What is AuthorityLabs?

AuthorityLabs is a simple and scalable search-engine rank monitoring software. Track and analyze performance in Google, Yahoo!, and Bing.

AuthorityLabs is a simple, scalable & web-based SEO software.

AuthorityLabs was built to be easy and simple enough for the average business owner, but scalable enough for those responsible for large organic search efforts. People shouldn't need to download bulky software packages that do more than is really needed. Search drives a large portion of traffic for most websites and understanding how exactly people come to your site is critical. Brands extend beyond the server and beyond your domain.

AuthorityLabs helps gain an understanding of how search engines are representing brands over time. Consumers start at search, and often experience a brand for the first time within search results.

AuthorityLabs Awards

AuthorityLabs currently scores 87/100 in the SEO & SEM category. This is based on user satisfaction (88/100), press buzz (52/100), and other relevant information on AuthorityLabs gathered from around the web.

The score for this software has declined over the past month. What is this?
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AuthorityLabs Review

Editors' Review by the SEO & SEM Software Review Team

A Review of AuthorityLabs SEO and SEM Software Solution

AuthorityLabs is a powerful cloud-based SEO and SEM software solution designed for online marketers, freelancers and small- to medium-sized marketing agencies. It features a user-friendly interface with a toolkit that is practical and easy to use.

This search engine optimization platform is tailored to provide accuracy and efficiency when it comes to competitor tracking, white label keyword reporting, search engine local and global search tracking and Google AdWords integration.

If you need a more effective solution to manage your SEO marketing and tracking, as well as enhance your keyword search strategies, AuthorityLabs might be the perfect SEO and SEM Software Solution for you.

What it does and how it works

SEO and SEM software solutions that run on premise in local servers have a few advantages. However, this method often causes issues that will only make your SEO marketing less effective. Issues like server loads and costs, proxy conflicts and relatively costly and stressful server maintenance are just some of the key concerns that often plague marketing agencies that run their own SEO solutions in local servers.

AuthorityLabs is a web-based solution. Therefore it doesn’t carry many of the common problems often encountered in on-premise platforms. The solution is able to track a multitude of sites in a single process without forcing users to invest a large chunk of their time, effort and resources. This is a flexible web-based SEO monitoring and tracking tool specifically designed to track keywords for multiple domains and across different search engines like Google, Yahoo! and Bing.

This software solution is a rank tracking software application. Many of its core features can perform specific tasks that relate to your SEO efforts, such as:

  • Track relevant keywords on a daily basis
  • Track search engine result pages (SERP) from Google, Yahoo! and Bing
  • Track locations all the way through to the zip code
  • View estimated search volume for tracked keywords and phrases
  • Export daily, weekly, monthly or quarterly PDF reports for comparison
  • Compare your rankings against key competitors
  • View daily ranking charts for targeted keywords
  • Share public URL with clients to facilitate their project
  • Generate white label reports
  • Export a single domain or an entire account history in CSV format

These are just a few of the key tasks AuthorityLabs and its main features and tools can deliver for SEO specialists and marketing agencies. But this is just the tip of the software iceberg. There’s a lot more the software solution can do for you.

Authority labs review

The benefits of AuthorityLabs SEO and SEM software solution

AuthorityLabs is a highly reputable SEO and SEM solution designed for SEO professionals and online marketing companies. It is flexible and specifically tailored with mobility and efficiency in mind. With this software solution, you can be certain all SEO requirements are met. And it is delivered to plans that are accessible even to small-scale businesses and freelancers.

The flexibility

Because AuthorityLabs is a web-based solution, it is surprisingly handy for most online marketers and SEO specialists. It is flexible enough to meet most SEO professionals’ requirements, regardless of the scale or volume of sites and keywords they are tracking. The platform’s architecture is robust enough it allows users to come up with the most suitable solution in a quick and affordable way. All you have to do is input your domains and targeted keywords and AuthorityLabs does the rest.

The setup

Setting up multiple sites using the platform is quick and simple. Users only have to input the site and domain name and AuthorityLabs takes care of the rest of the process automatically. If you are an SEO professional, then you know how much of a timesaver that is. You can quickly and easily track a high volume of keywords without even breaking a sweat. And the best part is the tool’s ability to update the information on a daily basis, from all three major search engines—Google, Yahoo! and Bing.

