Compare SocialBro vs TrendKite vs Segment

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Crozscore:

84%
what is this?
78%
40%
interest rising

Crozscore:

88%
what is this?
100%
55%
interest rising
SocialBro screenshot view 1 more TrendKite screenshot view 4 more Segment screenshot

Software Description:

SocialBro is a marketing platform for Twitter enabling users to analyze and engage with their Twitter audience. SocialBro can be used to garner in-depth information about your Twitter community and to define your target audience. The software advises on the best time to tweet to target specific audience segments.

You can use SocialBro to analyze the progress of your Twitter campaigns and to identify and understand your new followers, as well as key influencers. You can also monitor your competition and compare their Twitter strategy to yours. You can use SocialBro's benchmaking tool to compare the growth of your account to other similar accounts. You can also automate the sending of Twitter DMs to specific target audiences.

Software Description:

TrendKite helps organizations measure impact of their public relations and communication, by media monitoring. It measures public appearance and media coverage, helping PR professionals to choose activity directions.

The platform prompts accuracy, clarifies coverage features, quantifies the results of earned media and reduces labor-intensive analytics. Businesses gain most effective placement possibilities and determine the real influence of their public relations.

TrendKite features measurement tool with the intuitive and adjustable dashboard, delivering results in analyzing SEO impact and PR attribution. It also offers compelling media monitoring capability, able to cover all media types.

Software Description:

From startups to the Fortune 500, thousands of companies use Segment as their customer data hub. We believe that making customer data a joy to work with is a design and abstraction problem. Segment is made for people who want to build incredible products and experiences, and who constantly strive to learn and improve.

Segment's customer data hub is a single platform that collects, stores and routes data to hundreds of business tools with the flip of a switch. Our goal is to make using data easy.

Features:

Features:

  • Analytics
  • Scheduling
  • Google Apps Integration
  • Dashboard
  • Notifications
  • Data Visualization
  • External Integrations

Features:

Summary:

    No key features associated with this application.

Summary:

  • Campaign Management

  • Press Monitoring

  • PR Reporting

  • Article Impact

  • Readership

  • Headlines and Featured Articles

  • Mentions by Geography

  • Social Amplification

  • Sentiment

  • Share of Voice

Summary:

  • Power all of your tools with the same customer data: Leverage the power of hundreds of tools when you use Segment as your customer data hub.

  • Query your data in SQL: Track data with Segment. Query in Amazon Redshift. It's that easy.

  • Take your data with you: Want to try a new tool? Replay your historical data, so it's like you've been using that vendor all along.

  • Send data from anywhere: You can send data to Segment from any device – from smartwatches to iBeacons, point-of-sale registers and more.

  • Instantly install analytics for ecommerce: If you're using a major ecommerce platform, you can install Segment with zero code.

  • Collaborate across your team: Organizations allow you to group together projects — like your website, iOS and Android apps — under one account.

FAQs:

    No FAQs associated with this application.

FAQs:

    What platforms does this service support?
  • This is a web-based platform.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service offer guides, tutorials and or customer support?
  • Support offered: Phone, Email, Chat, Webinars.

  • Does this service integrate with any other apps?
  • TrendKite integrates with: Adobe Analytics, Google Analytics, Meta SaaS.

  • Who are the main user groups of this service?
  • Main users of TrendKite are PR professionals in large enterprises and agency teams.

  • Does this service offer an API?
  • No.

FAQs:

    No FAQs associated with this application.

Publisher:

Founded:
-
Based in:
London
Employees:
11-50
Likes:
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Publisher:

Founded:
2012
Based in:
San Francisco
Employees:
51-200
Likes:
Followers:
19.9k

Other:

Regional Restrictions:
No restrictions.

Other:

Who uses TrendKite
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Regional Restrictions:
No restrictions.
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