Compare Tracknow vs AppNexus

Tracknow 41 Advertising & Affiliate	AppNexus 15 Advertising & Affiliate
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Crozscore 89% what is this? User Happiness: 98% Press Buzz: 11%	Crozscore 86% what is this? User Happiness: 76% Press Buzz: 55% User Trend: interest falling
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About Tracknow Tracknow offers a comprehensive suite of features tailored to businesses looking to optimize their affiliate marketing strategies. Here's a breakdown of what Tracknow provides: Affiliate Management: Tracknow simplifies the process of creating and overseeing affiliate programs across various networks. It enables businesses to efficiently recruit affiliates, establish commission structures, and monitor affiliate performance seamlessly, regardless of the affiliate network being utilized. This flexibility ensures that businesses can effectively manage their affiliate marketing efforts, whether they are working with a single network or multiple networks simultaneously. With Tracknow, businesses can monitor influencer activities in real-time. This real-time tracking functionality allows for a clear understanding of the sources of sales and the effectiveness of marketing efforts with influencers. Forex IB Software Solution: Tracknow provides a comprehensive software solution tailored for Forex Introducing Brokers (IBs). This specialized platform streamlines the management of IB activities, facilitating the tracking of referrals, commission calculations, and performance analysis within the Forex trading industry. iGaming Solutions: For companies operating in the online gaming sector, Tracknow provides specialized solutions. It aids in affiliate tracking, performance analysis, and commission management within the iGaming industry.	About AppNexus The AppNexus enterprise technology platform utilizes data science and machine learning to acquire audience acquisition, engagement, and generate a revenue stream. It provides data management, optimization, and support for directly negotiated advertising. Advertisers can make the most of this technology to automatically make purchases according to the number of views, while publishers can maximize monetization to its fullest potential. Benefits of this platform are: Controlled Bidding Process, Increased Buying Intelligence, Efficient Media Buying, and Custom Integrations.
Features A/B Testing API Audience Targeting Brand Management Budgeting Calendar Management Conversion Tracking Dashboard Data Export Data Import Data Visualization External Integrations Forecasting Marketing Automation Multi-User Notifications Scheduling Social-Media Integration Third-Party Plugins/Add-Ons BitCoin PayPal Stripe	Features A/B Testing API Audience Targeting Brand Management Budgeting Calendar Management Conversion Tracking Dashboard Data Export Data Import Data Visualization External Integrations Forecasting Marketing Automation Multi-User Notifications Scheduling Social-Media Integration Third-Party Plugins/Add-Ons BitCoin PayPal Stripe
Summary No key features associated with this application.	Summary Programmable Bidding Bid Stream Real-Time Signals & Analytics Impression Logs Segment Activation Services Viewable Performance Tools Data Marketplace PreBid Enterprise Solution Viewable Deals Video

FAQs Who are the main user groups of this service? eCommerce Affiliate Network Business and Services iGaming Forex Brokers Does this service integrate with any other apps? Zapier Tagmanager Template Stripe Shopify Tipalti Woo commerce PayPal Does this service offer guides, tutorials and or customer support? Yes. Does this service offer multi-user capability (e.g. teams)? Yes. Does this service offer an API? Yes. What platforms does this service support? Zapier, Tipalti, Shopify, Tagmanager, Wix, PayPal, Woo commerce , Stripe and more. What is this service generally used for? The service is Affiliate software, it is typically used by businesses to manage their affiliate marketing programs.	FAQs Does this service offer multi-user capability (e.g. teams)? No. What is this service generally used for? This service is generally used as a programmable DSP in the media buying industry. What platforms does this service support? AppNexus is a web-based software. Does this service offer an API? Yes, it offers API. Who are the main user groups of this service? Users of AppNexus are media buyers and publishers. Does this service offer guides, tutorials and or customer support? Support: Knowledge Base, Phone Support, Email Support. Does this service integrate with any other apps? It integrates with advertising sources including Google's DoubleClick, Microsoft's AdECN, and aggregators.
Vendor Information Founded: - Based in: - Employees: - Likes: Followers:	Vendor Information Founded: - Based in: New York Employees: 1001-5000 Likes: Followers: 26.9k
Other Who uses Tracknow Personal Freelance Startups SMEs Agencies Enterprises Languages: English, Hebrew, Russian, Swedish, Spanish Regional Restrictions: No restrictions.	Other Who uses AppNexus SMEs Agencies Enterprises Desktop Platforms: Web App Mobile Platforms: iOS Android Languages: English Regional Restrictions: No restrictions.