What is Videology?

"Videology is online video advertising platform, serving media companies, ad agencies, advertisers, and large publishers. "

Videology is a software platform for converged TV and video advertising. It delivers media companies a solution for empowering their portfolio of inventory and audiences on one side and enables marketers to make smarter advertising decisions on the other. The Videology's capabilities span across screens, including digital, video, and TV, giving advertisers an efficient tool to plan, optimize, and buy digital advertising campaigns.

Videology is designed to make programmatic advertising on the constrained TV and premium video marketplace more effective and intelligent. It unifies planning to measurement in one simple platform, bringing certainty, optimization, and performance for marketers, agencies, and media companies. Another notable feature of this platform is its ability to target the exact audience, especially on the video field.

Users of Videology can bridge the gap between online and offline spheres and bring the power of digital to the TV world by bringing TV data to specific online viewers. Thanks to its portfolio management function, marketers and agencies are able to maximize audience by managing more brands.

Videology scored 74/100 in the Advertising & Affiliate category. This is based on press buzz (47/100), recent user trends (rising), and other relevant information on Videology gathered from around the web.

The score for this service has declined over the past month. What is this?

  • Videology
  • Videology

Videology Product Overview

  • Certainty

  • Optimization

  • Results

  • Portfolio Management

  • Predictive Demo Targeting

  • Bot Fraud Protection and View-ability Controls

Languages: English
Software Buyer Guide 2019

Advertising & Affiliate Software Buyer Guide 2019

Product recommendations, vendor rankings, market overview and tips on how to select Advertising & Affiliate software for business. Published in February 2019.

These types of products provide a comprehensive management tool to monitor and optimize advertising and/or affiliate networks. Since affiliate marketing generally overlaps with other forms of marketing, they often integrate or work on top of channels such a...


Videology Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Budgeting
  • Calendar Management
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Forecasting
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons
  • BitCoin
  • PayPal
  • Stripe

Videology FAQs

Who are the main user groups of Videology?

Users of Videology are marketers, agencies, and media companies.

Does Videology integrate with any other apps?

Integrations: Tru Optik Complete, Nielsen, and FreeWheel.

What is Videology generally used for?

This service is generally used as a video advertising platform.

Does Videology offer guides, tutorials and or customer support?

Support: Email Support.

Does Videology offer an API?

Yes, it offers an API.

What platforms does Videology support?

This is an online platform.

Does Videology offer multi-user capability (e.g. teams)?


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