Compare Salsify vs Backtocart vs Goolara

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Crozscore:

87%
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100%
43%
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Crozscore:

64%
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22%
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Crozscore:

56%
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28%
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Salsify screenshot view 2 more Backtocart screenshot view 6 more Goolara screenshot view 2 more

Software Description:

Salsify empowers brand manufacturers to deliver the product experiences consumers demand anywhere they choose to shop online. Our product experience management platform (PXM) combines the power of PIM and DAM capabilities, the industry’s broadest commerce ecosystem, and actionable insights to orchestrate compelling product experiences through every digital touchpoint. The world’s biggest brands including Coca-Cola, Bosch, GSK, Rawlings, and Fruit of the Loom use Salsify every day to stand out on the digital shelf.

Software Description:

Backtocart allows you to create professional pixel-perfect lightboxes by putting dozens of editable templates and designer tools right at your fingertips, to re-engage your visitors with time and/or scroll-triggered lightboxes displayed at the right moment and to customize the lightboxes based on your visitor’s geolocation and language.

With Backtocart Livechat there is no end to what can be personalized in eCommerce. It’s your best friend when it comes to live support catered to each visitor, personalized to their specific interests in your offers. It can help you increase your conversion rates, as well as, further promote your offerings.

Software Description:

Available as either on-premise software, or as a cloud-based, hosted solution, Goolara Symphonie features an intuitive interface that makes it a breeze to create sophisticated email marketing campaigns without the hassles of other systems. Unlike some marketing software, Goolara Symphonie comes with everything you need to segment, customize and personalize your mailings for maximum impact. Its robust assortment of report features give you the ability to analyze every aspect of your campaigns, from the A/B split results, to time of day effectiveness. Symphonie’s rich functionality and robust API provides everything marketers need to orchestrate, track and act on their email marketing initiatives. Its interface is intuitive and easy to use. Its reporting abilities and dynamic content features are some of the best in the business. The software’s security features satisfy the most demanding network and compliance requirements, including functional-based permissions, audit logs, integrated passwords and a method of secure, real-time access to external data sources.

Now celebrating its tenth anniversary, Goolara, LLC has been in business since 2005. Their Symphonie digital marketing system is a versatile and feature-rich solution popular with agencies and other companies that work across multiple sales channels. Available as either licensed on-premise software, or as a cloud-based, hosted solution, Goolara Symphonie features an intuitive interface that makes it a breeze to create sophisticated digital marketing campaigns. Its interface is intuitive and easy to use.

Features:

  • Analytics
  • SEO
  • Multi-Site
  • Third-Party Plugins/Add-Ons
  • SAP Integration
  • Product Catalog
  • Data Export
  • External Integrations
  • 2-Factor Authentication
  • Data Import
  • Data Visualization
  • API
  • Multi-User
  • Notifications
  • Dashboard

Features:

  • Scheduling
  • Chat
  • Multi-User
  • Audience Targeting
  • Marketing Automation
  • A/B Testing

Features:

  • Email Integration
  • Data Export
  • Conversion Tracking
  • Multi-User
  • External Integrations
  • Data Import
  • Contact Sharing
  • Audience Targeting
  • API
  • Data Visualization
  • A/B Testing
  • Contact Management
  • Scheduling
  • Dashboard
  • Calendar Management
  • Customer Management
  • Notifications
  • Marketing Automation

Summary:

    No key features associated with this application.

Summary:

    No key features associated with this application.

Summary:

    No key features associated with this application.

Pricing:

  • Starting from: $0.00/month
  • Credit card required: No
  • This is the public beta version of the app. It will be free for a while and first users will have bonuses.

Pricing:

  • Starting from: $200.00/month
  • Credit card required: N/A
  • Hosted: $200 USD for 10,000 messages sent per month; price drops as the volume increases. On-premise: Installation fee of $3,000 for up to 25k unique recipients. No per message cost after that.

Hosted

$200.00
user(s) / month
Included in plan:
  • Browser-based interface
  • All features included (automation, A/B Splits, transactional, etc.)
  • Free Salesforce integration
  • Internationalized
  • Visual flowchart automation feature
  • Dynamic content in every field.

FAQs:

    No FAQs associated with this application.

FAQs:

    No FAQs associated with this application.

FAQs:

    Who are the main user groups of this service?
  • Marketers who want a full-featured email marketing solution, but don't like being hit with hidden costs for additional features such as transactional mail, A/B split testing, and workflow automation.

  • Does this service offer an API?
  • Yes, we have a very robust API.

  • What is this service generally used for?
  • Promotional, transactional, and triggered mailings for any purpose. Email marketing that requires report metrics. Automated email systems.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes. Licenses are company based, so there is never a limit on how many people within a company can use the product. Each can have their own log on, and the administrator can control the access capabilities for each employee.

  • Does this service integrate with any other apps?
  • It will integrate with any app that can access an API. Salesforce integration comes built in.

  • What are some applications this service is commonly used in tandem with?
  • Salesforce and other CRM systems.

  • Does this service offer guides, tutorials and or customer support?
  • Yes to all.

  • What platforms does this service support?
  • Symphonie is browser-based software, and works with all the popular browsers, such as Chrome, Firefox and Safari, Edge, etc. It is platform independent.

Publisher:

Founded:
-
Based in:
Boston
Employees:
51-200
Likes:
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
444
Followers:
50

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other:

Who uses Salsify
  • Startups
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Backtocart
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Goolara
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Regional Restrictions:
No restrictions.
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