Placedise

Placedise is all about the management and optimization of branded content and TV commercials sales and research.

The software is based on an artificial intelligence that uses tons of scientific data to:

• Determine the ideal marketing mix for basically every brand.
• Generate recommendations on how the ideal branded content or TV commercial (from the position on the screen to genre) looks like.
• Evaluate the psychological advertising effects of such measures. Before and after the integration. Including a brand safety shield that warns, if a measure would harm a brand's reputation.

There are different modules, depending on your role.

• For those who sell, Placedise provides easy to use tools, that actively support you, when talking to clients.
• For those who create, Placedise provides a project management area, that helps you not missing anything important, keeping your creative freedom and still find a perfect result for a brand partner.
• For those who plan and manage, Placedise provides you with tools to plan every detail of a measure, optimized to be maximally efficient.

The software makes it possible to use big science data without spending hours or being a statistics expert. It cuts down processes and enables people to become even better in what the do.