Latana

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What is Latana?

AI-Powered Brand Tracking We help brands make better marketing decisions by delivering world-class, scalable insights.

Latana is an advanced brand tracker for fast-growing consumer brands who want to make better marketing decisions.

We help brands make better marketing decisions by delivering world-class, scalable insights.

Use Latana to:

Understand How Consumers Think and Feel About Your Brand
Measure the effectiveness of your marketing strategy by understanding consumer perception about your brand and how it changes over time. Choose from hundreds of standardized association metrics or create your own.

Get Insights on Your Target Audiences
Latana provides high-quality insights into your brand's most valuable customer groups. Our machine-learning technology provides the ability to zoom in on the audiences that drive your business.

Gain Access to Cutting-Edge Research Expertise
Get industry-leading analytics that drive your brand forward. Our team of experienced researchers provides end-to-end support, using tried and tested methodologies to ensure data you can trust.

Track Your Brand in Just One City or Across the World
Benefit from unlimited geographic granularity and scalability, enabling you to track brand performance anywhere from your local city to 100+ countries worldwide.



Latana Awards


Latana currently scores 83/100 in the Brand Management category. This is based on press buzz (47/100), and other relevant information on Latana gathered from around the web.

The score for this software has stayed the same over the past month. What is this?
latana.com

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Brand Management Market Radar

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Latana Product Overview


Languages Supported: English

Brand Management Software Buyer Guide 2024

Product recommendations, vendor rankings, market overview and tips on how to select Brand Management software for business. Published in March 2024.

Brand management software is used by companies and agencies to build and protect their brand image across all the channels used to connect with customers. This software makes it easier and more effective to manage the chaos of multi-channel content creation...

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Latana Features

  • A/B Testing
  • Analytics
  • API
  • Audience Targeting
  • Brand Management
  • Budgeting
  • Calendar Management
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Document Comparison
  • External Integrations
  • File Sharing
  • File Transfer
  • Forecasting
  • Keyword Tracking
  • Lead Management
  • Lead Scoring
  • Link Tracking
  • Marketing Automation
  • Multi-App
  • Multi-Site
  • Multi-User
  • Notifications
  • Referral Tracking
  • Scheduling
  • SEO
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons
  • Database
  • Social Media Monitoring
  • Optimized Search Processing
  • File Format Conversion
  • Brand Asset Creation
  • Template Designer
  • Net Promoter Score
Latana Alternatives

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