Compare VMO vs Looker vs Zarget

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Crozscore:

86%
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100%
58%
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Crozscore:

85%
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68%
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Software Description:

Visual Website Optimizer is a market leading testing and optimization tool that allows marketers, product managers and analysts to create A/B tests and geo-behavioral targeting campaigns without having any sort of technical or HTML knowledge.

Visual Website Optimizer is an easy to use A/B testing tool that allows marketing professionals to create different versions of their websites and landing pages using a point-and-click editor (no HTML knowledge needed!) and then see which version produces maximum conversion rate or sales. Integration with Google Analytics would allow you to create different versions of your webpage in VWO, and then do analysis of an A/B test in Google Analytics.

With 100+ features in Visual Website Optimizer, you can be sure that all your conversion rate optimization activities are covered by our product.

Software Description:

Looker is reinventing business intelligence for the modern company. Looker works the way the web does: browser-based, its unique modeling language lets any employee leverage the work of your best data analysts. Operating 100% in-database, Looker capitalizes on the newest, fastest analytic databases—to get real results, in real time.

How Looker works in 5 simple steps:
1. Connect Looker to any relational database, like Amazon Redshift or Google BigQuery.
2. Let Looker automatically generate a data model from your schema.
3. Embellish the data model with custom dimensions and measures that reflect your company’s unique business logic.
4.Give all your users—technical and non-technical—access to Looker to answer their own questions through reports, dashboards or just exploring the curated environment you have built.
5.Relax as Looker translates their business questions into performant (and dialect-specific) SQL.*

Software Description:

Zarget is a conversion rate optimization software with A/B testing, Heatmaps and Funnel analysis modules combined. With the Industry's first ever chrome plug-in, conversion rate optimization has been taken to a whole new level. Zarget's aim is to enable digital marketing professionals and product managers to effectively optimize their websites/SaaS products, with zero dependency on their technical teams. The features have been developed to ensure a seamless experience throughout the optimization journey.

Funnel analysis assists in identifying the pages in the conversion funnel with high visitor drop-offs thus pointing out the red flags on the website. Heatmaps helps in visualizing website visitors’ behavior in the form of graphical click aggregates. A/B Testing enables testing of multiple variations of a webpage against each other in order to select the best performing variation with the highest conversion rate.

At Zarget, we believe conversion rate optimization is a cyclical process which needs continuous attention. With Funnel analysis, Heatmaps and A/B testing modules in one software, Zarget reduces dependency on multiple tools while providing the combined power in one.

Features:

Features:

  • Scheduling
  • 2-Factor Authentication
  • Customer Management
  • Analytics
  • Dashboard
  • Supplier Management
  • Notifications
  • Inventory Tracking
  • Multi-User
  • Link Tracking
  • Project Management
  • Forecasting
  • API
  • Data Export
  • A/B Testing
  • External Integrations
  • Data Visualization
  • Conversion Tracking

Features:

  • Data Visualization
  • Data Export
  • External Integrations
  • Multi-Site
  • Multi-User
  • A/B Testing
  • Conversion Tracking
  • Dashboard
  • Analytics

Summary:

  • Testing & Experimentation

  • Heatmaps & Clickmaps

  • Visual Campaign Editor

  • 24/7 Support

  • Research & User Feedback

  • Works Across All Platforms

Summary:

  • A data platform for all.

  • A powerful data platform that's easy for everyone to use.

  • Business intelligence, big data analytics, or a 360 view of your customers. Whatever you need, Looker can help. Talk to our data experts.

Summary:

  • Unlimited Experiments, Domains, Snapshots

  • Device specific heatmap reports

  • Customizable URL targeting

  • Heatmaps for dynamic and interactive website content

  • Industry first Chrome extension to create and manage tests

SaaS monthly based / Annual contract

Free
Included in plan:
  • Free 21 Day Trial

Pricing:

  • Starting from: $44.00/month
  • Credit card required: No
  • Pricing is based on Monthly Unique Visitors (MUV). Depending upon the utilization of MUV, the pricing is calculated accordingly.

    Starting at $44 per month for 20k MUV on an annual plan and $59 per 20k MUV on a monthly plan

FAQs:

    No FAQs associated with this application.

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • In addition to a dedicated support analyst and success manager, Looker offers a documentation library and discourse community to post questions, tutorial videos, etc.

    There is also in-app live chat where you speak to one of our technical analysts between business hours.

  • Does this service offer multi-user capability (e.g. teams)?
  • Looker offers user attributes and privacy settings to allow for permissions.

    While intended as an organization-wide solution for all of your data needs, Looker offers specific applications developed for departments or specific verticals that are a compilation best practices.

  • What are some applications this service is commonly used in tandem with?
  • Any relational database.

    Looker is also great to pair with a predictive analytics tool such as Python or R.

  • Does this service integrate with any other apps?
  • Looker connects to any relational datastore such as mySQL, Google BigQuery, Amazon Redshift, etc.

    Looker has over 44 Technology Partners and 50 Systems Integrator and Consultant partners.

  • Does this service offer an API?
  • You can use the Looker API with any programming language or application environment that can make HTTPS requests and process JSON responses.

    You can also embed Looker visualizations and explores into any website and give limited feature availability to clients, customers, or data digesters.

  • What platforms does this service support?
  • Looker supports:

    • Chrome
    • Firefox
    • Edge
    • Safari
    • Internet Explorer (version 11)

    Looker supports the current and previous major releases of Chrome, Firefox, Edge, and Safari. Each time a new version is released, we begin supporting that version and stop supporting the third most recent version.

  • What is this service generally used for?
  • Exploring and acting on data insights.

  • Who are the main user groups of this service?
  • All business and technical employees.

FAQs:

    What is this service generally used for?
  • Zarget is used to website increase conversion rates. That means, for the same amount of traffic, you can improve the number of conversions. By combining A/B testing, Heatmaps and Funnel analysis in one software, Zarget reduces the need of multiple tools.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes

  • Does this service offer guides, tutorials and or customer support?
  • Yes

  • What platforms does this service support?
  • Websites and Hybrid apps

  • Does this service offer an API?
  • No

  • Who are the main user groups of this service?
  • Digital Marketers, Product Managers, eCommerce Specialists, Web Designers

  • Does this service integrate with any other apps?
  • Google Analytics, Wordpress, Shopify, Joomla, Magento

Publisher:

Founded:
-
Based in:
Delhi
Employees:
-
Likes:
Followers:

Publisher:

Founded:
-
Based in:
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Employees:
-
Likes:
2.6k
Followers:
6.67k

Publisher:

Founded:
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Based in:
-
Employees:
-
Likes:
Followers:

Other:

Regional Restrictions:
No restrictions.

Other:

Who uses Looker
  • Startups
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Mobile Platforms:
  • iOS
Languages:
English
Regional Restrictions:
Only currently available in English.

Other:

Who uses Zarget
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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