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About Windsor.ai

Windsor.ai is a marketing attribution software, developed specifically for marketing professionals and enterprises that is utilized to optimize return on investment using the power of Artificial Intelligence. It lets users incorporate all of their marketing data and run advanced marketing attribution models into one place, depending upon their entire customer journey. Windsor.ai enables users to analyze customer journeys to measure business conversions. Moreover, it comprises a data driving marketing feature which allows marketers to create revenue-based decisions promptly. This tool incorporates HubSpot, stripe, Magento, Jira, and much more. Medium and large-scale performance marketers who desire to obtain insights and drive additional performance use the Windsor.ai software. Overall, it is a responsive and API-first product with promising features of collecting, which is spent on various platforms. The flexibility to add any manual expenditure makes it an excellent product. Users can customize the dashboard to suit their analytic needs. The attribution modeling feature enables users to track the result back to the right marketing source, and allows purposeful data science decision making.

About Audiense

Audiense Insights allows you to identify and understand any audience, no matter how specific or unique it is. Effortlessly combine numerous filter options when you create a report, such as user profiles, affinities, demographics and job roles, creating highly personalised audience segments. Armed with Audiense Insights you can make better marketing decisions, adapt your targeting, improve relevancy and drive high-performance campaigns at scale.

Culture is always on the move, making it difficult for existing consumer segmentation to keep up. Audiense's social consumer segments are derived from consumers’ behaviour “in the wild”, making it more likely to reflect real affinities, and become a powerful new input to the segmentation strategy.

Marketers can use Audiense to rapidly identify unique approaches to marketing to consumers that, because they stem from rich and varied social data, provide competitive differentiation.

What are we trying to solve?
1. Traditional consumer research is time-consuming, static and very expensive.
2. Organisations are struggling to incorporate social data into their strategy. For instance, Social Listening is keyword-based and not audience-based
3. Brand strategy & personalisation have become very tactical at the expense of performance marketing

About SAS Customer Intelligence 360

You can swiftly deploy advanced analytics and machine learning to improve your understanding of your customers and optimize their journeys without the need for a full team of data scientists. Thanks to our software as a service approach and our open APIs we can easily integrate with your existing tech and add value to your current customer intelligence solutions without needing to start again from scratch.

KEY CAPABILITIES:

  1. Testing and Learning
  2. Guided Analytics
  3. Personalisation and Recommendations
  4. Customer Journey Optimisation

KEY BENEFITS:

Enrich your customer data and gain deeper insights about your customers with our built-in machine learning and AI. Get a single customer view and machine learning powered attribution to understand your customers better.

Boost customer acquisition and retention rates with analytic A/B, Multi-arm Bandit and Multi-variate testing to work out what content, messaging, channels and layout works best for each customer.

Increase customer loyalty and engagement rates by personalising every contact point across web, app, SMS, and even offline marketing channels.

Increase customer dwell time and spend with unique recommendations for every customer.

Features

  • API
  • Audience Targeting
  • Brand Management
  • Conversion Tracking
  • Data Export
  • Data Import
  • External Integrations
  • Keyword Tracking
  • Lead Management
  • Lead Scoring
  • Link Tracking
  • Marketing Automation
  • Multi-User
  • Notifications
  • Social-Media Integration
  • Net Promoter Score

Features

  • API
  • Audience Targeting
  • Brand Management
  • Conversion Tracking
  • Data Export
  • Data Import
  • External Integrations
  • Keyword Tracking
  • Lead Management
  • Lead Scoring
  • Link Tracking
  • Marketing Automation
  • Multi-User
  • Notifications
  • Social-Media Integration
  • Net Promoter Score

Features

  • API
  • Audience Targeting
  • Brand Management
  • Conversion Tracking
  • Data Export
  • Data Import
  • External Integrations
  • Keyword Tracking
  • Lead Management
  • Lead Scoring
  • Link Tracking
  • Marketing Automation
  • Multi-User
  • Notifications
  • Social-Media Integration
  • Net Promoter Score

Summary

  • Windsor.ai Connecting all your MARKETING DATA

  • Multi-Touch Marketing Attribution

  • Data Integration

  • See you Marketing Effort's data in one place

Summary

  • Identify and understand any audience, no matter how specific or unique it is.

  • Social Consumer Segmentation

  • Great data-foundation to Persona development

  • Influencer and Sponsorship selection

  • Media planning in the cookie-less world (e.g. contextual advertising strategy)

  • Used hand-in-hand with other tools becoming the "bridge for intelligence" to stack sources of insights: existing Social Listening, 3rd-party Survey Platforms and 1st party data

Summary

    No key features associated with this application.

