Compare Serpstat vs TrackingDesk vs Irayo

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Crozscore:

95%
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98%
52%
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Crozscore:

74%
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31%
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Crozscore:

45%
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20%
interest falling
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Software Description:

Serpstat is a keyword and ranking research tool used for in-depth competitor analysis and building advertising campaigns. Serpstat does keyword and domain research, provides analysis on organic and paid keywords, level of competition and cost per click. Serpstat’s database includes information on 10 geographical regions of Google (USA, Australia, United Kingdom, Bulgaria, Ukraine, Lithuania, Russia, Kazakhstan, South Africa, Canada) and 3 regional databases of Yandex – Yandex Moscow and Yandex Saint-Petersburg and Yandex Ukraine. As of late 2015 Serpstat's database includes information on about 180 million domains, 168 million ads, 370 million search suggestions and 98 million queries.

Software Description:

TrackingDesk allows the media buyer to truly manage and optimize ad campaigns, by tracking both supply and demand performances in real-time. Packed with advanced features, the platform provides the media buyer,with actionable analytics data which highlights not only the conversion funnels and performances, but also provides granular information allowing the marketer to pinpoint with high precision, profitable traffic segments and match them with the right offers and advertisers.

Integrations

  • 10 Affiliate technologies
  • Over 50 ad networks
  • Over 5000 affiliate networks

Features

  • End to End Tracking
  • Smart / Responsive campaign Links
  • Geo & Language Targeting
  • Device, OS & Manufacturer targeting
  • Combined Web & Attribution Analytics
  • Optimized Landing Page Rotators
  • Automatic Fallback Campaigns

Software Description:

Irayo helps small business owners to streamline their content marketing efforts by helping them with:

  1. Keyword Research: Makes it super easy for business owners to create a keyword strategy around a product/service using permutations and combinations.
  2. Content Optimization: Suggests focus and related keywords by reading the content you have written.
  3. Content Promotion: You can share content once it is optimized from within the tool.
  4. Performance Tracking: Easy integration with search console so that you can track your organic performance.
  5. Site Analysis: Gives you a low-down of site issues and how to fix them.

Features:

  • Dashboard
  • Notifications
  • Multi-Account
  • Multi-User
  • Keyword Tracking
  • Data Export
  • Data Import
  • Data Visualization
  • API
  • Analytics
  • SEO
  • Marketing Automation
  • Brand Management
  • External Integrations

Features:

  • Conversion Tracking
  • Third-Party Plugins/Add-Ons
  • A/B Testing
  • Dashboard
  • External Integrations
  • Keyword Tracking
  • Link Tracking
  • Analytics
  • SEO
  • Referral Tracking
  • Audience Targeting

Features:

  • Keyword Tracking
  • External Integrations
  • Data Export
  • Social-Media Integration
  • Marketing Automation
  • Data Visualization
  • Dashboard

Summary:

  • The growth hacking tool for SEO, PPC, content marketing, marketing & search analytics

  • All-in-one SEO platform for professionals

  • Research competitors in search

  • Turn data from search into actionable insights

  • The complete research of SERP with advance anaytics

  • Insights into traffic distribution among SERPs

  • Backlink data in one click

  • In-depth URL reasearch with the first page-oriented platform for a deep competitive analysis

  • Research niche questions and find ideas for creating traffic-driving content

  • Use Serpstat`s unique tree-view algorithm to check your page's positions

Summary:

    No key features associated with this application.

Summary:

  • DIY SEO Software for Small Businesses.

Guest

Free
Included in plan:
  • 10 queries per day
  • 10 results per report
  • In-dept URL analysis
  • Competitors' Domains to track in Projects
  • Link explorer: 5 queries per day with 10 results per report

Registered user

Free
Included in plan:
  • 100 Pages to audit
  • 10 keyword to track
  • 30 queries per day
  • Competitors' Domains to track in Projects
  • 10 results per report
  • In-depth URL Analysis

Plan A

$19.00
1 user(s) / month
Included in plan:
  • 100 Results per report
  • In-depth URL Analysis
  • 200 Tracked Keywords
  • 10 Domains to track in Projects
  • 100 queries per day 100 Results per report in Link Explorer
  • 20 000 Pages to audit
  • 300 queries per day

Plan C

$149.00
1 user(s) / month
Included in plan:
  • 6 000 queries per day
  • 40 000 Results per report
  • In-depth URL Analysis
  • Cluster Research
  • 400 000 Pages to audit
  • 10 API maximum requests per second
  • 1 200 queries per day 40 000 Results per report in Link Explorer
  • Missing Keywords
  • 2 000 Tracked Keywords
  • Unlimited domains to track in Projects

Plan D

$299.00
1 user(s) / month
Included in plan:
  • Cluster Research
  • 1 250 000 Pages to audit
  • In-depth URL Analysis
  • 5 000 Tracked Keywords
  • 1 600 queries per day 50 000 Results per report in Link Explorer
  • Missing Keywords
  • 8 000 queries per day
  • 50 000 Results per report
  • 10 API maximum requests per second

Plan F

$999.00
1 user(s) / month
Included in plan:
  • 15 000 Tracked Keywords
  • 25 000 queries per day
  • 5 000 queries per day 50 000 Results per report in Link Explorer
  • 100 000 Results per report
  • 5 000 000 Pages to audit 10 000

Plan G

$1,499.00
1 user(s) / month
Included in plan:
  • 10 000 000 Pages to audit
  • 1 000 000 queries per day
  • 1 000 000 Results per report
  • 1 000 Projects to track, analyze and audit
  • 30 000 Tracked Keywords
  • 100 000 queries per day 1 000 000 Results per report in Link Explorer

