AWeber Review

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AWeber Reviewed

Editors' Review by the Email Marketing Software Review Team

AWeber is an email marketing software catered for small businesses. It’s also suitable for entrepreneurs, podcasters, bloggers, nonprofits and online content creators.

AWeber is built with responsive landing pages, a wide variety of email templates and contact management features through an overall powerful email marketing software.

Using AWeber, it becomes easier to keep strong, lasting relationships with your prospects and deliver professionally designed emails to your audience. 

AWeber Features

AWeber includes many intuitive features for organizations that help with email marketing, including: 

Email newsletters

AWeber’s top features include its ability to easily create and send unlimited email newsletters to their audience. Businesses don’t have to worry about finding the right words for their customers as they can easily craft the perfect message using AWeber’s mobile-friendly templates.

You can use their pre-existing templates to save time and energy. Additionally, you can engage your customers with dynamic content such as images, GIFs and more. You can even segment these emails according to those who’ve interacted with the last one you sent. 

Email automation

Instead of waiting for your audience to reply to your emails, you can just rely on AWeber automation features to do the manual work for you. Here, you’ll benefit from triggered email campaigns and tagged subscribers that will ensure your messages get through to the right audiences.

This ensures you’re not sending out spam mail to people at random intervals. Instead, you can rely on business intelligence to identify the ones who are genuinely interested in what you have to say. 

Landing pages

AWeber has an effective landing page builder that assists small businesses in creating visually stunning landing pages that will convert casual visitors into interested subscribers. This is one of the key components of lead nurturing. You can now benefit from professionally designed templates, integrated signup forms, automated tagging and simple design flexibility. 

eCommerce

Small businesses can now integrate other popular platforms in AWeber to address business sales, most importantly sales. You can expect an increase regarding your email marketing software with the help of automated targeted campaigns, tagging prospects and automatic cart abandonment emails. You can also integrate with Shopify, PayPal and WooCommerce for your payment processing needs. 

Free account migration service

If you need to move accounts, AWeber assists you efficiently. You won’t miss out on anything important. Here are some of the aspects AWeber’s experts can assist with list creation, subscriber import, current signup forms, landing pages and email templates. 

Website signup forms

When people visit your website, first impressions are important. With website signup forms, it’s best to create forms that pull your audience and captivate them into signing up to your business. AWeber helps you create the perfect signup forms with its customization features, flexible display options and integration with Facebook and WordPress

Manage and segment subscribers 

Another feature AWeber gives you is its segmented lists. Here, you can create dynamic segments and base them according to activity such as tags, opens, visits, purchases, clicks, location and custom information from signup forms.

This is helpful especially when targeting a specific list of people. This lessens the time and effort in crafting messages that are catered for a completely different set of subscribers. This ensures higher profitability, especially when using personalized email marketing.

Expert custom support 

AWeber’s support team is open seven days a week. If you have any issues or problems you need immediately fixed, then you can call them via phone or message them through online chat. You can also rely on the platform’s knowledge base, which guides you in setting up your email marketing strategies off the ground. You’ll be given how-to guides, video tutorials and step-by-step instructions. 

AWeber Homepage

AWeber Benefits

AWeber’s mission is fairly simple: delivering simple but powerful email marketing software for small businesses. With lesser time spent in doing the work, users can now focus more on increasing efficiency and productivity within the workforce.

AWeber assists SMBs and companies in creating the right message, delivering them to the right people and growing your business the right way. 

Some benefits include:

Expansive features

One of the top reasons why people use AWeber for their business is due to the powerful features included in the suite. The features ensure effective results, catered primarily to improve the way you handle your emails. Since this email marketing platform focuses on creating, delivering and growing, specific tools and functionalities can be found under each category. 

Smart designer

In creating emails, AWeber offers a smart designer tool that automatically builds branded email templates, a drag-and-drop editor to customize your own landing pages, a pre-built template library to help you get started, campaign automation features, a campaign marketplace where you can import pre-built campaigns and AMP for email, which assists you in adding more dynamic styles to your messages.

Reports and analytics

When you deliver your product using AWeber, you’re equipped with industry-leading deliverability, AWeber certified experts and pre-built reports and analytics. This ensures your messages go to the right people at the right time. You can also analyze how well your emails were doing using a set of pre-built analytics and reports. Lastly, if you want to continuously improve your marketing efforts, you can do so with AWeber’s certified experts. 

The last benefit you can gain in using AWeber is your business’ ability to grow. You’ll be working with free migration services, integrated signup forms and simplified list management. Using these features, you can quickly and efficiently migrate your lists, manage the people in them and grow them through integrated signup forms. 

AWeber Features

AWeber Pricing

AWeber’s pricing is straightforward. It has three billing cycles: monthly, quarterly and annually. When switching to the latter options, you’ll be saving more for your business. For example, the quarterly plan lets you save 14% off the original price. When it comes to the annual plan, it’s 14.9%. 

AWeber offers a 30-day free trial to get a feel of the platform before committing to any subscription plans. Everything is offered from the get-go. This includes unlimited sending privileges, campaign automation, pre-built reports and analytics, AI-powered smart designer and a large template library. 

For each month, standard pricing is as follows: 

  • For 0-500 subscribers, you’re charged $19.00 per month.
  • For 501-2,500 subscribers, you’re charged $29.00 per month.
  • For 2,501-5,000 subscribers, you’re charged $49.00 per month.
  • For 5,001-10,000 subscribers, you’re charged $69.00 per month. 
  • For 10,000-25,000 subscribers, you’re charged $149.00 per month. 

On the other hand, high-volume accounts are for those businesses that have more than 25,000 subscribers. Here, you can benefit from personalized services, no confirmed opt-in and automated email campaigns. Just contact the AWeber sales team for a quotation. 

Conclusion

At the end of the day, AWeber praises itself for its powerfully simple email marketing software solution. With powerful features such as autoresponders, email analytics, HTML email templates, signup forms, drag-and-drop editor and bulk email marketing, small businesses and the like are equipped with the top tools to send personalized messages for people who are interested in your services.

After sending out emails and newsletters, AWeber also assists you in following up with the people who’ve clicked and opened your messages. This ensures you’ll be maximizing all your efforts towards an audience who are interested and engaged by your content.

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