"inCust is a customer friendship system based on loyalty programs with coupons and gift certificates and various communication channels."
inCust lets any business, from a street merchant to large nationwide networks, turn occasional visitors into returning customers. This service will boost income and profits and beat the competition, by running a customer friendship system which is based on a cardless customer loyalty and reward program.
Retailers will benefit from digital coupons and gift cards, prepaid goods and service subscriptions, numerous communication channels, and other outstanding business features of the inCust platform.
Customers are identified by their phone numbers. This means there is no need to invest in production and management of plastic cards and installation of custom hardware. The loyalty program can be run in 15 minutes, and new customers are added to the system instantly, as they make their first purchase.
inCust provides direct real-time channels for communicating with customers, in the form of SMS and push messages, news streams on customer smartphones, direct chats with businesses, as well as the self-service Kiosk solution for points of sale. Those channels provide much better read rate than traditional email newsletters.
Sales can be incentivized by selling subscriptions and prepaid packages of goods and services. Advanced marketing mechanisms include sending messages with fine-grained targeting, offering coupons and gift cards (certificates) to prospects and new visitors and using the coupon exchange to gain new customers.
Real-time statistics lets businesses see the effectiveness of their loyalty program and carry marketing campaigns if needed.
Loyalty programs can be individual for each business under the inCust trademark or an optional white-labeled and customized for specific business needs. Coalition (joint) loyalty programs are available as well.