Compare TrackingDesk vs Rubicon Project vs Refersion

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Crozscore:

75%
what is this?
31%
no significant changes

Crozscore:

84%
what is this?
55%
no significant changes

Crozscore:

90%
what is this?
100%
47%
no significant changes
TrackingDesk screenshot Rubicon Project screenshot view 1 more Refersion screenshot view 5 more

Software Description:

TrackingDesk allows the media buyer to truly manage and optimize ad campaigns, by tracking both supply and demand performances in real-time. Packed with advanced features, the platform provides the media buyer,with actionable analytics data which highlights not only the conversion funnels and performances, but also provides granular information allowing the marketer to pinpoint with high precision, profitable traffic segments and match them with the right offers and advertisers.

Integrations

  • 10 Affiliate technologies
  • Over 50 ad networks
  • Over 5000 affiliate networks

Features

  • End to End Tracking
  • Smart / Responsive campaign Links
  • Geo & Language Targeting
  • Device, OS & Manufacturer targeting
  • Combined Web & Attribution Analytics
  • Optimized Landing Page Rotators
  • Automatic Fallback Campaigns

Software Description:

The Rubicon Project solution offers brands the possibility to reach target audiences and attain customer engagement through its effective, no buyer-fee marketplace. It delivers technology tools for automating the process of advertisement buying and selling.

The platform is cloud-based, powered by Prebid Server, which is a growing and flexible technology trusted by largest advertisers and publishers. One of Rubicon Project's offers is the Header Bidding, a programmatic solution for sellers and mobile app developers. It makes selected inventory accessible for multiple ad exchange buyers simultaneously.

Buyers can utilize Rubicon's technology to connect with audiences in areas they are most engaged and prone to act, using the network of almost one billion unique devices around the world. The bottom line is that Rubicon Project, with its multi-channel programs, performs as one of the most innovative and effective direct buying platforms on the market.

Software Description:

Refersion is a full-featured affiliate marketing platform that you can launch in minutes; we handle the heavy lifting so you can focus on building great partnerships with your affiliates. Be it bloggers, influencers, ambassadors, or customers; we help you recruit, track, and pay affiliates through an intuitive, easy to use platform. Zero technical knowledge required!

This tool provides all-in-one-platform for referral management, simple payments, report creation, and conversion tracking. Users can reward their top performing affiliates, who are also able to track their activity on a personalized dashboard.

The suite has numerous useful features, customizable interface, analytic tools, and responsive customer service.

Features:

  • Conversion Tracking
  • Third-Party Plugins/Add-Ons
  • A/B Testing
  • Dashboard
  • External Integrations
  • Keyword Tracking
  • Link Tracking
  • Analytics
  • SEO
  • Referral Tracking
  • Audience Targeting

Features:

  • Forecasting
  • Scheduling
  • Data Import
  • Notifications
  • Dashboard
  • External Integrations
  • Data Export
  • Audience Targeting
  • API
  • Brand Management

Features:

  • Data Export
  • Stripe
  • PayPal
  • Audience Targeting
  • Data Visualization
  • Conversion Tracking
  • External Integrations
  • Dashboard
  • API

Summary:

    No key features associated with this application.

Summary:

  • Estimated Market Rate (EMR)

  • One Unified Platform

  • End-to-End Workflow

  • Inventory Access

  • Guaranteed Direct Order Deals

  • Invite-Only Access to PMP

  • Globas Access to Diverse Demand

  • Advanced Automation

  • Brand Protection and Safety

  • Header Bidding

Summary:

  • Free, no obligation 14-day trial

  • Shopify, BigCommerce, Magento & WooCommerce integration

  • Included access to thousands of affiliates in the Refersion Marketplace

  • Activity dashboard for merchants and affiliates.

  • Customized Affiliate registration page.

  • Track sales by SKUs, coupons and emails.

  • Post-purchase affiliate channel.

Pricing:

  • Starting from: $50.00/month
  • Credit card required: Yes
    • $50 / Month - Up to 100'000 visits / month
    • $100 / Month - Up to 1'500'000 visits / month
    • $200 / Month - Up to 5'000'000 visits / month
    • $500 / Month - Up to 40'000'000 visits / month

    Overage applies.

Starter

$19.00
1 user(s) / month
Included in plan:
  • Unlimited affiliates and offers.
  • Access To Developer APIs.
  • Free listing in Refersion Marketplace.
  • Set commission by product or SKU.
  • Email support from a U.S.-based team.
  • Flat rate pricing no overage fees or hidden costs.
  • Track up to 30 affiliate orders / month.

Professional

$89.00
1 user(s) / month
Included in plan:
  • Everything in Starter +
  • Track up to 130 affiliate orders / month.
  • Integration assistance.
  • Custom reports.
  • Track sales with coupon codes, emails, and SKUs.

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • Knowledge Base
    Live chat
    Email
    Phone

  • Does this service integrate with any other apps?
  • Instapage, Unbounce
    Google Analytics
    Hasoffers, Cake marketing, Linktrust, Impact Radius, ClickBank

  • Does this service offer an API?
  • Yes

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes

  • Who are the main user groups of this service?
  • Affiliate Marketers
    Media Buyers
    Search Engine Marketers
    Social Media Marketers
    CPA Marketers

  • What platforms does this service support?
  • Web, Mobile

  • What is this service generally used for?
  • Managing and optimizing online advertising
    Tracking Conversions, revenues and costs
    Rotating landing pages
    Distributing traffic according to specific criterias such as Geo Target, Devices, Operating System, Browser Language

  • What are some applications this service is commonly used in tandem with?
  • Affiliate management software
    Landing page management software
    Web Analytics

FAQs:

    What is this service generally used for?
  • This service is generally used for automating the buying and selling of advertising.

  • What platforms does this service support?
  • The platform is cloud-based, powered by Prebid Server.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Email Support, Knowledge Base.

  • Does this service offer an API?
  • It offers APIs and Mobile SDKs.

  • Who are the main user groups of this service?
  • Users of Rubicon project are big brands and world’s leading publishers.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service integrate with any other apps?
  • Yes.

FAQs:

    Who are the main user groups of this service?
  • Main users of Refersion are SMEs and large enterprises.

  • What platforms does this service support?
  • This is a web-based platform.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Online, Phone, FAQs.

  • Does this service integrate with any other apps?
  • Refersion integrates with Shopify, Stripe, PayPal, Chargebee, BigCommerce, Chargebee, Google Analytics, LittleData, Magento, MailChimp, ReCharge, Shopify, Skimlinks, WooCommerce, and Viglink.

  • Does this service offer an API?
  • Yes, the Refersion API is organized around REST, which is easily accessible using most modern programming languages.

  • What is this service generally used for?
  • It is used to manage affiliate marketing program.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
1.42k
Followers:
3.83k

Publisher:

Founded:
-
Based in:
New York
Employees:
51-200
Likes:
3.93k
Followers:
41.1k

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other:

Who uses TrackingDesk
  • Personal
  • Freelance
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Rubicon Project
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English, Spanish, German, Italian, Portuguese, Japanese, French
Regional Restrictions:
No restrictions.

Other:

Who uses Refersion
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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