Pricing

Free

Free
Included in plan:
  • 1 report
  • 1 User
  • 2 Data sources (i.e Facebook ads counts as one data source)
  • 2 Data destinations
  • API+ Database access

Basic

$19.00
unlimited user(s) / month
Included in plan:
  • Unlimited Reports
  • Unlimited users
  • 3 Data sources
  • 2 Data Destinations
  • API+ Database access
  • Windsor.ai's Dashboards

Standard

$99.00
unlimited user(s) / month
Included in plan:
  • Unlimited reports
  • Unlimited users
  • 7 Data sources
  • 2 Data destinations
  • API+Database access
  • Windsor.ai's Dashboards

Professional

$499.00
unlimited user(s) / month
Included in plan:
  • Unlimited reports
  • Unlimited users
  • 10 Data source connectors
  • 5 Data Destinations
  • API + Database access
  • Windsor.ai's Dashboards
  • Multi-touch attribution
  • Dedicated Account Manager

Enterprise


unlimited user(s) / month
Included in plan:
  • Unlimited reports
  • Unlimited Users
  • Up to 200 data source connectors
  • 5 Data Destinations
  • API + Database access
  • Windsor.ai's Dashboards
  • Multi-touch attribution
  • Dedicated Account manager
  • Enterprise SLA
  • Enterprise onboarding

Pricing

Marketing Intelligence Report

$3,575.00
1 user(s) / year
Included in plan:
  • Reports adapted to your needs

Audience Intelligence Report

$6,500.00
1 user(s) / year
Included in plan:
  • Key intelligence on any strategy

Audiense Insights Platform

$15,600.00
1 user(s) / year
Included in plan:
  • 12 Insights reports
  • Advanced Audience Manager
  • Additional reports purchased separately

FAQs

    Does this service offer guides, tutorials and or customer support?
  • Yes, we do offer many tutorials. In our blog and our youtube channel

  • What platforms does this service support?
  • any of the available Browsers

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes we do have the option of multi-user(teams) capability

  • Does this service offer an API?
  • Yes we do offer an API

  • Does this service integrate with any other apps?
  • Any marketing, web analytics or CRM platform

  • Who are the main user groups of this service?
    1. Marketers
    2. Data scientists & analysts
    3. Seo experts
    4. SEM experts
  • What is this service generally used for?
  • Integration all the marketing and CRM data in one place

  • What are some applications this service is commonly used in tandem with?
    1. Facebook Data
    2. Google ads, Google analytics, Google search console
    3. Any Marketing data platforms
    4. Hubspot, Salesforce, Zoho
    5. Amazon seller central, Amazon advertising
    6. Shopify
    7. Outbrain, Appsflyer, Apple search ads

FAQs

    Does this service offer an API?
  • Yes.

  • Does this service offer guides, tutorials and or customer support?
  • You can find valuable info and support through our series of resources: Knowledge Base, InApp Product Guides, Demos, Webinars, Reports, eBooks, Online Support...

  • What is this service generally used for?
  • Audiense is an Audience intelligence platform, providing also a Twitter Marketing tool.

  • Who are the main user groups of this service?
  • The main users of this service are marketers, consumer researchers and agencies.

  • Does this service integrate with any other apps?
  • Our Audience Connect product has integrations with Hootsuite & Buffer.
    Audiense Insights can be used

  • What platforms does this service support?
  • This is web-based platform.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes

FAQs

    Who are the main user groups of this service?
    1. Digital Marketers
    2. Data Scientists
    3. Customer Experience Managers
    4. Customer Engagement Managers
    • Head of Brand & Digital
    • Head of Customer Relationship Management
    • Head of Brand Marketing and Planning
    • UX Design Manager
    • Director of eCommerce
    • Group Multichannel Director
    • Head of Loyalty and Personalisation
    • Multi-channel Trading Manager
    • Head of eCommerce
    • Director of Marketing Ops
    • Director of Digital
    • Exec Director of the IMI team (Insights and Marketing Intelligence)
    • Multichannel Director
    • Head of Insights & Acquisition
    • Head of Digital
    • Customer Experience, Voice of the Customer and Measurement Lead
    • Customer Insight and Engagement Manager
    • Customer Experience Insight Manager
    • Senior Customer Experience Manager
    • Director, Customer Proposition
    • Head of Customer Experience
    • Digital Customer Experience Manager
    • Head of Global Customer Experience
    • Head of Customer Marketing and Systems
    • Customer Insight Analyst
    • Head of Service Development and Automation
  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, we have multi-user groups and role functionality.

  • Does this service offer guides, tutorials and or customer support?
  • Yes, SAS has 24/7 global customer support with optional free and paid education available.

  • What is this service generally used for?
  • Testing and learning with experiments, customer journey optimisation, delivering personalisation and recommendations, using guided digital analytics.

  • Does this service integrate with any other apps?
  • We have open APIs to allow custom integrations with most other tools or apps.

  • What platforms does this service support?
  • This is a software as a service offering built on an open API framework. It can collect data from websites and apps for Android and iOS. Data can be exported into most proprietary third-party open source applications.

  • Does this service offer an API?
  • Yes, a wide range of APIs are available for most functions within the solution.

  • What are some applications this service is commonly used in tandem with?
  • Web analytics tools, CRMs, CMSs, BI and analytics solutions.

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
142

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
184k

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
63.9k

Other

Who uses Windsor.ai
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other

Who uses Audiense
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English, Spanish
Regional Restrictions:
No restrictions.

Other

Who uses SAS Customer Intelligence 360
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Mobile Platforms:
  • iOS
  • Android
Languages:
English, German, French, Spanish, Italian, Swedish, Norwegian, Finnish, Portuguese
Regional Restrictions:
None
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