Compare Salesforce Marketing vs Campaign Monitor vs Zoho Campaigns

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About Salesforce Marketing

Salesforce Marketing Cloud offers Email Marketing, Social Media Marketing, and Digital Advertising features for businesses of all sizes across all industries. It provides its users drag-and-drop content tools, content templates, and email campaign automation functions.

The especially powerful feature comes from social media aspect, where a robust platform enables marketers to enhance their brand visibility by publishing engaging content. Email marketing function is powered by a drag-and-drop segmentation tool that sharpens the subscriber list, so email campaigns are always well targeted and relevant.

Teams collaborate in the workspace environment, keeping functional communication and using analytics data collected from various sources. Users of Salesforce Marketing Cloud are different types of organizations, such as SMEs, large companies, and non-profits.

About Campaign Monitor

With Campaign Monitor, you can easily attract new subscribers by sending them beautiful email newsletters. Built from the ground up for creative professionals, you can manage all your clients from a single account and let them send campaigns at prices you set.

About Zoho Campaigns

Zoho Campaigns is a feature-rich email marketing software for businesses of all sizes. From list management to automation and tracking your reports, this easy-to-use email marketing application has it all at a reasonable price. Create responsive email campaigns using ready-to-use email templates or the drag-and-drop editor to design eye-catching emails. You can also automate your entire email campaign process and track your reports to plan, execute and manage future email campaigns.

Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • External Integrations
  • Google Apps Integration
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons

Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • External Integrations
  • Google Apps Integration
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons

Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Contact Management
  • Contact Sharing
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • Email Integration
  • External Integrations
  • Google Apps Integration
  • Lead Management
  • Lead Scoring
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration
  • Third-Party Plugins/Add-Ons

Summary

  • Messaging for every step of the customer journey.

  • Drag-and-drop segmentation.

  • 1:1 content personalization.

  • CRM and cross-channel integration.

  • A/B and random-split testing.

  • Lead capture.

  • Comprehensive, real-time tracking and reporting.

  • Pre-built templates and themes.

  • Deliverability tools.

  • MMS and SMS.

Summary

    No key features associated with this application.

Summary

  • Create, plan, execute and monitor your email campaigns at a sensible price

  • Create and send responsive bulk emails which can be automated giving you full control to reach and engage your leads and customers

  • Dynamic Content in Zoho Campaigns helps you to target your leads and customers

  • Design impressive emails with the help of pre-designed templates to avoid creating email campaigns from scratch

  • Adheres to the requirements of the CAN SPAM Act helping you to create a transparent and honest relationship with your contacts.

  • Integrates with most of Zoho's in-house apps like the Zoho CRM, Zoho Survey, Zoho Analytics, etc.

  • Integrates with third-party apps like G-Suite, Shopify, Eventbrite and many more for better productivity.

  • Visualize how your audience might engage with your emails and pass the baton to email marketing automation by creating content and defining triggers sending behavior centric emails

  • 240+ Free email templates to create eye-catching email campaigns

  • Offers monthly and yearly Email-based and Subscriber-based plans and, pay by email credits pricing plans.

Pricing

Lightning Essentials

$26.40
1 user(s) / month
Included in plan:
  • Account and Contact Management
  • Opportunity Tracking
  • Lead Management
  • Task and Event Tracking
  • Case Management
  • Customizable Reports and Dashboards
  • Mobile Access and Administration
  • Native Sales Collaboration
  • Email Integration

Lightning Professional

$79.00
1 user(s) / month
Included in plan:
  • Single Sales Console App
  • Limited Number of Processes, Record Types, Profiles
  • Unlimited Apps and Tabs
  • Campaigns
  • Orders
  • Collaborative Forecasts
  • Mass Email
  • Salesforce Inbox
  • Salesforce Engage

Lightning Enterprise

$158.00
1 user(s) / month
Included in plan:
  • Multiple Sales Console App
  • Enterprise Territory Management
  • Advanced Forecasting
  • Team Selling
  • Workflow Automation
  • Full Profile Layouts
  • Salesforce Identity
  • Salesforce Private AppExchange
  • Custom App Development Build
  • Integration via Web Service API
  • Multiple Sandboxes
  • Report History Tracking
  • Approval Automation
  • Salesforce Inbox
  • Salesforce Engage
  • Salesforce CPQ

