What is Lithium?

"Lithium Social Media Management is an integrated platform which combines powerful publishing and response feature sets. "

Lithium Social Media Management is an integrated social media management platform which can be divided into two broad features; social publishing and social results.

Lithium stands out compared to our competitors in social media publishing for three main reasons:

  • Firstly, Lithium allows you to publish content that will resonate with your audience. Our auto-scheduler which is powered by Klout data will result in improved engagement with your platform.
  • Secondly, Lithium allows you to plan integrated campaigns with aligned ads, events, campaigns, social posts, emails, and more.
  • Thirdly, our platform provides a visual timeline with key milestones in order to stay on top of planned content.

In addition to social publishing, Lithium significantly improves your social response data:

  • Allows you to manage social responses at scale, without sacrificing the quality of your posts.
  • Provides powerful real-time insights into customer engagement, in addition to integrating with Twitter to analyze Net Promoter Score (NPS) and Customer Satisfaction (CSAT) data.
  • Improves your social media workflow by directing every incoming social media post to the most appropriate work queue or agent.
  • Uses languages, sources, and contact tags in order to consistently direct messages to the appropriate queue.
  • Through emails and mobile alerts, lithium enables you to stay up-to-date in the event that there are any spikes in activity on your profiles.
  • Lithium has the ability to automatically detect up to 25 languages.
  • Able to detect when a customer replies and can automatically route customer replies back to the original agent.

Lithium scored 89/100 in the Social Media category. This is based on user satisfaction (87/100), press buzz (53/100), recent user trends (falling), and other relevant information on Lithium gathered from around the web.

The score for this service has improved over the past month. What is this?

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Lithium Product Overview

  • Integrated social media management platform

  • Manage social responses at scale

  • Powerful insights in real-time

  • Collaborative planning and valuable data

Languages: English
Software Buyer Guide 2018

Social Media Software Buyer Guide 2018

Product recommendations, vendor rankings, market overview and tips on how to select Social Media software for business. Published in December 2018.

Software for social media marketing is used to outreach, interact and schedule communicate with a wide range of audiences such as clients, consumers, stakeholders and the general public. It can be used for the acquisition of new customers and helps understa...


Lithium Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Chat
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Forecasting
  • Keyword Tracking
  • Lead Management
  • Lead Scoring
  • Link Tracking
  • Marketing Automation
  • Multi-Account
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons
  • Call Tracking
  • Click-to-Dial
  • Social Media Monitoring
  • Net Promoter Score

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