Meltwater is online Media Intelligence platform that provides real-time brand and news monitoring.
Meltwater is media monitoring software that analyzes a huge number of posts daily, mainly social media platforms, blogs, and news sites. Insights that Meltwater provide are a useful resource to make an informed decision to strategically drive the brand's perception. The monitoring is performed in a real-time manner, so users can track their brand, the competition, and relevant news. The data can also be used in defining a successful marketing strategy, and to build and maintain meaningful relationships.
The core of this platform is its search function. It allows users set three keywords per search, recommends phrases related to chosen keywords, and adds filters to results. Moreover, it is able to assigns sentiment to a given article, determining whether the post is positive, negative or neutral.
Awarded the Quality Choice Award
Awarded the Trusted Vendor Award
Meltwater currently scores 85/100 in the Business Intelligence (BI) category. This is based on user satisfaction (78/100), press buzz (58/100), recent user trends (rising), and other relevant information on Meltwater gathered from around the web.
| The score for this software has stayed the same over the past month. What is this? |
Over 300 million social media conversation.
Filters by topic, social media channel, language, geography.
Unified inbox.
Influencer search.
Consolidated search.
Media exposure measurement.
Gauge sentiment.
Competitor comparison.
Trending themes.
Track ongoing conversations.
Product recommendations, vendor rankings, market overview and tips on how to select Business Intelligence (BI) software for business. Published in March 2025.
Every business gathers some raw data. Business intelligence (BI) is the process of converting that data into information the business can use for decisions making purposes. BI solutions provide you insights into business performance, commonly focused on mea...
FREE DOWNLOAD Business-Intelligence-(BI)-Software-Buyer-Guide-2018.pdfIt is generally used for media intelligence.
This is a web-based platform, with Android and iOS apps available.
Support: FAQs, Knowledge Base, Tickets, Phone Support.
No.
No.
It is commonly used in tandem with social media platforms.
Yes.
Main users of Meltwater are SMEs and large enterprises.
