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What is Brand24?

"Brand24 is a reliable, simple and cost-efficient social media monitoring tool that gives you instant access to mentions about your brand across the web."

Brand24 provides a simple solution that allows you to both track and engage in online conversations relevant to your business. Brand24 gives you instant access to mentions about your brand across the web, from social networks to influential publishers. React and engage quickly to real-time comments made about your brand. Follow-up on positive comments from your brand ambassadors, or respond to a dissatisfied customer before the story gets ahead of you. 80% of consumers do research or ask online before making a buying decision. Brand24 gives you the listening tools to find these leads, identify where to promote products and find customers before they find you.

Brand24 scored 91/100 in the Social Media category. This is based on user satisfaction (91/100), press buzz (52/100), recent user trends (rising), and other relevant information on Brand24 gathered from around the web.

The score for this software has improved over the past month. What is this?

Brand24 Awards
  • Brand24
  • Brand24

Social Media Market Radar

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Brand24 Product Overview

  • Real-time Internet Monitoring

  • Influencer Analysis

  • Sentiment Analysis

  • Collaborative Work & Report Generation

  • Competitor Knowledge

  • Mobile App for iOS/Android

Languages: Polish, Indonesian, English

Social Media Software Buyer Guide 2021

Product recommendations, vendor rankings, market overview and tips on how to select Social Media software for business. Published in May 2021.

Software for social media marketing is used to outreach, interact and schedule communicate with a wide range of audiences such as clients, consumers, stakeholders and the general public. It can be used for the acquisition of new customers and helps understa...


Brand24 Features

  • 2-Factor Authentication
  • A/B Testing
  • Analytics
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • CRM Integration
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Document Comparison
  • Email Integration
  • External Integrations
  • Feedback Management
  • File Sharing
  • File Transfer
  • Forecasting
  • Google Apps Integration
  • Inventory Tracking
  • Keyword Tracking
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-Account
  • Multi-App
  • Multi-Site
  • Multi-User
  • Notifications
  • Payment Processor
  • Referral Tracking
  • Scheduling
  • Social-Media Integration
  • Task Scheduling/Tracking
  • Third-Party Plugins/Add-Ons
  • Travel Management
  • Database
  • Product Catalog
  • Call Recording
  • Call Tracking
  • Call Disposition
  • Softphone
  • Sales Motivator
  • Click-to-Dial
  • Order management
  • BitCoin
  • PayPal
  • Stripe
  • SAP Integration
  • Social Media Monitoring
  • Sentiment Analysis
  • Review Monitoring
  • Cloud Deployment
  • Optimized Search Processing
  • Collaboration Support
  • File Format Conversion
  • Brand Asset Creation
  • Template Designer
  • Net Promoter Score
  • Software Integration
  • Sales Automation
  • Campaign Management
  • Pipeline Management
  • Payment Gateway Integration
  • Design Templates

Brand24 Pricing Plans

Other pricing information:

Plus: $49 per month
Premium: $99 per month
Max: $349 per month

Plans starting from: $49.00/month Credit card required: No

Brand24 FAQs

Who are the main user groups of Brand24?

We monitor over 30,000 brands and products. Including companies like Intel, Panasonic, IKEA, Vichy, Air France, GlaxoSmithKleine and Samsung. Apart from brands themselves, our second largest customer group are all types of agencies – PR agencies, social media agencies, marketing agencies, interactive agencies, etc. 50% of our subscribers are small and medium companies - i.e. doctors, shop owners, restaurant owners, startups, ebay sellers.

What is Brand24 generally used for?

Brand24 is an online monitoring and analytics tool that helps brands understand their audience, track online mentions and reach out to prospects and current customers.

Does Brand24 offer multi-user capability (e.g. teams)?

Brand24 enables its users to share projects, alerts and results across teams.

Does Brand24 offer guides, tutorials and or customer support?

Brand24 offers many support options: via phone, FAQs. video tutorials and for all professional packages - 24/7 online support.

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Brand24 User Reviews

Average User Rating:
4.57/5 based on 194 user ratings.
Your Rating:
User profile picture

"Useful tool"

What do you like about Brand24?

Works excellent. The dashboard is good, and the way it operates too. They go an extra mile giving hints on how to use it better. And help us to configure some settings.

What do you dislike about Brand24?

Like everything, it's not perfect. Doesn't see everything and doesn't reach everything. Is most difficult with Facebook. This tool no offer insinght into Facebook groups.
Is good idea hace more than one tool like this.

What have you been using it for and what problems did Brand24 solve?

I can follow brand with Google alerts, Reddit notifications and others. Thanks to Brand24 I found many supporters..

Ease of use
Value for money
Customer service
User profile picture

"Keeping track of brand mentions"

// Web Software Developer at DXC Technology

What do you like about Brand24?

If you're looking for a powerful tool to track your brand mentions, or even competitive keywords, Brand24 works great. Brand24 allowed us set up instant triggers to find post that submitted very recently.

What do you dislike about Brand24?

The user interface is a bit confusing and needs to be used. I also found that some functions are not so intuitive, for example, when I tried to add a new user, I could not find where my email notification settings were saved.

What have you been using it for and what problems did Brand24 solve?

I am using Brand24 to monitor mentions on social media for me and my customers.

Ease of use
Value for money
Customer service
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