Compare WebEngage vs Ontraport vs Act-On

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Crozscore:

83%
what is this?
72%
46%
interest rising

Crozscore:

87%
what is this?
84%
54%
interest rising

Crozscore:

89%
what is this?
88%
45%
interest rising
WebEngage screenshot view 3 more Ontraport screenshot view 4 more Act-On screenshot view 5 more

Software Description:

WebEngage is a marketing automation software that helps B2C companies drive more revenues from their existing customers and anonymous users. WebEngage helps companies segment their customers and engage with them in a contextual and personalized manner through various channels such as Push
In-app
SMS
Web Push
Email
On-site Notifications
On-site Surveys
On-site Feedback.

WebEngage, B2C marketing cloud for cross-channel user engagement across channels.

Through WebEngage, companies can create complex lifecycle campaigns in seconds using the visual workflow designer.

Software Description:

Ontraport is a powerful suite that enables SMEs to automate their internet marketing efforts.

This service includes many useful features such as a CRM service, WordPress hosting, automated email delivery, payment processing, lead generation, and task management.

Marketers can gather lead and client information from web pages, using custom-built web forms and light boxes, just using a pop-up form that shows up on a visitor's click.

Ontraport offers personalized dashboard, using drag and drop functions, allowing users access to specific areas of the site.

Software Description:

Act-On is marketing automation platform and integrated workspace developed by marketing-experienced developers who collaborated on Amazon’s software. It empowers marketing teams to perform in email marketing, visitor tracking, lead generation, social media marketing, and analytics,

This software provides its users with the solution for more personalized customer experience, as well as client's awareness, acquisition, retention, and loyalty. The platform's email marketing feature is empowered with customer segmentation possibility, based on powerful website tracking function.

Marketers can optimize their campaigns, grow the customer base, measure efforts, and win more deals. There is also social media marketing tool, with social media buttons included in email messages, which are sent from the system.

Features:

  • Link Tracking
  • Data Import
  • External Integrations
  • Conversion Tracking
  • Data Visualization
  • Multi-User
  • A/B Testing
  • Scheduling
  • Dashboard
  • Contact Sharing
  • Email Integration
  • Audience Targeting
  • Lead Management
  • Customer Management
  • Marketing Automation
  • Analytics
  • API
  • Notifications

Features:

  • Multi-User
  • Dashboard
  • Google Apps Integration
  • File Transfer
  • Data Import
  • Data Visualization
  • Customer Management
  • Data Export
  • Email Integration
  • Social-Media Integration
  • External Integrations
  • API
  • Notifications
  • Lead Management
  • Contact Management
  • Contact Sharing
  • Marketing Automation

Features:

  • Contact Management
  • Conversion Tracking
  • Google Apps Integration
  • Data Visualization
  • Forecasting
  • Social-Media Integration
  • Password & Access Management
  • Marketing Automation
  • Email Integration
  • Data Import
  • Data Export
  • Calendar Management
  • Scheduling
  • Notifications
  • Batch Permissions & Access
  • Dashboard
  • Audience Targeting
  • A/B Testing
  • Lead Scoring
  • Lead Management
  • External Integrations
  • API
  • Multi-User

Summary:

  • WebEngage, B2C marketing cloud for cross-channel user engagement across channels like Email, SMS, Onsite, Mobile Push/In-app messaging and Browser Push.

  • Notifications: Push short & targeted notifications on your site.

  • WebEngage's user CRM stores data from user profile(attributes) and user actions(events). It also has capabilities around deep data segmentation and personalisation using user profile data, behavioural data, lifecycle events, 3rd party data from CRM and logical constructs.

  • WebEngage, a tool for automating communication across a user's lifecycle and helps companies send messages

  • Cross-device tracking helps keep communication coherent and contextual, making the experience personalised and relevant. Integration with WebEngage is a one-time job and requires minimal assistance. Once the SDKs are integrated, the data starts to flow into WebEngage, making it measurable and actionable.

  • Custom Forms: Define your own feedback categories. Add fields for each category using our drag-drop form builder.

  • Custom Styling: Style the feedback form in your own way. Use our online CSS editor to create a skin for your site.

  • Multi-admin Support: Add support agents. Everyone collaborates through the WebEngage dashboard.

  • Survey Builder: Easy to use, drag and drop form builder. Variety of question types supported.

  • Targeting Rules: Target visitors by geographic locations, URL patterns, referring websites, cookies, time spent and lot more.

