Compare TrackingDesk vs Funnel.io vs SimpleHeatmaps

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Crozscore:

78%
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31%
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Crozscore:

81%
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41%
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Crozscore:

54%
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18%
interest falling
TrackingDesk screenshot Funnel.io screenshot view 1 more SimpleHeatmaps screenshot view 3 more

Software Description:

TrackingDesk allows the media buyer to truly manage and optimize ad campaigns, by tracking both supply and demand performances in real-time. Packed with advanced features, the platform provides the media buyer,with actionable analytics data which highlights not only the conversion funnels and performances, but also provides granular information allowing the marketer to pinpoint with high precision, profitable traffic segments and match them with the right offers and advertisers.

Integrations

  • 10 Affiliate technologies
  • Over 50 ad networks
  • Over 5000 affiliate networks

Features

  • End to End Tracking
  • Smart / Responsive campaign Links
  • Geo & Language Targeting
  • Device, OS & Manufacturer targeting
  • Combined Web & Attribution Analytics
  • Optimized Landing Page Rotators
  • Automatic Fallback Campaigns

Software Description:

Funnel automates your marketing reporting by replacing your marketing spreadsheet with software. Funnel automatically collects data from all your advertising platforms and connects this data with conversion data from your Google Analytics account. This allows marketers to have an always up to date overview of all their marketing efforts. Funnel offers three solutions depending on where you like to visualise your data.

Dashboards and Reports
With Funnel's Dashboard solution you can visualise your data and create custom dashboards and reports that can easily be shared across people and teams. It also contains a powerful analysis tool for data exploring and roll up of data for markets, product categories etcetera. With custom dimensions you can categorise your advertising data any way you want, no matter if it's by market, tactic, traffic source or product category.

Google Analytics Upload
Happy with Google Analytics but missing cost data from non Google channels? By having cost data in Google Analytics you can easily compare the performance of all your marketing channels. Funnel pushes cost data to Google Analytics every day from the moment you switch it on.

API and Connectors
Funnel's API makes all the data that Funnel pulls down and structures available for internal systems or other BI solutions. Through Funnel's integrations to Google BigQuery, Google Data Studio and Amazon Redshift you can get your advertising data to any data warehouse or visualisation solution you like. Funnel is also a certified Google BigQuery Partner.

Software Description:

The simplest & fastest way to see how customers are interacting with your website.

Track clicks, mouse movement, and scrolls with no impact to user experience. View beautiful heatmaps right on the page to see how customers are interacting with your site. Analyze heatmaps for desktops, tablets, and mobile devices. SimpleHeatmaps automatically detects device types and generates appropriate heatmaps for different device types.

Build with a purpose We do one thing and we do it well. Stop using products that offer a hundred different tools that don't work well. SimpleHeatmaps is simple, fast, and eay to use. No bells and whistles necessary.

Features:

  • CLICK HEATMAPS - See what users are (or aren't) clicking on. Improve primary action placement and styling. *ATTENTION HEATMAPS - Attention heatmaps show you what users are looking at by tracking mouse movement.
  • SCROLL HEATMAPS - See how far users are scrolling and what content is going unseen.
  • OPEN DATA - Download CSV data files for heatmaps for your own use.
  • DEVICE SEGMENTATION - View all your heatmaps segmented by device type: desktop, tablet, and mobile.
  • HEATMAP MANAGEMENT - Save & group heatmaps into folders to compare page changes over time.
  • URL RULES - Write complex url rules using regular expresions to group pages together into one heatmap.
  • BLOCK IPS - Prevent specific IPs from adding data to your heatmaps.

Features:

  • Conversion Tracking
  • Third-Party Plugins/Add-Ons
  • A/B Testing
  • Dashboard
  • External Integrations
  • Keyword Tracking
  • Link Tracking
  • Analytics
  • SEO
  • Referral Tracking
  • Audience Targeting

Features:

  • Customer Management
  • Conversion Tracking
  • Analytics
  • Dashboard
  • Multi-Site
  • Referral Tracking
  • Forecasting
  • Data Visualization
  • Social-Media Integration
  • External Integrations
  • Multi-User
  • Data Import
  • Data Export
  • API

Features:

  • Data Visualization
  • A/B Testing
  • SEO
  • Analytics
  • Multi-Site

Summary:

    No key features associated with this application.

