Compare TrackMyHashtag vs Funnel vs SAS Customer Intelligence 360

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About TrackMyHashtag

TrackMyHashtag is a Social Media Analytics tool focuses on tracking social media campaigns, collecting data and calculate various analytics and inferences based on the collected data.

TrackMyHashtag is currently serving in Twitter domain and possesses one of the biggest repository of Twitter data.

About Funnel

Funnel automates your marketing reporting by replacing your marketing spreadsheet with software. Funnel automatically collects data from all your advertising platforms and connects this data with conversion data from your Google Analytics account. This allows marketers to have an always up to date overview of all their marketing efforts. Funnel offers three solutions depending on where you like to visualise your data.

Dashboards and Reports
With Funnel's Dashboard solution you can visualise your data and create custom dashboards and reports that can easily be shared across people and teams. It also contains a powerful analysis tool for data exploring and roll up of data for markets, product categories etcetera. With custom dimensions you can categorise your advertising data any way you want, no matter if it's by market, tactic, traffic source or product category.

Google Analytics Upload
Happy with Google Analytics but missing cost data from non Google channels? By having cost data in Google Analytics you can easily compare the performance of all your marketing channels. Funnel pushes cost data to Google Analytics every day from the moment you switch it on.

API and Connectors
Funnel's API makes all the data that Funnel pulls down and structures available for internal systems or other BI solutions. Through Funnel's integrations to Google BigQuery, Google Data Studio and Amazon Redshift you can get your advertising data to any data warehouse or visualisation solution you like. Funnel is also a certified Google BigQuery Partner.

About SAS Customer Intelligence 360

You can swiftly deploy advanced analytics and machine learning to improve your understanding of your customers and optimize their journeys without the need for a full team of data scientists. Thanks to our software as a service approach and our open APIs we can easily integrate with your existing tech and add value to your current customer intelligence solutions without needing to start again from scratch.

KEY CAPABILITIES:

  1. Testing and Learning
  2. Guided Analytics
  3. Personalisation and Recommendations
  4. Customer Journey Optimisation

KEY BENEFITS:

Enrich your customer data and gain deeper insights about your customers with our built-in machine learning and AI. Get a single customer view and machine learning powered attribution to understand your customers better.

Boost customer acquisition and retention rates with analytic A/B, Multi-arm Bandit and Multi-variate testing to work out what content, messaging, channels and layout works best for each customer.

Increase customer loyalty and engagement rates by personalising every contact point across web, app, SMS, and even offline marketing channels.

Increase customer dwell time and spend with unique recommendations for every customer.

Features

  • API
  • Audience Targeting
  • Brand Management
  • Conversion Tracking
  • Data Export
  • Data Import
  • External Integrations
  • Keyword Tracking
  • Lead Management
  • Lead Scoring
  • Link Tracking
  • Marketing Automation
  • Multi-User
  • Notifications
  • Social-Media Integration
  • Net Promoter Score

Features

  • API
  • Audience Targeting
  • Brand Management
  • Conversion Tracking
  • Data Export
  • Data Import
  • External Integrations
  • Keyword Tracking
  • Lead Management
  • Lead Scoring
  • Link Tracking
  • Marketing Automation
  • Multi-User
  • Notifications
  • Social-Media Integration
  • Net Promoter Score

Features

  • API
  • Audience Targeting
  • Brand Management
  • Conversion Tracking
  • Data Export
  • Data Import
  • External Integrations
  • Keyword Tracking
  • Lead Management
  • Lead Scoring
  • Link Tracking
  • Marketing Automation
  • Multi-User
  • Notifications
  • Social-Media Integration
  • Net Promoter Score

Summary

  • The best Twitter Hashtag Tracking tool.

  • Get Historical as well as realtime Twitter data and analytics

  • Get the Historical data from 2006 till today

  • Get all the tweets of any public Twitter user

  • Get detailed analytics on any topic/event on Twitter which include Potential Reach, Potential Impressions, Top Influencers, Top tweets etc.

Summary

  • All your advertising data and conversion data in one place.

  • Funnel collects and send all your advertising data wherever you want it.

Summary

    No key features associated with this application.

