Compare Segment vs Siteimprove vs Hotjar

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Crozscore:

87%
what is this?
100%
55%
no significant changes

Crozscore:

83%
what is this?
61%
48%
interest falling

Crozscore:

87%
what is this?
86%
56%
no significant changes
Segment screenshot Siteimprove screenshot view 5 more Hotjar screenshot view 2 more

Software Description:

From startups to the Fortune 500, thousands of companies use Segment as their customer data hub. We believe that making customer data a joy to work with is a design and abstraction problem. Segment is made for people who want to build incredible products and experiences, and who constantly strive to learn and improve.

Segment's customer data hub is a single platform that collects, stores and routes data to hundreds of business tools with the flip of a switch. Our goal is to make using data easy.

Software Description:

Siteimprove offers digital analytics and intelligent automation to businesses and public organizations which want to control their growing digital presence. It crawls websites for any kind of spelling or SEO errors, as well as for broken links, giving users deep insights into their web performance.

This platform resolves time-consuming issues and tasks, so users can concentrate on their core responsibilities such as content optimization, design, and digital metrics. Siteimprove also features in-page analytics, including behavior maps and audience feedback.

Digital marketers are now able to measure what matters most to them, they can fine-tune the path to conversion, master how their audience think, and get real-time inputs from visitors. There are also behavior maps, that provide visual presentations of how audience associate with the site content. Behavior Maps are visual presentations of each action taken on a given page of the website.

Software Description:

Hotjar is the first cloud-based tool to give you unlimited insights from your web and mobile sites. With one simple affordable plan you can generate insights on an unlimited number of websites – and make these available to an unlimited number of users.

Using Hotjar, you can now reveal true website user behaviour and experiences with one central tool - giving you the big picture of how you can improve your site's UX and conversion rates. All your data, reports and data are securely stored in the cloud and are accessible at lightning speed.

Features:

Features:

  • Data Import
  • Data Visualization
  • External Integrations
  • Audience Targeting
  • API
  • Data Export
  • Dashboard
  • Analytics
  • SEO
  • Notifications

Features:

Summary:

  • Power all of your tools with the same customer data: Leverage the power of hundreds of tools when you use Segment as your customer data hub.

  • Query your data in SQL: Track data with Segment. Query in Amazon Redshift. It's that easy.

  • Take your data with you: Want to try a new tool? Replay your historical data, so it's like you've been using that vendor all along.

  • Send data from anywhere: You can send data to Segment from any device – from smartwatches to iBeacons, point-of-sale registers and more.

  • Instantly install analytics for ecommerce: If you're using a major ecommerce platform, you can install Segment with zero code.

  • Collaborate across your team: Organizations allow you to group together projects — like your website, iOS and Android apps — under one account.

Summary:

  • Time On Site Tracking

  • Site Search Tracking

  • Pageview Tracking

  • Multiple Site Management

  • Event-based notifications

  • Uptime Reporting

  • Availability Testing

  • Goal Tracking

  • User Interaction Tracking

  • Roles Management

Summary:

  • Heatmaps

  • Feedback and Exit Polls

  • Conversion Funnel Analysis

  • Form Abandonment Analysis

  • Visitor Session Platback

  • Proactive Chat

Subscription

$79.00
1 user(s) / month
Included in plan:
  • Content Suite
  • Analytics Suite

FAQs:

    No FAQs associated with this application.

FAQs:

    Does this service integrate with any other apps?
  • It integrates with Wordpress, Magento, Drupal, Sitecore.

  • Does this service offer guides, tutorials and or customer support?
  • Support: FAQs, Community Support, Knowledge Base, Online Support, Phone Support, Video Tutorials.

  • Who are the main user groups of this service?
  • Main users of Siteimprove are marketing & communications teams in SMEs and large enterprises.

  • What platforms does this service support?
  • This is a web-based platform.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • It is generally used as a website monitoring platform.

  • What are some applications this service is commonly used in tandem with?
  • It is commonly used in tandem with CMS platforms.

  • Does this service offer an API?
  • Yes, it offers REST API.

FAQs:

    No FAQs associated with this application.

Publisher:

Founded:
2012
Based in:
San Francisco
Employees:
51-200
Likes:
9.44k
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
662
Followers:

Publisher:

Founded:
2014
Based in:
Sliema
Employees:
11-50
Likes:
67.6k
Followers:
20

Other:

Regional Restrictions:
No restrictions.

Other:

Who uses Siteimprove
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
Danish, Swedish, German, Italian, Spanish, French, English
Regional Restrictions:
No restrictions.

Other:

Regional Restrictions:
No restrictions.
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