Plan B

$69.00
1 user(s) / month
Included in plan:
  • 150 000 Pages to audit
  • Cluster Research
  • 4 000 queries per day
  • 1 API maximum requests per second
  • 700 Tracked Keywords
  • 800 queries per day 15 000 Results per report in Link Explorer
  • Access to API
  • In-depth URL Analysis
  • 15 000 Results per report
  • Unlimited Domains to track in Projects
  • Missing Keywords

Plan E

$499.00
1 user(s) / month
Included in plan:
  • 2 400 queries per day 50 000 Results per report in Link Explorer
  • 7 500 Tracked Keywords
  • 75 000 Results per report
  • Phone Support
  • 12 000 queries per day
  • 100 Projects to track, analyze and audit
  • 2 500 000 Pages to audit

Pricing:

  • Starting from: $50.00/month
  • Credit card required: Yes
    • $50 / Month - Up to 100'000 visits / month
    • $100 / Month - Up to 1'500'000 visits / month
    • $200 / Month - Up to 5'000'000 visits / month
    • $500 / Month - Up to 40'000'000 visits / month

    Overage applies.

Small Business

$29.00
1 user(s) / month
Included in plan:
  • 1 Domain
  • 100 Page Optimizations
  • 5000 Keywords Generated
  • 200 keywords Tracked
  • 1 Year Search Impressions History
  • Email and Call Support
  • Additional domains at $10 per domain per month (other features gets multiplied by the number of domains you have)

Agency

$99.00
1 user(s) / month
Included in plan:
  • Unlimited Domains
  • Unlimited Page Optimizations
  • Unlimited Keywords Generated
  • Unlimited Keywords Tracked
  • All time Search Impressions History
  • Email and Call Support
  • Dedicated Account Manager

Free Forever

Free
Included in plan:
  • 1 Domain
  • 10 Page Optimizations
  • 200 Keywords Generated
  • 50 Keywords Tracked
  • 90 days Search Impressions History
  • Email Support

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • Yes, you can find all the video tutorials on how to become Serpstat power user on this YouTube channel -

    https://www.youtube.com/channel/UC8WHYsyidKd8GGDuyhQN3NQ/videos -

    Reading Users Guide - https://serpstat.com/tutorial/?lang=en

    See the Use Cases section - https://serpstat.com/use-cases/

    Read the news posts and guides on Serpstat blog - https://serpstat.com/blog/

  • What is this service generally used for?
    • collecting profitable organic and paid keywords of your competitors to use them in your SEO and advertising;
    • daily tracking of your rankings, as well as changes in your competitors' positions;
    • in-depth domain or URL analysis against a range of ranking factor. The returned data will give you insight into issues that may negatively impact your search visibility visibility;
    • backlink research. The data on the domain's link profile will help you identify toxic backlinks or find linking opportunities when researching a competitor.
  • Does this service offer an API?
  • Serpstat's application programming interface (API) allows you to get the raw data from Serpstat without having to manually log in to the service. With API calls, you will be able to get data right in your browser without navigating to Serpstat's website.

    We offer API free of charge for all our paid subscriptions.

    The API documentation page (https://serpstat.com/api/) will guide you through working with Serpstat's API.

  • Who are the main user groups of this service?
  • Online shop managers

    Our service will help them analyze keyword organic and paid search results, will show what keywords competing shops use to attract visitors to their websites and beat on in advertising. Ads texts, queries they are being triggered by, cost per click are all here on Serpstat.

    Digital agencies while performing the whole range of tasks

    Using Serpstat, SEO specialists reduce the amount of their work. For example, they can develop semantic core just in few minutes using competitor’s semantics, select phrases for internal linking, estimate domain’s visibility along with backlinks’ weight.

    Serpstat will help avoid guess work while developing successful advertising campaign: discover here the best keywords as well as negative keywords, level of keyword competition, and average CPC.

    Copywriters and journalists for creating content that drives traffic.

    It is easy to find topics for fascinating articles when you have at your disposal: volume of search queries and a huge number of search suggestions (phrases that pop up while you’re entering a particular word into the search engine). Serpstat will also identify questions related to a keyword that users are seeking answers to.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • Knowledge Base
    Live chat
    Email
    Phone

  • Does this service integrate with any other apps?
  • Instapage, Unbounce
    Google Analytics
    Hasoffers, Cake marketing, Linktrust, Impact Radius, ClickBank

  • Does this service offer an API?
  • Yes

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes

  • Who are the main user groups of this service?
  • Affiliate Marketers
    Media Buyers
    Search Engine Marketers
    Social Media Marketers
    CPA Marketers

  • What platforms does this service support?
  • Web, Mobile

  • What is this service generally used for?
  • Managing and optimizing online advertising
    Tracking Conversions, revenues and costs
    Rotating landing pages
    Distributing traffic according to specific criterias such as Geo Target, Devices, Operating System, Browser Language

  • What are some applications this service is commonly used in tandem with?
  • Affiliate management software
    Landing page management software
    Web Analytics

FAQs:

    No FAQs associated with this application.

Publisher:

Founded:
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Based in:
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Employees:
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Likes:
2.22k
Followers:
1.83k

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
124
Followers:
310

Other:

Who uses Serpstat
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Mobile Platforms:
  • iOS
  • Android
Languages:
Bulgarian, English, Russian, Ukrainian
Regional Restrictions:
No restrictions.

Other:

Who uses TrackingDesk
  • Personal
  • Freelance
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Irayo
  • Personal
  • Startups
  • Agencies
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Mobile Platforms:
  • iOS
  • Android
  • WinPhone
Languages:
English
Regional Restrictions:
No restrictions.
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