Compare Siteimprove vs InsightSquared vs TrendKite

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Crozscore:

84%
what is this?
78%
48%
no significant changes

Crozscore:

90%
what is this?
90%
44%
interest falling

Crozscore:

84%
what is this?
78%
40%
interest rising
Siteimprove screenshot view 5 more InsightSquared screenshot view 5 more TrendKite screenshot view 4 more

Software Description:

Siteimprove offers digital analytics and intelligent automation to businesses and public organizations which want to control their growing digital presence. It crawls websites for any kind of spelling or SEO errors, as well as for broken links, giving users deep insights into their web performance.

This platform resolves time-consuming issues and tasks, so users can concentrate on their core responsibilities such as content optimization, design, and digital metrics. Siteimprove also features in-page analytics, including behavior maps and audience feedback.

Digital marketers are now able to measure what matters most to them, they can fine-tune the path to conversion, master how their audience think, and get real-time inputs from visitors. There are also behavior maps, that provide visual presentations of how audience associate with the site content. Behavior Maps are visual presentations of each action taken on a given page of the website.

Software Description:

InsightSquared offers two analytic products: Tiles and Slate. Combined, they are the basic business intelligence “operating system” for your businesses' revenue team.

InsightSquared was created mainly for small and medium-sized firms, offering them strong and effective analytics in a system that is both available and accessible. This platform's sales analytics features contribute to a profound analysis of all sales pipelines, as well as reliable forecasting.

Marketing analytics provides data about lead sources, it tracks lead generation, and measures campaign effectiveness. Our customers rely on this solution to forecast more precisely, competently manage pipeline, measure individual performance, and handle data-based planning.

Software Description:

TrendKite helps organizations measure impact of their public relations and communication, by media monitoring. It measures public appearance and media coverage, helping PR professionals to choose activity directions.

The platform prompts accuracy, clarifies coverage features, quantifies the results of earned media and reduces labor-intensive analytics. Businesses gain most effective placement possibilities and determine the real influence of their public relations.

TrendKite features measurement tool with the intuitive and adjustable dashboard, delivering results in analyzing SEO impact and PR attribution. It also offers compelling media monitoring capability, able to cover all media types.

Features:

  • Data Import
  • Data Visualization
  • External Integrations
  • Audience Targeting
  • API
  • Data Export
  • Dashboard
  • Analytics
  • SEO
  • Notifications

Features:

  • Social-Media Integration
  • Lead Scoring
  • Audience Targeting
  • Data Export
  • Data Visualization
  • External Integrations
  • API
  • Dashboard
  • Conversion Tracking
  • Forecasting
  • Analytics

Features:

  • Analytics
  • Scheduling
  • Google Apps Integration
  • Dashboard
  • Notifications
  • Data Visualization
  • External Integrations

Summary:

  • Time On Site Tracking

  • Site Search Tracking

  • Pageview Tracking

  • Multiple Site Management

  • Event-based notifications

  • Uptime Reporting

  • Availability Testing

  • Goal Tracking

  • User Interaction Tracking

  • Roles Management

Summary:

  • Sales Forecasting

  • Pipeline Management

  • Retrospective Sales Reports

  • Sales-Rep KPI Analysis

  • Suite of Campaign & Lead Reports

  • Marketing Campaign Analysis

  • Customer Support Trend Analysis

  • Employee Scorecards & Goal Tracking

  • Customer Case Management and Analysis

  • Employee Activity Dashboard

Summary:

  • Campaign Management

  • Press Monitoring

  • PR Reporting

  • Article Impact

  • Readership

  • Headlines and Featured Articles

  • Mentions by Geography

  • Social Amplification

  • Sentiment

  • Share of Voice

Subscription

$79.00
1 user(s) / month
Included in plan:
  • Content Suite
  • Analytics Suite

FAQs:

    Does this service integrate with any other apps?
  • It integrates with Wordpress, Magento, Drupal, Sitecore.

  • Does this service offer guides, tutorials and or customer support?
  • Support: FAQs, Community Support, Knowledge Base, Online Support, Phone Support, Video Tutorials.

  • Who are the main user groups of this service?
  • Main users of Siteimprove are marketing & communications teams in SMEs and large enterprises.

  • What platforms does this service support?
  • This is a web-based platform.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • It is generally used as a website monitoring platform.

  • What are some applications this service is commonly used in tandem with?
  • It is commonly used in tandem with CMS platforms.

  • Does this service offer an API?
  • Yes, it offers REST API.

FAQs:

    Does this service offer multi-user capability (e.g. teams)?
  • No, it doesn't.

  • What is this service generally used for?
  • InsightSquared is a sales analytics platform.

  • What platforms does this service support?
  • This is a web-based software with native Android and iOS mobile apps.

  • What are some applications this service is commonly used in tandem with?
  • It is most commonly used in tandem with Salesforce.

  • Does this service integrate with any other apps?
  • Integrations available: melissa, MeetingMapper, HubSpot, MySQL, Salesforce, SugarCRM, NetSuite, InsideView, GoToWebinar, Microsoft Dynamics, Zuora, PivotalTracker, SAP, OData, FileStream, Eloqua, Datafinder, Tableau, Stripe, Zuora, Personify, Scribe, Twitter, Google Analytics.

  • Who are the main user groups of this service?
  • Main users of this service are marketing and sales analytics teams in small and medium-sized companies.

  • Does this service offer guides, tutorials and or customer support?
  • This service offers: Knowledge Base, Online Support, Phone Support.

  • Does this service offer an API?
  • Yes, InsightSquared offers API.

FAQs:

    What platforms does this service support?
  • This is a web-based platform.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service offer guides, tutorials and or customer support?
  • Support offered: Phone, Email, Chat, Webinars.

  • Does this service integrate with any other apps?
  • TrendKite integrates with: Adobe Analytics, Google Analytics, Meta SaaS.

  • Who are the main user groups of this service?
  • Main users of TrendKite are PR professionals in large enterprises and agency teams.

  • Does this service offer an API?
  • No.

Publisher:

Founded:
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Based in:
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Employees:
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Likes:
Followers:
2.24k

Publisher:

Founded:
-
Based in:
Boston
Employees:
51-200
Likes:
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other:

Who uses Siteimprove
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
Danish, Swedish, Italian, Spanish, German, French, English
Regional Restrictions:
No restrictions.

Other:

Who uses InsightSquared
  • SMEs
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses TrendKite
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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