What is Sparq?

"Vision Critical is a cloud-based customer intelligence platform."

This is a customer intelligence platform used by customer-led companies. The platform comes with the Relationship Memory function which connects existing knowledge with attitudinal data that users accumulate from insight community.

Leaders from the world’s largest companies have made it clear: to boost revenue, increase profitability and build customer loyalty, you must make decisions with an understanding of customer actions, attitudes, and opinions. Vision Critical enables business users to create engaged and safe communities of customers to gather real-time actionable consumer intelligence. It is performed through a branded community website that engages the audience and enables them to share ideas and attain continuous insight.

Sparq scored 84/100 in the Customer Engagement category. This is based on press buzz (47/100), recent user trends (rising), and other relevant information on Sparq gathered from around the web.

The score for this service has improved over the past month. What is this?

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Customer Engagement Market Radar

Sparq Product Overview

  • Build Communities and Engage Members

  • Advanced Recruitment Tools

  • Progressive Profiling

  • Deep Audience Segmentation

  • Target and Run Activities

  • Real-Time Community Engagement Metrics

  • Advanced Search Functionality

  • Sparq Authoring

  • Survey Templates

  • Private Discussion Boards

Languages: English, German, French
Software Buyer Guide 2019

Customer Engagement Software Buyer Guide 2019

Product recommendations, vendor rankings, market overview and tips on how to select Customer Engagement software for business. Published in April 2019.

To build a strong relationship with customers, businesses need to engage them on multiple communication channels and keep the conversation going. Customer engagement software makes the job easy for SMEs by providing them tools for social media monitoring, e...


Sparq Features

  • 2-Factor Authentication
  • API
  • Calendar Management
  • Chat
  • Contact Management
  • Contact Sharing
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • External Integrations
  • File Sharing
  • File Transfer
  • Forecasting
  • Google Apps Integration
  • Inventory Tracking
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-User
  • Notifications
  • Project Management
  • Scheduling
  • Social-Media Integration
  • Supplier Management
  • Task Scheduling/Tracking
  • Third-Party Plugins/Add-Ons
  • Call Tracking
  • Click-to-Dial
  • Net Promoter Score
  • Sales Automation
  • Customer Service

Sparq FAQs

Does Sparq offer guides, tutorials and or customer support?

Support: Help Center, Email Support, Phone Support, and Knowledge Base.

What platforms does Sparq support?

This is a cloud-based software.

Does Sparq offer multi-user capability (e.g. teams)?


Who are the main user groups of Sparq?

Main users of Vision Critcal are large and customer-centric enterprises.

Does Sparq offer an API?


What is Sparq generally used for?

This service is generally used as a cloud-based customer intelligence platform.

What are some applications Sparq is commonly used in tandem with?

It is commonly used in tandem with social media and CRM platforms.

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