Basis DPS

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What is Basis DPS?

"Basis DPS is a programmatic demand-side advertising platform."

Basis DPS is Centro's easy-to-use programmatic platform, primarily aimed at advertising agencies and mid-sized enterprises that want to handle media buying themselves. It approaches advertisers buying process with new demographic and audience targeting options.

This is a user-friendly software that clarifies, improves, and increases return on digital media operations. Centro offers this multi-channel DSP, giving buyers everything they need to operate programmatic display, video, and Facebook campaigns. This is the right tool for advertisers that need a reliable demand-side solution.

Main features of this platform are audience composition, enhanced predicted viewability, brand safety, contextual targeting, and fraud protection. Centro also offers training curriculum, to empower professionals and teams to develop their programmatic knowledge.

Basis DPS scored 83/100 in the Advertising & Affiliate category. This is based on press buzz (47/100), recent user trends (rising), and other relevant information on Basis DPS gathered from around the web.

The score for this software has declined over the past month. What is this?

Basis DPS Awards

Basis DPS Quality Choice Badge 2020 Basis DPS Trusted Vendor Badge 2020
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Advertising & Affiliate Market Radar

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Basis DPS Product Overview

  • Audience Composition

  • Enhanced Predicted Viewability

  • Brand Safety and Contextual Targeting

  • Fraud Protection

  • Strong Focus on Mobile

  • Video Exchange Integration

  • Mobile Targeting

  • Real-Time Performance

  • Private Marketplaces

  • Hyperlocal Targeting

Languages: English

Advertising & Affiliate Software Buyer Guide 2020

Product recommendations, vendor rankings, market overview and tips on how to select Advertising & Affiliate software for business. Published in August 2020.

These types of products provide a comprehensive management tool to monitor and optimize advertising and/or affiliate networks. Since affiliate marketing generally overlaps with other forms of marketing, they often integrate or work on top of channels such a...


Basis DPS Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Budgeting
  • Calendar Management
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Forecasting
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons
  • BitCoin
  • PayPal
  • Stripe

Basis DPS FAQs

Does Basis DPS offer guides, tutorials and or customer support?

Support: Help Center, Customer Service, Training, Email Support, Phone Support.

Does Basis DPS offer multi-user capability (e.g. teams)?


Who are the main user groups of Basis DPS?

Main users of Basis DPS are independent advertising agencies and middle-sized enterprises.

What is Basis DPS generally used for?

This service is generally used as a demand-side advertising platform.

Does Basis DPS offer an API?

Yes, it offers API.

What platforms does Basis DPS support?

This is a web-based software.

Does Basis DPS integrate with any other apps?

Yes, it integrates mainly with data providers, inventory apps, ad servers, monitoring services,
and attribution vendors.

What are some applications Basis DPS is commonly used in tandem with?

It is commonly used in tandem with programmatic video exchanges in the industry, including SpotXchange, One by AOL: Video, Tremor, Teads, and BrightRoll.

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