What is’s end-to-end product management platform helps PMs build great products with confidence. Try for free! is an end-to-end product management platform helping product professionals strategize and plan according to their business objectives. The platform provides a single source of product truth in a collaborative workspace where product teams can build product strategies, monitor progress, and share the proper roadmap with each stakeholder. Its unique Guru layer includes best practices to help product professionals boost skills, standardize processes, and achieve company alignment. Awards currently scores 87/100 in the Product Management category. This is based on user satisfaction (90/100), press buzz (47/100), and other relevant information on gathered from around the web.

The score for this software has improved over the past month. What is this?

Product Management Market Radar

Artboard 1 copy 4 Product Overview

  • Make smart product decisions, align your team, tell a compelling product story and build great products with confidence

  • Empower product teams to build tailored and always up-to-date roadmaps that seamlessly connect strategy to features

  • provides a single source of truth for frictionless collaboration and control, allowing product teams to focus on what really matters

  • Guru layer enables product managers to apply industry-proven best practices with just a click of a button, saving time and effort

  • All-in-one solution that includes everything a product-driven organization needs, making it the perfect choice for Chief Product Officers, VP of Products, Product Owners, and more

  • Enables product teams to prioritize and plan objectives and initiatives that align with the business strategy

  • Capacity planning allows product teams to evaluate resource availability and plan the impact of resource adjustments on releases

  • Product portfolio management allows product teams to manage and track initiatives and products across their entire portfolio, making it easier to prioritize and make strategic decisions

  • Easily collect and manage feedback from various sources, including customers, stakeholders, and team members, ensuring the needs and expectations of their target audience are met

Languages Supported: English Features

  • API
  • Batch Permissions & Access
  • Budgeting
  • Calendar Management
  • Contact Management
  • Contact Sharing
  • CRM Integration
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • Expense Tracking
  • External Integrations
  • File Transfer
  • Forecasting
  • Gantt Charts
  • Google Apps Integration
  • Inventory Tracking
  • Multi-Account
  • Multi-App
  • Multi-Currency
  • Multi-Site
  • Multi-User
  • Notifications
  • Password & Access Management
  • Project Management
  • Scheduling
  • Social-Media Integration
  • Supplier Management
  • Task Scheduling/Tracking
  • Third-Party Plugins/Add-Ons
  • Timesheets
  • Travel Management
  • Database
  • Time Management
  • Prioritization
  • Roadmapping
  • Resource Management
  • Collaboration Support
  • Report & Compliance
  • Software Integration
  • Workflow Management Pricing Pricing Plans


1 user(s) / month
  • Unlimited products
  • Story mapping
  • Kanban Board
  • Product roadmap builder
  • Planning and prioritization engine
  • Smart requirements editor
  • CustomerVoice Inbox
  • Integrations with dev tools (Jira, Git Hub, Azure DevOps, Pivotal Tracker)
  • Data Encryption


1 user(s) / month
  • Everything in "Essential" package
  • Dev team users for free
  • Unlimited contributors & viewers
  • Pay Only for Product Editors Users
  • Idea portal
  • LiveShare of all Craft views
  • Integrations with CRM tools (SalesForce, Zendesk, Intercom)


1 user(s) / month
  • Everything in "Pro" package
  • On-premise Jira integration
  • SSO Integration and enforcement
  • Multi-Factor Authentication
  • Premium onboarding service
  • Customizable ideation workflows
  • Private cloud
  • Enterprise support SLA
  • Advanced license management

Plans starting from: $0.00/month Credit card required: No FAQs

Who are the main user groups of serves the entire product team — from Product Managers to CPOs — in companies of all sizes, from startups to enterprises.

Does integrate with any other apps?

Integrations: JIRA, GitLab, GitHub, TFS, Pivotal tracker, Miro, Figma, Zapier, Google Docs, Okta, PingIdentity, Saml, Confluence, Slack, Xd, and Targetprocess.

What are some applications is commonly used in tandem with?

Craft is used by Mazda, Der Spiegel, Disney, Comcast, etc.

What is generally used for?

Create and manage awesome products all-in-one place.

Does offer multi-user capability (e.g. teams)?

Yes. You create and share data between your teams. Also you create custom teams with different access types.

What platforms does support?

Web app (SaaS).

Does offer guides, tutorials and or customer support?

Yes. Check out guide on how to use Craft at

Does offer an API?

No. Competitors Alternatives Alternatives & Competitors

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