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What is Upfluence?

Upfluence Software is an all-in-one influencer marketing platform that allows brands to identify their influencers and launch campaigns in minutes.

  1. Search for your Influencers
  2. Pick the best fit
  3. Contact them at scale!

Upfluence Software is an all-in-one influencer marketing platform that allows brands to identify their influencers and launch campaigns in minutes.

Features: influencers identification based on multiple criteria such as keywords, geolocation, engagement rates, demographics, and more; influencers management and lists; campaigns management; emailing campaigns; and campaign reporting.

Upfluence currently scores 88/100 in the Influencer Marketing category. This is based on user satisfaction (87/100), press buzz (51/100), and other relevant information on Upfluence gathered from around the web.

The score for this software has declined over the past month. What is this?
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Influencer Marketing Market Radar

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Upfluence Product Overview

  • Access to over 1.2 million influencers

  • 20+ search criteria (qualitative & quantitative)

  • Integrated email outreach

  • Social listening tool

  • Competitive tracking

  • Influencer analytics & reporting

  • Influencer management & lists

  • All countries, all languages

Languages Supported: English, French, German, Italian, Spanish, Japanese, Chinese, Arabic

Influencer Marketing Software Buyer Guide 2024

Product recommendations, vendor rankings, market overview and tips on how to select Influencer Marketing software for business. Published in February 2024.

Influencer marketing software helps organizations find, develop and nurture relationships with social media influencers. Influencer marketing platforms are used to discover influencers who can promote branded products and content to their followers. These ...


Upfluence Features

  • A/B Testing
  • Analytics
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • CRM Integration
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • External Integrations
  • Google Apps Integration
  • Keyword Tracking
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-Account
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons
  • Click-to-Dial
  • Social Media Monitoring
  • Cloud Deployment
  • Optimized Search Processing
  • Collaboration Support
  • Software Integration
  • Campaign Management

Upfluence FAQs

Does Upfluence offer multi-user capability (e.g. teams)?

We offer different pricing plans that allow you to have multiple accounts to access the platform.

Does Upfluence offer guides, tutorials and or customer support?

Our customer success team is always ready to help you learn how to use the platform and help you get started with your influencer marketing campaigns.

What is Upfluence generally used for?

Identify influencers, contact them at scale, and manage your influencer marketing campaigns in one beautifully designed platform.

Upfluence Alternatives

Upfluence Alternatives & Competitors

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Upfluence User Reviews

Average User Rating:
4.37/5 based on 100 user ratings.
Your Rating:
User profile picture

"Not worth it - Got trapped into a contract for a product that does not work"

What do you like about Upfluence?

We do not like the software and tried to follow everything they recommended, but the system just does not produce results.

What do you dislike about Upfluence?

They presented what appeared to be a month to month price and turns out we got trapped into a 12 month, and a few months later after finding out the software is useless, there is nothing we can do about it now and they refuse to refund or let us out of contract.

What have you been using it for and what problems did Upfluence solve?

We were trying to use it for influencer engagement, but it does not work and it does not solve any issues. We will never use it again and can't wait until the contract is up.

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