Summary:

  • Business automation

  • Campaign builder

  • CRM

  • e-commerce

  • Email marketing

  • Email, SMS, and postcards

  • Landing pages

  • Marketing automation

  • Marketing tracking

  • Membership sites

Summary:

  • Email Marketing

  • Keyword Analysis

  • Website Visitor Tracking

  • Lead Management

  • AdWords Tracking

  • Social Media Tools

  • Blog SEO Audit

  • CRM Integration

  • Search History and Segmentation

  • Real-Time Campaign Performance Insights

Freemium

Free

Basic

$79.00
1 user(s) / month
Included in plan:
  • 1,000 contacts
  • Unlimited emails
  • 1 user

Pro

$297.00
1 user(s) / month
Included in plan:
  • 25,000 contacts
  • 100,000 emails/mo.
  • 2 users
  • 2 hours of account set-up
  • Free postmaster review

Team

$597.00
1 user(s) / month
Included in plan:
  • 100,000 contacts
  • 100,000 emails/mo.
  • 10 users
  • 2 hours of account set-up
  • Free postmaster review

Professional

$900.00
Monthly Subscription
Included in plan:
  • Adaptive Nurturing and Lead Scoring
  • 3 marketing users
  • Landing Pages with Adaptive Forms
  • Email Marketing with AB Testing
  • 50 sales users
  • 30,000 API calls per day
  • Adaptive Segmentation
  • Website Visitor Tracking and Alerts
  • Adaptive Nurturing and Lead Scoring
  • Landing Pages with Adaptive Forms
  • Social Publish and Listening
  • Webinar Program Management
  • Email Marketing with AB Testing
  • Adaptive Segmentation
  • Reporting Dashboards
  • Website Visitor Tracking and Alerts
  • Templates for Email, Landing Pages and Programs
  • Social Publish and Listening
  • Sales Enablement Tools
  • Webinar Program Management
  • Multiple Scoring Rule Sheets
  • Starts at 2,500 active contacts
  • Reporting Dashboards
  • 3 marketing users
  • Templates for Email, Landing Pages and Programs
  • Sales Enablement Tools
  • 50 sales users
  • Multiple Scoring Rule Sheets
  • 30,000 API calls per day

Enterprise

$2,000.00
Monthly Subscription
Included in plan:
  • Data Studio for Advanced Reporting and BI Integration
  • Starts at 2,500 active contacts
  • Account-Based Marketing
  • Engagement Insights
  • 6 marketing users
  • 100 sales users
  • CRM Integration
  • API Calls
  • 30,000 API calls per day

FAQs:

    No FAQs associated with this application.

FAQs:

    Does this service integrate with any other apps?
  • It integrates with many apps, like:

    WordPress, Kajabi, Wistia, GoToWebinar, UltraCart, 1ShoppingCart, Clickbank, Samcart, Authorize.net, Elavon, Eway, NMI, and PayPal.

  • Does this service offer an API?
  • Ontraport offers open API.

  • What is this service generally used for?
  • It is used for marketing automation and customer relationship management.

  • Does this service offer guides, tutorials and or customer support?
  • Yes, Ontraport provides support in the following areas:

    Phone, Training, Video, Knowledge Base, Online Workshops, Live Chat, Email Support.

  • What are some applications this service is commonly used in tandem with?
  • It is used with social, accounting, and e-commerce applications.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, it offers multi-user capability.

  • Who are the main user groups of this service?
  • The main users of this service are marketers in small and medium-sized enterprises.

  • What platforms does this service support?
  • Web-based and iOS platforms.

FAQs:

    Does this service offer multi-user capability (e.g. teams)?
  • Yes, there is multi-user campability offered.

  • What are some applications this service is commonly used in tandem with?
  • Act-On is commonly used in tandem with CRM software.

  • Does this service offer an API?
  • Yes, it offers API.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Online Support, Phone Support, Videos, Webinars, Datasheets, Email Support.

  • Does this service integrate with any other apps?
  • Act-On integrates with Twitter, SugarCRM, Cisco WebEx, GoToWebinar, NetSuite CRM+, Microsoft Dynamics CRM, Justuno, Vidyard, LinkedIn, Oktopost, Facebook, ON24, Wistia, InsideSales, Salesforce Foundation, Tour De Force CRM, Curata, LiveHive, Google AdWords, Litmus, SnapApp, BrightInfo.

  • What is this service generally used for?
  • This service is generally used for marketing automation.

  • What platforms does this service support?
  • This is a web-based software.

  • Who are the main user groups of this service?
  • Main users of Act-On are digital marketers in SMEs and large enterprises.

Publisher:

Founded:
2011
Based in:
Goregaon
Employees:
11-50
Likes:
Followers:

Publisher:

Founded:
-
Based in:
Santa Barbara
Employees:
51-200
Likes:
44.8k
Followers:
15.2k

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
39.9k

Other:

Who uses WebEngage
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Languages:
Arabic, Tibetan, Bulgarian, Czech, Danish, German, Greek, English, Estonian, Finnish, French, Hebrew, Hindi, Hungarian, Armenian, Indonesian, Icelandic, Chinese, Vietnamese, Turkish, Thai, Tatar, Italian, Japanese, Georgian
Regional Restrictions:
No restrictions.

Other:

Who uses Ontraport
  • SMEs
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Act-On
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
Dutch, Spanish, French, English, German
Regional Restrictions:
No restrictions.
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