Lightning Unlimited

$317.00
1 user(s) / month
Included in plan:
  • Additional Data Storage
  • Expanded Sandbox Environments
  • 24/7 Toll-Free Support
  • 100+ Admin Services
  • Unlimited Online Training

Pricing

Forever free plan

Free
Included in plan:
  • Send 12,000 emails per month to up to 2000 contacts

FAQs

    Does this service offer guides, tutorials and or customer support?
  • Support: FAQs, Community, Knowledge Base, Online Support, Phone Support, Video Tutorials.

  • Does this service integrate with any other apps?
  • Integrations: Twitter, Shopify, Workfront, Salesforce Sales Cloud, Vidyard, LinkedIn, Simply Measured, Yahoo! eCommerce, Facebook, SurveyGizmo, Instapage, Pardot, Pipeliner CRM, LinkedIn, Grow, SendinBlue Email, CallRail, ion interactive, Evercontact, Enplug DisplayOS, Real Magnet, Tilkee, Emma, MarcomCentral Enterprise, Scribe Online, Workato, LearningCart, Formstack, FinancialForce Accounting, Classy, WebEngage, Zaius, X5 Cloud Contact Center, Colabo, BigMarker.

  • What platforms does this service support?
  • This is a web-based software.

  • Who are the main user groups of this service?
  • Main users of Salesforce Marketing Cloud are companies of all sizes, in all industries.

  • Does this service offer an API?
  • Yes, Salesforce Marketing Cloud offers REST API.

  • What is this service generally used for?
  • This service is used for email marketing and social media marketing.

  • What are some applications this service is commonly used in tandem with?
  • This service is most frequently used in tandem with social media platforms.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, there is multi-user capability offered.

FAQs

    No FAQs associated with this application.

FAQs

    What are some applications this service is commonly used in tandem with?
  • CRM software is the most common application that could be used in tandem with Zoho Campaigns for lead management. We have integrations with our in-house CRM application, Zoho CRM and other third-party applications including Salesforce, SugarCRM, Hubspot, etc.

  • Does this service offer guides, tutorials and or customer support?
  • Yes, Zoho Campaigns provide help documents/user guides. You can get in touch with our support team via email at [email protected] Our support team will be available 24/5 to address your requirements and answer all your questions. We also provide additional demo services for free which helps you to learn more about the features in Zoho Campaigns.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, Zoho Campaigns provide multi-user capability. Also, when there are multiple users in your organization, it is essential to be attentive about data access. The Roles and Privileges in Zoho Campaigns helps you to tread the line between easily sharing data between team members, yet maintaining strong protections for sensitive data.

  • Does this service integrate with any other apps?
  • Yes, it offers 40+ integrations. Also, Zoho Flow and Zapier can be integrated to connect with other applications to which we are not providing direct integration.

  • What platforms does this service support?
  • Linux, Mac, Web-based, Android, iPhone, iPad, Mobile Web App and Android

  • Who are the main user groups of this service?
  • Small Business, Large Enterprises, Public Administrations, Non-Profit, Freelancers, Mid Size Business.

  • What is this service generally used for?
  • Zoho Campaigns is an email marketing automation software from Zoho’s suite of business applications that is ideal for businesses of all sizes across the world. It's a smart and feature-rich software that helps you to manage your leads and contacts to drive more sales.

  • Does this service offer an API?
  • Yes, it provides API.

Vendor Information

Founded:
-
Based in:
San Francisco
Employees:
10001+
Likes:
Followers:
560k

Vendor Information

Founded:
2004
Based in:
-
Employees:
11-50
Likes:
Followers:

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other

Who uses Salesforce Marketing
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
English, Chinese, Czech, Danish, Dutch, Finnish, French, German, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish
Regional Restrictions:
No restrictions.

Other

Regional Restrictions:
No restrictions.

Other

Who uses Zoho Campaigns
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
Dutch, French, Hungarian, Italian, German, Japanese, Portuguese, Spanish, Chinese, Danish, Polish, Turkish, Russian, Vietnamese, Hindi, Korean
Regional Restrictions:
No restrictions.
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