail business over to the internet.

The open source eCommerce software is free to download and free to use, highly customizable, comes with numerous integrations, has good technical support, and is populated by a knowledgeable and innovative user community.

The drawback, however, is that customer support can be a bit expensive. Even though most of the platform’s functions are relatively user-friendly, setting up PrestaShop may require advanced developer expertise.

  • PrestaShop
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PrestaShop Product Overview

  • Free

  • Open Source

  • Responsive Templates

  • SEO Friendly

  • Easy Set up

Languages: English
Software Buyer Guide 2019

eCommerce Solutions Software Buyer Guide 2019

Product recommendations, vendor rankings, market overview and tips on how to select eCommerce Solutions software for business. Published in March 2019.

Different types of eCommerce solutions are suitable for different types of businesses. Some common types include enterprise, hosted and open source solutions. Key features of eCommerce software usually focus on product catalogs, ordering systems, payment op...


PrestaShop Features

  • 2-Factor Authentication
  • A/B Testing
  • API
  • Budgeting
  • Calendar Management
  • Contact Management
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Forecasting
  • Inventory Tracking
  • Keyword Tracking
  • Marketing Automation
  • Multi-Currency
  • Multi-User
  • Notifications
  • Payment Processor
  • Scheduling
  • Supplier Management
  • Third-Party Plugins/Add-Ons
  • Product Catalog
  • Order management
  • BitCoin
  • PayPal
  • Stripe
  • SAP Integration
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PrestaShop User Reviews

Average User Rating:
2.63/5 based on 95 user ratings.
Your Rating:
User profile picture

Great sollution for ecommerce

// Web Developer at Blue Frontier

What do you like about PrestaShop?

It is among the most underestimated software applications in the online area. You can actually construct your shop in simply a few minutes, with lots of modules and styles likewise from 3rd parties you can have any kind of shop, either physical or virtual products.
With over 1 million sites built with this platform is a terrific possession to construct with.

What do you dislike about PrestaShop?

The distinction from significant variations is remarkable, you need to thoroughly update on a test site, to not destroy your site. It is best done by an expert

What have you been using it for and what problems did PrestaShop solve?

Scalling a website to our new needs, with over 10,000 retail products it is a dream come true

Ease of use
Value for money
Customer service
User profile picture

The best software for building an online store

// Web Developer at Airbus

What do you like about PrestaShop?

I did more than 40 hours research to be sure that what I use for my online store it has the capability to scale and maintain it properly. Prestashop was the only one that came close to my needs, to be relatively cheap to build and maintain, to be scalable and to have an easy order process, offcourse there was other issues but they all had great teams who built amazing platforms, Prestashop stands out through a diverse community and modules built to overcome huge traffic amounts.

What do you dislike about PrestaShop?

The translations, I had one customer who was arabic and he had to do over 8000 translations by hand, the repository is not yet translated.

What have you been using it for and what problems did PrestaShop solve?

I had been using to build several online stores, they all are doing fairly well and with the right marketing and SEO efforts became great stores.

Ease of use
Value for money
Customer service
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