Branch

What is Branch?

Branch unifies user measurement across different devices, platforms, and channels.

Branch provides the leading cross-platform linking and attribution platform, offering solutions that unify user experience and measurement across devices and channels. Branch powers mobile links and cross-platform measurement to more than 3 billion monthly users across the globe, and is a trusted cross-platform marketing, engagement and measurement solution for over 50,000 apps — including Reddit, Buzzfeed, Twitch, Groupon, and many more.

With Branch, users can seamlessly convert customers from mobile web to app, increase conversions, encourage sharing and growth, empower customers to share app content over any channel, and acquire new clients.

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Branch Awards

Branch currently scores 90/100 in the Marketing Analytics category. This is based on user satisfaction (88/100), press buzz (57/100), recent user trends (rising), and other relevant information on Branch gathered from around the web.

The score for this software has improved over the past month. What is this?

branch.io

Marketing Analytics Market Radar

Branch Product Overview

Tracking of clicks, installs, & re-opens
Deeplink through install from anywhere
Cross-device, Cross-platform Attribution
Web-to-mobile conversion
Empower users to share app content over any channel
Encourage sharing and growth
Increase conversions and purchases from email
Engage existing users
Seamlessly convert users from mobile web to app

Languages Supported: English

Marketing Analytics Software Buyer Guide 2023

Product recommendations, vendor rankings, market overview and tips on how to select Marketing Analytics software for business. Published in March 2023.

This group of software helps determine which marketing channels and campaigns deliver the most value and highest marketing ROI, ensuring resources are allocated correctly and the best channels are identified. Marketing analytics software tends to include fe...

FREE DOWNLOAD Marketing-Analytics-Software-Buyer-Guide-2018.pdf

Branch Features

API
Audience Targeting
Brand Management
Conversion Tracking
Data Export
Data Import
External Integrations
Keyword Tracking
Lead Management
Lead Scoring
Link Tracking
Marketing Automation
Multi-User
Notifications
Social-Media Integration
Net Promoter Score

Branch Pricing

Branch Pricing Plans

LAUNCH

Free

Up to 10K MAUs
Deep linking and install attribution
Customizable designs with codeless design editor or CSS
Custom user segmentation
A/B Testing

STARTUP

$59.00
1 user(s) / month

Up to 50K MAUs

GROWTH

$199.00
1 user(s) / month

Up to 200K MAUs

Plans starting from: $59.00/month Credit card required: No

Branch FAQs

What is Branch generally used for?

Branch is generally used to unify user measurement for boosting app installs, retaining and engaging users, and for app marketing attribution.

Does Branch integrate with any other apps?

Integrations: Adobe AIR, Cordova PhoneGap Ionic, mParticle Android, mParticle iOS, Titanium, React Native, Unity, Xamarin, Adjust, Amplitude, Mixpanel, Appsflyer.