Summary:

  • All your advertising data and conversion data in one place.

  • Funnel collects and send all your advertising data wherever you want it.

Summary:

  • The simplest & fastest way to see how customers are interacting with your website.

  • Track clicks, mouse movement, and scrolls with no impact to user experience.

  • Analyze heatmaps for desktops, tablets, and mobile devices.

  • SimpleHeatmaps automatically detects device types and generates appropriate heatmaps for different device types.

  • Identify where users are clicking on your website, and where they aren't.

  • Identity what users are paying attention to based on mouse movement analysis.

  • Identity exactly what percentage of users scroll down to see content on your page.

Pricing:

  • Starting from: $50.00/month
  • Credit card required: Yes
    • $50 / Month - Up to 100'000 visits / month
    • $100 / Month - Up to 1'500'000 visits / month
    • $200 / Month - Up to 5'000'000 visits / month
    • $500 / Month - Up to 40'000'000 visits / month

    Overage applies.

Basic

$199.00
1 user(s) / month

Pricing:

  • Starting from: $19.99/month
  • Credit card required: N/A
    1. Small - $19/m
    2. Medium - $49/m
    3. Large - $99/m
    4. X-Large - $149/m
    5. Enterprise - Contact Us

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • Knowledge Base
    Live chat
    Email
    Phone

  • Does this service integrate with any other apps?
  • Instapage, Unbounce
    Google Analytics
    Hasoffers, Cake marketing, Linktrust, Impact Radius, ClickBank

  • Does this service offer an API?
  • Yes

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes

  • Who are the main user groups of this service?
  • Affiliate Marketers
    Media Buyers
    Search Engine Marketers
    Social Media Marketers
    CPA Marketers

  • What platforms does this service support?
  • Web, Mobile

  • What is this service generally used for?
  • Managing and optimizing online advertising
    Tracking Conversions, revenues and costs
    Rotating landing pages
    Distributing traffic according to specific criterias such as Geo Target, Devices, Operating System, Browser Language

  • What are some applications this service is commonly used in tandem with?
  • Affiliate management software
    Landing page management software
    Web Analytics

FAQs:

    Does this service integrate with any other apps?
  • Yes it does. Funnel integrates with multiple apps out of the box e.g. Google BigQuery, Amazon Redshift, Google Data Studio, Google Analytics to name a few.

  • Does this service offer an API?
  • Yes.

  • Does this service offer guides, tutorials and or customer support?
  • Yes. Funnel offers guides, tutorials and world class personal customer support for all of our clients.

  • What are some applications this service is commonly used in tandem with?
  • Google Analytics, Google BigQuery, Amazon Redshift / S3, BI systems and advertising platforms.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

  • What platforms does this service support?
  • All platforms. Funnel is a web-based app.

  • What is this service generally used for?
  • Funnel is generally used to automate data gathering from all advertising platforms and Google Analytics and to automate reporting.

  • Who are the main user groups of this service?
  • Online marketers, agencies, ecommerce companies, subscription businesses and brands.

FAQs:

    Does this service offer multi-user capability (e.g. teams)?
  • Yes

  • Who are the main user groups of this service?
  • SAAS companies and web design/development agencies.

  • What is this service generally used for?
  • SimpleHeatmaps makes it dead simple to generate different types of heatmaps to help analyze how visitors are using your site.

  • Does this service offer guides, tutorials and or customer support?
  • Yes

  • What platforms does this service support?
  • Web

  • What are some applications this service is commonly used in tandem with?
  • Google Analytics, Optimizely, Mixpanel

Publisher:

Founded:
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Based in:
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Employees:
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Likes:
1.42k
Followers:

Publisher:

Founded:
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Based in:
Stockholm
Employees:
11-50
Likes:
6.79k
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other:

Who uses TrackingDesk
  • Personal
  • Freelance
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Funnel.io
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses SimpleHeatmaps
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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