An analytics suite with a focus on user privacy and data security – the perfect alternative to Google Analytics
Piwik PRO is the first privacy-oriented alternative to Google Analytics. Created in 2013, Piwik PRO Analytics Suite allows for tracking web, app, product and intranet behavior of users. The platform ensures compliance with strict EU, US, Chinese and Russian data protection laws, including the General Data Protection Regulation (GDPR) and the Health Insurance Portability
and Accountability Act (HIPAA).
With the great platform comes great customer care. From implementation and onboarding, through product training, to analytics consulting and custom integrations – Piwik PRO provides a personal approach on every step of your journey.
Piwik PRO Analytics Suite
ANALYTICS
Track customer behavior across websites, mobile apps, digital products and post-login areas without compromising on user privacy. Get your data with no delays or processing issues, regardless of the scope of information you want to analyze. Easy-to-create audience, acquisition and behavior reports let your data tell its story without any extra visualization tools.
TAG MANAGER
Effortlessly manage tags, pixels and JavaScript codes for websites, digital products and secure member areas without involving your IT team. Expand your analytics capabilities with a vast library of tag templates, triggers and conditions. Remain compliant with privacy laws by defining which tags require prior consent, and adjust your tracking according to user privacy preferences.
CUSTOMER DATA PLATFORM
See all your clients’ data in one place and understand them better, as both groups and individuals. Import and aggregate data from CRM, e-commerce platforms, offline, web forms, mobile apps and other sources, to achieve a single customer view. Improve your cross-channel marketing efforts without compromising on privacy and security.
CONSENT MANAGER
Collect and process consents and data requests to respect user privacy rights around the world. Get your tools and websites up to speed with the EU's GDPR, California’s CCPA, Brazil’s LGPD and other laws around the world.
Awarded the Quality Choice Award
Awarded the Trusted Vendor Award
Awarded the Happiest Users Award
Piwik PRO Analytics Suite currently scores 91/100 in the Web Analytics category. This is based on user satisfaction (92/100), press buzz (53/100), recent user trends (falling), and other relevant information on Piwik PRO Analytics Suite gathered from around the web.
| The score for this software has stayed the same over the past month. What is this? |
First privacy-oriented alternative to Google Analytics
Analyze and optimize full customer journey
Comply with the strictest security policies and privacy regulations in the world
Great analytics platform with great customer care
Product recommendations, vendor rankings, market overview and tips on how to select Web Analytics software for business. Published in March 2025.
Web analytics software can be used to streamline and enhance the process of performing website analysis. These solutions are primarily used by analysts, marketers, or developers to generate reports on user experience based on how these users interacted with...
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