Compare Talu vs Inspectlet vs TrendKite

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Crozscore:

49%
what is this?
22%
interest falling

Crozscore:

85%
what is this?
80%
45%
interest rising

Crozscore:

84%
what is this?
78%
40%
interest rising
Talu screenshot view 5 more Inspectlet screenshot view 2 more TrendKite screenshot view 4 more

Software Description:

It all begins with a story. Talu quickly builds well-crafted, beautifully designed stories (reports) from your data without the complexity of spreadsheets and convoluted reports.

Talu does all the complicated work. You get a beautiful, readable report – your story. Talu brings all your various data silos (web, social, email, etc) together, runs the numbers, and outputs easily digestible information relevant to your business.

Your story goes beyond just a pretty report. The real power of Talu is harnessing your data to provide insights for better marketing. Talu is your in-house analytics expert, helping you elevate your business.

Software Description:

Inspectlet records videos of your site visitors as they use your site, allowing you to see everything they do. See every mouse movement, scroll, click, and keypress on your site. You never need to wonder how visitors use your site again.

See what your visitors are paying attention to and what parts of your site they're reading by visualizing their mouse movements. Find out what your visitors are clicking on, whether it's a button, link, an image, or text that they expected to be a link. Immediately see what's working and what isn't.

Software Description:

TrendKite helps organizations measure impact of their public relations and communication, by media monitoring. It measures public appearance and media coverage, helping PR professionals to choose activity directions.

The platform prompts accuracy, clarifies coverage features, quantifies the results of earned media and reduces labor-intensive analytics. Businesses gain most effective placement possibilities and determine the real influence of their public relations.

TrendKite features measurement tool with the intuitive and adjustable dashboard, delivering results in analyzing SEO impact and PR attribution. It also offers compelling media monitoring capability, able to cover all media types.

Features:

Features:

  • Analytics
  • API

Features:

  • Analytics
  • Scheduling
  • Google Apps Integration
  • Dashboard
  • Notifications
  • Data Visualization
  • External Integrations

Summary:

  • Beautiful responsive design that works just as well on a phone as it does on the desktop.

  • Web-based app that works in all modern browsers.

  • Unlimited free stories during 30-day Free Trial.

  • Easy, free sharing of stories with anyone you choose.

  • Story types for social media, web traffic and campaign tracking, with more on the way.

  • Human-readable marketing analytics stories (reports) that provide better insights for better marketing.

Summary:

  • Eye-tracking Heatmaps: See where your visitors are looking and what parts of the site they're reading by visualizing their mouse movements.

  • Scroll Heatmaps: Find out how many people actually make it to the middle or bottom of the page.

  • Click Heatmaps: Find out what your visitors are clicking on, whether it's a button, link, an image, or text they expected to be a link.

  • Screen Capture: record videos of your site visitors as they use your site, allowing you to see everything they do.

  • Form Analytics: get conversion-critical information on the performance of your site's forms.

Summary:

  • Campaign Management

  • Press Monitoring

  • PR Reporting

  • Article Impact

  • Readership

  • Headlines and Featured Articles

  • Mentions by Geography

  • Social Amplification

  • Sentiment

  • Share of Voice

Pricing:

  • Starting from: $39.00/month
  • Credit card required: No
  • 30-day Free Trial, starting at$39/mo + $10 for each additional story (report)
    Agency pricing/white-label in development.

FAQs:

    Who are the main user groups of this service?
  • Our users are in-house marketing teams, digital marketing consultants, business owners interested in improved marketing results and marketing agencies providing services and reporting to their clients.

  • What is this service generally used for?
  • Talu provides visibility to efforts and surfaces insights for better marketing.

  • What platforms does this service support?
  • Talu is a responsive web app that works beautifully on devices of all screen sizes and operating systems, from desktop to tablet to phone.

  • What are some applications this service is commonly used in tandem with?
  • It is commonly used in tandem with social media and web data sources, such as Facebook, Twitter and Google Analytics. Talu provides the reporting and insights to then use other tools like Hootsuite and Spredfast to improve marketing efforts.

  • Does this service integrate with any other apps?
  • Currently, Talu integrates with the APIs of Google Analytics, Facebook and Twitter, with ongoing plans to add more channels like Instagram, LinkedIn, Pinterest, etc. We are also exploring integrations with other SaaS-based reporting tools to create a larger suite of integrated digital marketing services.

  • Does this service offer an API?
  • Currently we do not have an open API, but this is in our product roadmap.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, teams can use Talu through use of a D-list email account. Organizations (companies) and multi-user support are in the product roadmap.

  • Does this service offer guides, tutorials and or customer support?
  • Yes, we have email and in-app messaging support channels built into Talu. Additionally, we are building a library of web-based and video-powered tutorials and help.

FAQs:

    No FAQs associated with this application.

FAQs:

    What platforms does this service support?
  • This is a web-based platform.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service offer guides, tutorials and or customer support?
  • Support offered: Phone, Email, Chat, Webinars.

  • Does this service integrate with any other apps?
  • TrendKite integrates with: Adobe Analytics, Google Analytics, Meta SaaS.

  • Who are the main user groups of this service?
  • Main users of TrendKite are PR professionals in large enterprises and agency teams.

  • Does this service offer an API?
  • No.

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Publisher:

Founded:
2012
Based in:
Cupertino
Employees:
2-10
Likes:
Followers:
22.7k

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other:

Who uses Talu
  • Personal
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Regional Restrictions:
No restrictions.

Other:

Who uses TrendKite
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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