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What is Acquigo?

Acquigo is an Algorithmic Marketing Cloudwhich enables its customers to run marketing campaigns. Acquigo is a product offering of Xerago, an integrated marketing services.

Acquigo is an Algorithmic Marketing Cloud which enables its customers to run marketing campaigns. It is a tool that has in-built end to end campaign management functionalities from planning campaigns to executing and tracking responses to it, on channels such as email, SMS, push notification and the like.

About Acquigo

ACQUIGO's built-in algorithms automate the campaign management activities from defining the target audience to planning, designing, scheduling, execution, tracking and optimization. It comes pre-loaded with marketing campaigns, automated micro segments, and a relationship dashboard.

The Company

Acquigo is a product offering of Xerago, an integrated marketing services entity that has been working with marketing automation platforms for about 15 years. Xerago brought marketing automation to India in 2005.

Acquigo currently scores 59/100 in the Marketing Automation category. This is based on press buzz (29/100), recent user trends (falling), and other relevant information on Acquigo gathered from around the web.

The score for this software has improved over the past month. What is this?
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Acquigo Product Overview

  • Algorithmically-Derived Segments For High Response Rates

  • Campaign Recommendations Engine For Simplified Marketing Decisions

  • Omnichannel Communication For Maximum Reach

  • Hyper Personalization For Superior Customer Experiences

  • Multiple Exposures For Maximum Response Rate

  • Self-Learning Campaigns For Response Optimization

  • Creative Factory For Creating High Impact Creatives at Scale

  • ZERO Integration For Quicker Go Live

Languages Supported: English

Marketing Automation Software Buyer Guide 2021

Product recommendations, vendor rankings, market overview and tips on how to select Marketing Automation software for business. Published in November 2021.

Software solutions in this group help users build and scale automated marketing campaigns to engage with customers in a personalized and tailored manner across various different channels. Some common software features include ad targeting, automatically gen...


Acquigo Features

  • A/B Testing
  • API
  • Audience Targeting
  • Batch Permissions & Access
  • Brand Management
  • Budgeting
  • Calendar Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • External Integrations
  • Forecasting
  • Google Apps Integration
  • Keyword Tracking
  • Lead Management
  • Lead Scoring
  • Link Tracking
  • Marketing Automation
  • Multi-User
  • Notifications
  • Password & Access Management
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons
  • Net Promoter Score

Acquigo FAQs

Does Acquigo offer guides, tutorials and or customer support?

Support offered: FAQs, Customer Community, Knowledge Base, Online Support, Phone Support, Video Tutorials.

What are some applications Acquigo is commonly used in tandem with?

Acquigo is used in tandem with CRM, email, eCommerce, and analytics software.

Does Acquigo offer multi-user capability (e.g. teams)?


What platforms does Acquigo support?

This is web-based platform

Who are the main user groups of Acquigo?

Users of Acquigo are marketers in SMEs, Midsize and large companies

Does Acquigo offer an API?

Acquigo offers API ready to use.

What is Acquigo generally used for?

It is used for marketing automation,customer journey communication, creative builder, social media marketing, email marketing, and conversion optimization

Does Acquigo integrate with any other apps?

It integrates with input data sources including Salesforce, Microsoft Dynamics, Netsuite, Oracle, SugarCRM, Seamless Connections, WordPress, LinkedIn, Facebook, Citrix GoTo Webinar, Magento, Eventbrite, NetSuite, SOAP API, Google AdWords, FunnelEnvy, Wistia, atEvent, Cvent, Hootsuite, etc.

Output Sources: Matamo analytics

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