Competition analysis and domain grouping

On top of AuthorityLabs’ core features, the platform also allows users to group their domains with relative ease. This means you can make categories of similar sites using the domain grouping tool. Also, when you integrate this functionality with the competition analysis program, you will have the ability to compare your site with competitor sites using the same keywords, across different countries through domain groups.

The custom reporting

The ability to get custom reports is especially important in the SEO process. As a SEO professional, you will want to know how your keywords and your overall efforts are fairing in the three major search engines. With AuthorityLabs, you can view the average rank for all keywords in a particular search engine on a day-to-day basis.

It shows the current status of your keywords as well as the corresponding changes from the previous day. The platform also provides a graphical view of your keyword rankings going as far as 30 days. Custom reports can provide in-depth analysis and detailed data charts, allowing SEO specialists to adjust their keyword strategies accordingly to improve their results.

Authority labs review

Pricing for AuthorityLabs SEO and SEM software

AuthorityLabs offers a 30-day free trial for interested parties, with no credit card or commitment required. They also allow for easy upgrade, downgrade and canceling of plans at anytime. There are four pricing plans for you to choose from. All plans are billed on a monthly basis and come with a myriad of features and capabilities. You should check out these pricing plans and see which one matches your needs perfectly.

Plus: $49 per month

  • 250 keywords
  • 50 domains
  • Local tracking
  • Mobile tracking
  • Daily updates
  • Now provided reports
  • Unlimited users

Pro: $99 per month

  • All Plus features
  • 1,000 keywords
  • 100 domains
  • White label

Pro Plus: $225 per month

  • All Pro features
  • 2,500 keywords
  • 300 domains

Enterprise: Starts at $450 per month

  • All Pro Plus features
  • 5,000+ keywords
  • Unlimited domains
  • Interface API access

You may contact the vendor directly for custom pricing and for more information about their pricing plans and product features and services.

The bottom line

After going through this review of AuthorityLabs SEO and SEM Software Solution, you might be wondering if this is really the right tool for your business. Consider these questions: do you feel your SEO efforts can benefit from a few improvements? Do you feel you could do more if you had the right SEO tool to help you out?

If the answer to both those questions is a resounding yes, then you should consider using AuthorityLabs. It has many of the standard features you find in other SEO platforms, and more. At the very least, you should take advantage of the 30-day free trial and see for yourself if it’s the right SEO solution for your business.

SEO & SEM Market Radar

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AuthorityLabs Product Overview

  • Track Results by Country, City, or Postal Code.

  • Track Your Competitors.

  • Schedule Weekly or Monthly Reporting.

  • Organize All of Your Keywords.

  • Invite Everyone to the Party.

  • Graph Rankings Over Time.

Languages Supported: English

SEO & SEM Software Buyer Guide 2022

Product recommendations, vendor rankings, market overview and tips on how to select SEO & SEM software for business. Published in May 2022.

Search engine marketing software helps businesses improve their visibility on search engine results pages, usually via paid advertising. SEM tends to be focused on two key areas - Search Engine Optimization (SEO) and Pay Per Click (PPC) optimization. In ord...


AuthorityLabs Features

  • A/B Testing
  • Analytics
  • API
  • Audience Targeting
  • Big Data
  • Brand Management
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Forecasting
  • Keyword Tracking
  • Link Tracking
  • Marketing Automation
  • Multi-Account
  • Multi-Site
  • Multi-User
  • Notifications
  • Referral Tracking
  • SEO
  • Social-Media Integration
AuthorityLabs Pricing

AuthorityLabs Pricing Plans


unlimited user(s) / month
  • 250 Keywords
  • 50 Domains
  • Local Tracking
  • Mobile Tracking
  • Daily Updates
  • Now Provided Reports


unlimited user(s) / month
  • 1000 Keywords
  • 100 Domains
  • Local Tracking
  • Mobile Tracking
  • Daily Updates
  • Now Provided Reports
  • White Label

Plans starting from: $49.00/month Credit card required: Yes

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