Placedise

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What is Placedise?

Placedise is a software that simulates how branded content and TV commercials affect the human mind - based on huge amounts of scientific data and predictive analytics.

Placedise is all about the management and optimization of branded content and TV commercials sales and research.

The software is based on an artificial intelligence that uses tons of scientific data to:

  • Determine the ideal marketing mix for basically every brand.
  • Generate recommendations on how the ideal branded content or TV commercial (from the position on the screen to genre) looks like.
  • Evaluate the psychological advertising effects of such measures. Before and after the integration. Including a brand safety shield that warns, if a measure would harm a brand's reputation.

There are different modules, depending on your role.

  • For those who sell, Placedise provides easy to use tools, that actively support you, when talking to clients.
  • For those who create, Placedise provides a project management area, that helps you not missing anything important, keeping your creative freedom and still find a perfect result for a brand partner.
  • For those who plan and manage, Placedise provides you with tools to plan every detail of a measure, optimized to be maximally efficient.

The software makes it possible to use big science data without spending hours or being a statistics expert. It cuts down processes and enables people to become even better in what the do.


Placedise scored 57/100 in the Marketing Automation category. This is based on press buzz (24/100), recent user trends (falling), and other relevant information on Placedise gathered from around the web.

The score for this software has improved over the past month. What is this?

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Marketing Automation Market Radar

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Placedise Product Overview

  • Simulate advertising effects and impact for both, branded content and commercials.

  • Just a few clicks and you find the best setting for every brand and product.

  • Find the perfect marketing mix - considering all types of advertising.

  • The digital assistant for your sales and/or marketing team!

  • Get automated analysis and recommendations on what to do and how to do it best.

  • Manage and optimize your formats, ideas and projects - on your own or as a team.

  • Secure data transmission and many more features that keep your data private.

  • Artificial Intelligence for your company - without oversized, multi-year projects!


Languages Supported: German, English

Marketing Automation Software Buyer Guide 2021

Product recommendations, vendor rankings, market overview and tips on how to select Marketing Automation software for business. Published in October 2021.

Software solutions in this group help users build and scale automated marketing campaigns to engage with customers in a personalized and tailored manner across various different channels. Some common software features include ad targeting, automatically gen...

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Placedise Features

  • A/B Testing
  • Analytics
  • API
  • Audience Targeting
  • Batch Permissions & Access
  • Brand Management
  • Budgeting
  • Calendar Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • CRM Integration
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • Expense Tracking
  • External Integrations
  • Forecasting
  • Gantt Charts
  • Google Apps Integration
  • Inventory Tracking
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-Currency
  • Multi-User
  • Notifications
  • Password & Access Management
  • Project Management
  • Referral Tracking
  • Scheduling
  • SEO
  • Social-Media Integration
  • Supplier Management
  • Task Scheduling/Tracking
  • Third-Party Plugins/Add-Ons
  • Travel Management
  • Call Tracking
  • Call Disposition
  • Softphone
  • Time Management
  • Sales Motivator
  • Resource Management
  • Collaboration Support

Placedise FAQs

Does Placedise integrate with any other apps?

Salesforce and Zoho. More services can be connected on demand.

What platforms does Placedise support?

The software runs as a progressive web app (PWA). This means that it is browser-based, but you can also install it on your smartphone, tablet and even Windows desktop.

What is Placedise generally used for?

  • Identifying the ideal marketing mix.
  • Getting recommendations on the ideal branded content or TV commercial.
  • Evaluating branded content.
  • Measuring the psychological advertising effects of branded content and TV commercials.
  • Managing branded content projects.
  • Optimizing sales processes by enabling sales agents to act as advertising experts.

Does Placedise offer guides, tutorials and or customer support?

Yes.

What are some applications Placedise is commonly used in tandem with?

Placedise has strong API functionalities. It is often combined with a CRM software like Salesforce or ZOHO.

Does Placedise offer an API?

Yes.

Does Placedise offer multi-user capability (e.g. teams)?

The software supports working within multiple teams on multiple projects. You can share items, work together, or keep all to yourself.

Who are the main user groups of Placedise?

  • Media sales agents.
  • Media and advertising agencies.
  • Advertising researchers.
  • Brand managers.

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