Compare Tracknow vs DataXu

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About Tracknow

Tracknow offers a comprehensive suite of features tailored to businesses looking to optimize their affiliate marketing strategies. Here's a breakdown of what Tracknow provides:

  1. Affiliate Management: Tracknow simplifies the process of creating and overseeing affiliate programs across various networks. It enables businesses to efficiently recruit affiliates, establish commission structures, and monitor affiliate performance seamlessly, regardless of the affiliate network being utilized. This flexibility ensures that businesses can effectively manage their affiliate marketing efforts, whether they are working with a single network or multiple networks simultaneously.

  2. With Tracknow, businesses can monitor influencer activities in real-time. This real-time tracking functionality allows for a clear understanding of the sources of sales and the effectiveness of marketing efforts with influencers.

  3. Forex IB Software Solution: Tracknow provides a comprehensive software solution tailored for Forex Introducing Brokers (IBs). This specialized platform streamlines the management of IB activities, facilitating the tracking of referrals, commission calculations, and performance analysis within the Forex trading industry.

  4. iGaming Solutions: For companies operating in the online gaming sector, Tracknow provides specialized solutions. It aids in affiliate tracking, performance analysis, and commission management within the iGaming industry.

About DataXu

Dataxu is a demand-side platform (DTS) that increases the value that companies deliver to their customers, helps them target and engage the valuable audience, and delivers full effectiveness, efficiency, and satisfaction.

The platform is designed for publishers and marketing professionals that can utilize the data science to make their marketing efforts and profitable customer relationships more productive. The main purpose of Dataxu is to enable them to connect with real people via multiple
channels, attracting consumers’ attention at the right time.

The main advertising exchanges that Dataxu's clients can use are Connected TV, Addressable TV, Digital Video, Digital Out of Home, Native, Audio, Social, Display, and Mobile.

Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Budgeting
  • Calendar Management
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Forecasting
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons
  • BitCoin
  • PayPal
  • Stripe

Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Budgeting
  • Calendar Management
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Forecasting
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons
  • BitCoin
  • PayPal
  • Stripe

Summary

    No key features associated with this application.

Summary

  • Audience-Based Buying

  • Always-On Optimization

  • Real-Time Reporting

  • Global Reach & Enterprise Scale

  • Granular Ad Targeting

  • Self-Serve Advanced TV

  • Fully-Integrated TouchPoint™ Ad Server

  • Enterprise Developer APIs

FAQs

    Who are the main user groups of this service?
    1. eCommerce
    2. Affiliate Network
    3. Business and Services
    4. iGaming
    5. Forex Brokers
  • Does this service integrate with any other apps?
  • Zapier
    Tagmanager Template
    Stripe
    Shopify
    Tipalti
    Woo commerce
    PayPal

  • Does this service offer guides, tutorials and or customer support?
  • Yes.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

  • Does this service offer an API?
  • Yes.

  • What platforms does this service support?
  • Zapier, Tipalti, Shopify, Tagmanager, Wix, PayPal, Woo commerce , Stripe and more.

  • What is this service generally used for?
  • The service is Affiliate software, it is typically used by businesses to manage their affiliate marketing programs.

FAQs

    Does this service offer guides, tutorials and or customer support?
  • Support: Training, Webinars, Videos, and Email Support.

  • What is this service generally used for?
  • This service is generally used as demand-side advertising platform.

  • Does this service integrate with any other apps?
  • It integrates with Grapeshot, IBM's Digital Data Exchange Network, Adobe Omniture's Partner Ecosystem, and more.

  • What are some applications this service is commonly used in tandem with?
  • It is commonly used in tandem with data providers, ad verification, and ad serving applications.

  • Who are the main user groups of this service?
  • The main users of Dataxu are publishers, agencies, and brands.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service offer an API?
  • Yes, it offers an API.

Vendor Information

Founded:
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Based in:
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Employees:
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Likes:
Followers:

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
14.8k

Other

Who uses Tracknow
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Languages:
English, Hebrew, Russian, Swedish, Spanish
Regional Restrictions:
No restrictions.

Other

Who uses DataXu
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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