Pricing

Basic

$49.00
1 user(s) / month
Included in plan:
  • 2 real-time Hashtag Trackers
  • Up to 20,000 tweets per month
  • 1 Past 7-day report
  • Chat and Email support

Professional

$99.00
1 user(s) / month
Included in plan:
  • 5 real-time Hashtag Trackers
  • Up to 100,000 tweets per month
  • 3 Past 7-day reports
  • Chat and Email support

Corporate

$249.00
1 user(s) / month
Included in plan:
  • 15 real-time Hashtag Trackers
  • Up to 500,000 tweets per month
  • 7 Past 7-day reports
  • Chat and Email support

Pricing

Basic

$199.00
1 user(s) / month

FAQs

    No FAQs associated with this application.

FAQs

    What platforms does this service support?
  • All platforms. Funnel is a web-based app.

  • What is this service generally used for?
  • Funnel is generally used to automate data gathering from all advertising platforms and Google Analytics and to automate reporting.

  • Does this service integrate with any other apps?
  • Yes it does. Funnel integrates with multiple apps out of the box e.g. Google BigQuery, Amazon Redshift, Google Data Studio, Google Analytics to name a few.

  • Who are the main user groups of this service?
  • Online marketers, agencies, ecommerce companies, subscription businesses and brands.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

  • What are some applications this service is commonly used in tandem with?
  • Google Analytics, Google BigQuery, Amazon Redshift / S3, BI systems and advertising platforms.

  • Does this service offer guides, tutorials and or customer support?
  • Yes. Funnel offers guides, tutorials and world class personal customer support for all of our clients.

  • Does this service offer an API?
  • Yes.

FAQs

    What are some applications this service is commonly used in tandem with?
  • Web analytics tools, CRMs, CMSs, BI and analytics solutions.

  • Does this service offer an API?
  • Yes, a wide range of APIs are available for most functions within the solution.

  • What platforms does this service support?
  • This is a software as a service offering built on an open API framework. It can collect data from websites and apps for Android and iOS. Data can be exported into most proprietary third-party open source applications.

  • Does this service integrate with any other apps?
  • We have open APIs to allow custom integrations with most other tools or apps.

  • What is this service generally used for?
  • Testing and learning with experiments, customer journey optimisation, delivering personalisation and recommendations, using guided digital analytics.

  • Does this service offer guides, tutorials and or customer support?
  • Yes, SAS has 24/7 global customer support with optional free and paid education available.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, we have multi-user groups and role functionality.

  • Who are the main user groups of this service?
    1. Digital Marketers
    2. Data Scientists
    3. Customer Experience Managers
    4. Customer Engagement Managers
    • Head of Brand & Digital
    • Head of Customer Relationship Management
    • Head of Brand Marketing and Planning
    • UX Design Manager
    • Director of eCommerce
    • Group Multichannel Director
    • Head of Loyalty and Personalisation
    • Multi-channel Trading Manager
    • Head of eCommerce
    • Director of Marketing Ops
    • Director of Digital
    • Exec Director of the IMI team (Insights and Marketing Intelligence)
    • Multichannel Director
    • Head of Insights & Acquisition
    • Head of Digital
    • Customer Experience, Voice of the Customer and Measurement Lead
    • Customer Insight and Engagement Manager
    • Customer Experience Insight Manager
    • Senior Customer Experience Manager
    • Director, Customer Proposition
    • Head of Customer Experience
    • Digital Customer Experience Manager
    • Head of Global Customer Experience
    • Head of Customer Marketing and Systems
    • Customer Insight Analyst
    • Head of Service Development and Automation

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
1.54k

Vendor Information

Founded:
-
Based in:
Stockholm
Employees:
11-50
Likes:
Followers:
21

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
63.9k

Other

Who uses TrackMyHashtag
  • Startups
  • SMEs
  • Agencies
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other

Who uses Funnel
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other

Who uses SAS Customer Intelligence 360
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Mobile Platforms:
  • iOS
  • Android
Languages:
English, German, French, Spanish, Italian, Swedish, Norwegian, Finnish, Portuguese
Regional Restrictions:
None
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