Convertr

What is Convertr?

Convertr is an API-first data routing and optimization platform used to filter, enhance, normalize, and automatically route accurate & actionable prospect data.

We work with brands, agencies and publishers to set quality standards on incoming data to block bad and duplicative records and build customer databases with high-value profiles that marketing and sales need to run effectively. Then, by connecting the tech stack and securely delivering the right data to the right place, organizations are empowered with impactful data that leads to better decisions and results.

Compare Convertr

Convertr currently scores 69/100 in the Lead Management category. This is based on user satisfaction (88/100), press buzz (30/100), recent user trends (falling), and other relevant information on Convertr gathered from around the web.

The score for this software has declined over the past month. What is this?

www.convertr.io

Lead Management Market Radar

Convertr Product Overview

AUTOMATE DATA PROCESSING AND ROUTING: Remove time-intensive manual data processes and deliver prospects directly to the right program for the right touchpoints
INVEST IN PROGRAMS THAT WORK: Have clear insight into your top performing channels and campaigns
BLOCK BAD DATA: Invalid data doesn’t enter the database to impede performance or raise database costs
MANAGE DUPLICATES: Duplicate entries can be blocked or update existing records for more complete proﬁles
REPORT CLEAR, MEASURABLE ROI: Full-funnel reporting will connect offline sales back to campaigns
MAINTAIN DATABASE INTEGRITY AND MINIMIZE COSTS: Stop invalid and duplicate records from overwhelming marketing and sales databases or increasing contracts

Languages Supported: English

Lead Management Software Buyer Guide 2024

Product recommendations, vendor rankings, market overview and tips on how to select Lead Management software for business. Published in April 2024.

Lead management software not only helps businesses generate and nurture leads, but manage the leads through the entire sales funnel until purchase. You can use this software to collect, update and segment lead data, view a lead’s position in the sales funne...

FREE DOWNLOAD Lead-Management-Software-Buyer-Guide-2018.pdf

Convertr Features

A/B Testing
API
Audience Targeting
Batch Permissions & Access
Brand Management
Budgeting
Calendar Management
Contact Management
Contact Sharing
Conversion Tracking
Customer Management
Dashboard
Data Export
Data Import
Data Visualization
Email Integration
External Integrations
Forecasting
Google Apps Integration
Inventory Tracking
Keyword Tracking
Lead Management
Lead Scoring
Link Tracking
Marketing Automation
Multi-App
Multi-Currency
Multi-Site
Multi-User
Notifications
Password & Access Management
Referral Tracking
Scheduling
Social-Media Integration
Third-Party Plugins/Add-Ons
Travel Management
Call Recording
Custom Data Forms
Call Tracking
Call Disposition
Softphone
Sales Motivator
Click-to-Dial
Net Promoter Score
Landing Pages

Convertr FAQs

Does Convertr offer multi-user capability (e.g. teams)?

Each individual should access the Convertr platform through a unique login and we currently do not charge per user.

We recommend unique logins for the following reasons:
* Setting user roles and permissions
* Managing access to PII data -- especially for customers serving the EMEA market
* Improving support and training based on platform activity
* Providing management increased visibility on platform usage by individual team member

What are some applications Convertr is commonly used in tandem with?

Convertr integrations with most major Martech platforms and our API-first approach allows us to support most requests for additional applications.

Our most common integrations are to route data into:
* Marketing Automation (ex: Marketo, Hubspot, Eloqua)
* CRMs (ex: SalesForce, Microsoft Dynamics)
* ESPs (ex: Adrestra, Campaign Monitor)
* Social (ex: Facebook, LinkedIn)

Does Convertr offer guides, tutorials and or customer support?

Each enterprise license includes a dedicated Customer Success Manager and a set number of dedicated service hours.

In addition to live support, we provide:
* Platform walkthroughs
* Online ticketing and support
* Online guides and tutorials via zendesk

Who are the main user groups of Convertr?

Our primary users are marketing and demand generation professionals that are responsible for lead quality, lead delivery, tech stack integrations and analytics.

Within brands, power users include demand gen, events, and marketing automation roles, but is also regularly accessed by marketing operations, IT and analytics teams that assist, access or manage data across the organization.
Within agencies, power users include account managers, campaign managers and analysts, but is also accessed by management looking to understand performance and optimize internal efficiencies.
Within publishers, power users include campaign managers and analysts, but is also accessed by management looking to understand performance and optimize internal efficiencies.

Does Convertr integrate with any other apps?

Our flexible API-first platform can integrate with nearly any platform. Customers can easily connect with most major CRMs, marketing automation platforms and more through existing integrations or discuss connecting a new app.

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